roffy is lead infrastructure for residential roofing contractors. We monitor every NOAA-reported severe storm across 18 US metros — the Southeast hurricane corridor, Tornado Alley through the Plains, the Southwest monsoon belt — and surface the homes most likely to need a new roof. How it works: 1. Storm signal. We pull daily NOAA hail and wind data and overlay it against parcel boundaries, so every lead arrives with documented storm exposure context. 2. AI-scored urgency. Every roof inside a storm footprint passes through a 14-factor scoring engine that cross-references 19 data sources — satellite imagery, street view AI analysis, permit age, ownership type, neighborhood activity, property value, year built. Leads land on your dashboard with a HOT / WARM / COOL priority score. 3. Owner enrichment. We surface owner name, phone, and email through compliance-scrubbed skip-trace providers. Where contact data is incomplete, we flag it transparently — we don't fabricate. 4. Exclusive delivery. Each lead is locked to ONE contractor for 30–90 days depending on tier. You're never bidding against three other roofers for the same homeowner. Built for sales reps: — Scripted opener for every lead, grounded in the specific storm event and roof age. No more cold-knocking blind. — Excel package with built-in compliance tabs (TCPA / DNC flags, Buyer Acknowledgment). — CRM-formatted exports for HubSpot, JobNimbus, Salesforce. Or webhook delivery direct to your stack. — 7-day replacement guarantee on any lead with bad data. Live in 18 metros across 13 states. Capacity-capped per region so no roofer ever shares a lead. roffy.io