Commerce Media tech

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Commerce Media Tech is an ad tech platform offering commerce media solutions across demand, supply, serving, and data infrastructure. With 15 years of independent engineering, it owns all technology layers, avoiding third-party intermediaries. The platform connects buyers and sellers directly via a proprietary matching layer, eliminating middlemen. Specializing in commerce intent advertising, it targets consumers actively shopping, browsing, or comparing products. Its in-house tech stack includes real-time bidding and serving. Managed services feature campaign management with dedicated teams focused on KPIs. CMT Direct provides customizable monetization engines for private-label use, while its open-web ad exchange converts audiences into cost-per-click revenue. CMT ClearLoop offers retail media and first-party data monetization. Commerce Media Tech ensures transparent data processing, IAB-compliant reporting, and supports both self-serve tools and dedicated service teams.

Commerce Media Tech Dynamic Ads

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Dynamic Ads is a post-purchase advertising placement for e-commerce stores, displayed on the order confirmation (“thank you”) page after a customer completes checkout. It shows a box of 1 to 4 complementary products that are relevant to a completed purchase. These products either come from the shop's owned product feed or from third-party advertisers, selected by matching product category labels rather than customer behavior, browsing history, or cookies. No customer-level tracking or personal data is used. Partners integrate Dynamic Ads by adding a code snippet to their store and uploading a list of their own products and categories. Partners approve campaigns before they go live and can exclude specific product categories from being shown. If no relevant product match is available for a given order, no ad is displayed. Advertisers are charged on a cost-per-click basis. Partners access the service free of charge for an initial period, after which a subscription applies.