Cassidium builds the systems Australian businesses run on: CRM, revenue operations, and AI automation. We start by mapping how the work actually happens today, then configure the platform to match, which is why people use what we build instead of working around it.
Software is rarely the hard part. A CRM that mirrors the org chart instead of the sales process gets a rep entering the bare minimum and keeping the real pipeline in a spreadsheet. So discovery comes first. We interview the people doing the work, document the current process, and only then decide what gets built and on which platform.
We are platform-agnostic by design. We hold partner credentials with Salesforce, ClickUp and Zoho, and we implement across a wide range of technologies including HubSpot, Pipedrive, Attio and Make.com, so the recommendation depends on your team size, sales cycle and budget rather than on which badge we hold. Where an existing system can be fixed, we fix it instead of selling a migration.
What we do:
- CRM implementation, migration, integration, optimisation, training and support
- RevOps consulting, process implementation and revenue tech stack design
- AI consulting, workshops, implementation and automation
- Integration work connecting CRM to accounting, delivery and marketing systems
We are based in Sydney and work with clients across Australia and Asia-Pacific.
