Imagine just when your customer was trying to make a purchase on your web or mobile app, it crashed, and you have no idea why. Many factors could influence the failure - API, network, OS, device, geography, etc. You have no way to identify what could have gone wrong. That's where appNeura's digital experience monitoring (DEM) solution comes into play. It helps in forecasting app failures before they affect the end user. With appNeura's patented ApDex score, it's easy to keep track of the app's health. appNeura's DEM offers a very lightweight SDK integration, meaning it doesn't eat up many resources when doing its monitoring duties. I feel online businesses, like insurance aggregators and loan aggregators, can benefit immensely from appNeura's DEM.