Dealer World is an automotive-exclusive, full-service marketing agency serving franchise dealerships, independent lots, and multi-store dealer groups across the United States and Canada. Founded and headquartered in Lehighton, Pennsylvania, Dealer World delivers integrated marketing programs purpose-built for the automotive retail industry — combining digital strategy, traditional advertising, and proprietary data intelligence under one roof.
Core services include local SEO, Google Business Profile management, AI search visibility optimization, paid search and display advertising, social media marketing, email marketing, data intelligence, fixed ops advertising, OTT streaming, radio, television, direct mail, and Hispanic advertising. Dealer World also offers full-service agency management for multi-rooftop dealer groups, including performance management, compliance and co-op administration, and custom landing page development.
Dealer World is a certified Google Partner and has managed marketing programs for dealer groups representing Toyota, Kia, Mercedes-Benz, Isuzu, and Buick GMC brands. The agency operates on a staffing model designed to ensure each client rooftop receives dedicated strategic focus, combining hands-on account management with enterprise-level analytics and reporting.
Dealer World serves dealers who want a single accountable agency partner — one that understands the automotive retail cycle, speaks the language of variable and fixed ops, and can execute across every channel where today's car buyer makes decisions.