ClickFlare is a server-side ad tracking and attribution platform for performance marketers, media buyers, agencies, and affiliates who run paid traffic and need accurate conversion data to scale profitably.
The problem we solve
Browser privacy changes, iOS updates, and ad blockers have made traditional tracking pixels unreliable. Advertisers lose conversions, ad platforms optimize on incomplete data, and campaigns underperform even when the offer works. ClickFlare records every click and conversion server-side, then sends clean, enriched data back to ad platforms through their Conversion APIs.
What you can do with ClickFlare
- Track clicks, conversions, and revenue from every traffic source in one place
- Send server-side conversions to Meta, Google Ads, TikTok, Microsoft Ads, and more through native CAPI integrations
- Improve event match quality so ad platforms optimize on real results
- Attribute revenue accurately with multiple attribution models and custom conversion events
- Build customizable dashboards and reports around the metrics your team uses
- Ask the built-in AI Copilot questions about your campaign data in plain language
- Connect 200+ ad platforms, affiliate networks, feed providers, CRMs, and e-commerce tools
- Manage multiple clients with teams and workspaces
By the numbers
In 2025, marketers tracked over $578 million in ad spend and 2.3 billion events through ClickFlare. More than 3,500 media buyers use the platform, which has maintained 100% uptime since January 2021 with redirects under 50ms.
Getting started
Every plan includes a free trial. New customers get onboarding help, live chat support, and free migration assistance when switching from another tracker.