

Combeenation is a cloud-based CPQ (Configure, Price, Quote) platform with an integrated 3D product configurator for manufacturers of configurable and modular products. Founded in Austria in 2009, Combeenation enables mid-sized manufacturers to configure complex products, calculate prices automatically, and generate error-free quotations in minutes instead of days. Instead of requiring companies to adapt their processes to rigid software, the platform is designed to fit existing products, rules, and workflows, regardless of their complexity. The platform is built for manufacturers whose products can be configured in thousands or even millions of valid combinations. Typical industries include machinery, industrial automation, medical technology, furniture, interior systems, and construction products. Combeenation supports both direct sales organizations and dealer or distributor networks. Companies such as KEBA Industrial Automation, AV Stumpfl, Schrack Technik, and B+N Industries use the platform to replace Excel-based configurators and internally developed tools with a scalable CPQ solution. At its core, Combeenation follows a rule-based approach. Product logic, dependencies, and pricing rules are modeled once, allowing the system to generate only valid product configurations automatically. This makes even highly complex product portfolios easy to maintain and extend, since updating a single rule immediately affects every relevant configuration without the need to edit countless variant lists manually. The platform adapts to existing business processes rather than forcing organizations into predefined workflows. Combeenation combines product configuration, pricing, and quotation in a single solution. Users benefit from interactive 3D product visualization, guided selling with real-time validation, and role-specific user experiences for customers, internal sales teams, and distributors. In addition to creating valid configurations, the platform automatically generates technical documentation, bills of materials (BOMs), production documents, and drawings. Pricing is calculated in real time, including discounts, approval workflows, and synchronization with connected ERP and CRM systems. Quotations can be generated automatically as PDF or DOCX documents and sent directly by email. For companies working with distribution partners, Combeenation also supports distributor-specific configurators, localized assortments, multiple currencies, and market-specific pricing. Designed as an open and vendor-independent platform, Combeenation integrates into existing IT environments through standardized interfaces and APIs. It connects seamlessly with leading ERP systems such as SAP, Microsoft Dynamics 365, and Oracle, CRM platforms including Salesforce and SAP Sales Cloud, PIM solutions like Pimcore, Akeneo, Contentserv, and Atamya, as well as e-commerce platforms such as Shopware, Shopify, WooCommerce, and Magento. Configurators can also be embedded into existing websites via iFrame, making them suitable for lead generation even without an online shop. Because Combeenation is delivered entirely as a cloud-based solution without local installation, many projects can be implemented within weeks instead of years. Configurators remain easy to maintain and expand, while automated workflows continuously synchronize product data, pricing, and inventory across connected systems. From the initial implementation through ongoing optimization, Combeenation serves as a long-term partner for manufacturers looking to digitalize and streamline their configuration, pricing, and quotation processes.