Easy Crypto is a user-friendly cryptocurrency platform that enables individuals to securely buy, sell, and exchange a wide range of digital currencies. Founded in 2017 by siblings Alan and Janine Grainger in New Zealand, the platform has expanded its services to Australia, South Africa, and Brazil, catering to both beginners and experienced investors.
Key Features and Functionality:
- Extensive Cryptocurrency Selection: Offers access to over 100 cryptocurrencies, including popular options like Bitcoin, Ethereum, and Litecoin, as well as various altcoins.
- Non-Custodial Service: Ensures users have full control over their assets by delivering purchased cryptocurrencies directly to their personal wallets, enhancing security.
- Auto-Buy Functionality: Allows users to automate their crypto investments through recurring purchases, facilitating strategies like dollar-cost averaging.
- Portfolio Tracking: Provides tools to monitor overall purchases, percentage returns, and total investments, aiding in effective portfolio management.
- Transparent Pricing: Incorporates all fees into the displayed price, ensuring clarity and eliminating hidden charges.
Primary Value and User Solutions:
Easy Crypto simplifies the cryptocurrency investment process by offering a secure, transparent, and user-centric platform. Its non-custodial approach ensures users retain full control over their assets, mitigating risks associated with centralized exchanges. The platform's extensive selection of cryptocurrencies, combined with features like Auto-Buy and comprehensive portfolio tracking, empowers users to manage and grow their investments effectively. By focusing on ease of use and security, Easy Crypto addresses common challenges faced by both novice and seasoned investors in the crypto space.