Beacon is a cloud-based customer relationship management (CRM) platform designed specifically for nonprofit organizations. It helps manage and streamline various aspects of donor engagement, fundraising, and data organization through its intuitive and flexible platform. Beacon provides tools for contact management, donation tracking, event planning, and email campaigns, enabling nonprofits to enhance their operational efficiency and focus more on their mission-driven activities. The platform is customizable and integrates with other popular tools to cater to the diverse needs of charities and nonprofit entities.