1. Ease of use. 2. Easy install. 3. Easy for users to pickup quickly. Less time on support.

I liked not using Survey Monkey! Some of the functionality on SS was good, along with the ability to customise.

Quick customer service. Quick customization. Functional product that is easy to use. Absolutely, one of the best attributes of this product is knowing that if you have a question of any kind you will get a VERY QUICK response. Many times the response is not just an email but screen shots that might help with the issue you are having. That is a huge piece of mind and certainly helps with development time and cost. The company is quick to release new features. The company meets any deadlines established for custom work. The email feature is very nice in tracking responses.