CARRUSLiNK is the operating system for modern car dealerships.
CARRUSLiNK is an all-in-one dealership platform built specifically for independent automotive retailers. It combines CRM, lead management, vehicle management, service contracts, customer communication, reporting, and workflow automation in one connected system. Unlike generic CRMs, CARRUSLiNK is designed around the complete customer lifecycle in the automotive industry - from first inquiry to vehicle sale, workshop visits, renewals, and repeat purchases.
Dealerships often rely on multiple disconnected systems for leads, customer management, inventory, contracts, and communication. CARRUSLiNK brings everything together in a single platform, creating one source of truth for sales teams, management, and aftersales operations.
Key Features:
The CRM part of the platform:
- 360° customer profiles
- Complete contact and communication history
- Vehicle ownership tracking
- Customer segmentation
- Automated follow-up workflows
- Sales pipeline management with Kanban boards
Lead Management
- Centralized lead handling
- Automatic lead assignment
- Follow-up reminders
- Sales activity tracking
- Pipeline visibility for managers and sales teams
Vehicle Management
- Inventory management
- Vehicle lifecycle tracking
- Document management
- VAT and tax handling
- Status workflows from acquisition to sale
- Automatic reminders and monitoring
Service Contracts & Recurring Revenue
- Digital contract creation
- Electronic signatures
- Subscription and service agreement management
- Automatic renewals
- Automated invoicing and payment workflows
Communication Hub
- Shared inbox
- Email templates
- SMS communication
- Customer activity history
- Automated customer notifications
Reporting & Analytics
- Real-time dashboards
- Revenue tracking
- Deal forecasting
- Contract performance monitoring
- Excel and PDF exports
Integrations & API
- Open REST API
- Webhooks
- DMS integrations
- Accounting integrations
- BI and reporting integrations
Who Uses CARRUSLiNK?
- Independent car dealerships
- Used car retailers
- Multi-location automotive groups
- Automotive sales teams
- Aftersales and service departments
- Dealership owners and managers
Why choose a product like CARRUSLiNK?
Most dealership software focuses on either CRM, inventory, or contract management. CARRUSLiNK connects all three. By linking customers, vehicles, and service agreements in a single platform, dealerships gain better visibility, stronger customer retention, more recurring revenue opportunities, and fewer missed follow-ups.
CARRUSLiNK helps dealerships sell more vehicles, retain more customers, and build predictable recurring revenue - all from one platform.
