Databaaba is a one-person software studio run by Shahzeb Khan, an Amazon SP-API and Ads API developer. It builds custom software for Amazon sellers, vendors and agencies: SP-API and Advertising API integrations, Amazon Marketing Stream pipelines, BigQuery warehouses, dashboards and PPC automation.
What clients hire Databaaba for:
- SP-API integrations: orders, inventory, finances and reports across multiple seller accounts and marketplaces, including Restricted Data Token flows for buyer name and address.
- Ads API automation: hourly dayparting and bid and budget rules, with guardrails, dry-run mode, approvals and an audit log.
- Marketing Stream pipelines: hourly advertising data delivered into the client's own AWS account and loaded into BigQuery.
- Reporting: ads, retail and vendor (RRA) data unified in Looker Studio and reconciled against Seller Central.
- Marketplace and shipping integrations: Etsy, eBay, Walmart, Shopify, Mirakl, FedEx and DHL.
Recent work includes an hourly dayparting system for Kiloverse's Amazon team, Marketing Stream and vendor RRA pipelines for Alclear in Germany, and a five-layer data-integrity system with nightly checks for a multi-account marketplace platform.
How engagements work: every project gets a fixed quote before work starts, and the client owns the code and the cloud accounts it runs in. There are two small ways in: a $50 working session to get an SP-API or Ads API application submitted correctly, and one workflow automated in a week for $500. Scoped builds run from $1,000 to $9,900. Hourly work is $100 for development and $130 for consulting, and ongoing work is available as a part-time embedded engineer or a support plan.
Clients deal directly with the engineer who writes the code. Shahzeb's rule for the Databaaba blog: "Every guide comes from a real client build. If I haven't shipped it, I don't write about it."