Pitlane is cloud software for independent auto repair shops that runs the whole customer side of the job on one record. Write the repair order with per-line tech, labor time, and parts margin. Text the customer the lines that need approval and they authorize and sign from their phone. Take card payments and text-to-pay with a 0% platform fee on top of Stripe. Send digital vehicle inspections with photos that customers approve item by item. Every customer who gets a review request also gets your Google review link, and a 1 to 3 star rating emails you the moment it lands so you can fix it while the visit is fresh. Two-way texting runs on your own shop number with A2P 10DLC handled per shop. Win-backs and service reminders go out automatically. A vehicle-aware CRM links every customer to their vehicles, full service history, and what they declined last time. PitCrew AI drafts repair-order lines, review replies in your shop's voice, and recovery texts, and gives you a daily morning briefing. Sign up online, import your customers from a CSV, and write your first real repair order in the first hour: no sales call, no paid migration, no 30-day implementation. Plans are $97, $197, and $297 per month, billed monthly, with a 30-day free trial and no credit card. No setup fees, no contracts, no per-bay surcharges. Founded 2026. Operated by Auto Shift Media.