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Ad Badger

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12 reviews
  • 2 profiles
  • 1 categories
Average star rating
4.5
Serving customers since
2017
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Ad Badger

12 reviews

Ad Badger is a cloud-based platform designed to optimize and automate Amazon Pay-Per-Click (PPC) campaigns for sellers and businesses. By leveraging intelligent automation, Ad Badger streamlines the management of advertising campaigns, enabling users to enhance their PPC performance and increase sales efficiency. Key Features and Functionality: - Automated Bid Optimization: Utilizes proprietary algorithms to analyze conversion data and adjust bids daily, ensuring optimal performance and cost-effectiveness. - Negative Keyword Automation: Identifies and eliminates inefficient keywords, reducing wasted ad spend and improving campaign relevance. - Positive Keyword Discovery: Provides tools to uncover high-potential keywords from automatic campaigns, enhancing targeting strategies. - Comprehensive Analytics: Offers customizable dashboards displaying key metrics such as Advertising Cost of Sales (ACOS), revenue per click, and conversion rates, facilitating informed decision-making. - Multi-Marketplace Support: Enables management of campaigns across multiple international Amazon marketplaces, catering to global sellers. - Expert Coaching and Support: Provides access to Amazon PPC experts for personalized coaching and support, assisting users in effectively managing their campaigns. Primary Value and User Solutions: Ad Badger addresses the challenges Amazon sellers face in managing and optimizing PPC campaigns by automating complex processes and providing actionable insights. This leads to improved campaign performance, reduced ACOS, and increased sales, all while saving time and resources. The platform's user-friendly interface and expert support make it accessible to both novice and experienced sellers, empowering them to achieve their advertising goals efficiently.

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Buy Box Checker

0 reviews

Buy Box Checker is ZIP code-level Amazon Buy Box monitoring built by Ad Badger. Amazon assigns the Buy Box (now the Featured Offer) by delivery geography, so the seller who wins it in Seattle can be losing it in Miami at the same moment. Seller Central shows only one blended national percentage and hides those regional losses. Buy Box Checker tracks each ASIN across the ZIP codes you choose, surfaces regional suppression, and alerts you by email, Slack, Teams, or webhook the moment ownership changes. No Seller Central connection or Amazon API required, so you can monitor any ASIN, including competitors.

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Ad Badger Reviews

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10
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1
Nick C.
NC
Nick C.
04/23/2024
Validated Reviewer
Verified Current User
Review source: Organic

AdBadger makes managing Amazon PPC a breeze

It takes all the manual work out of optimisation of Amazon PPC
Verified User in Cosmetics
AC
Verified User in Cosmetics
03/11/2024
Validated Reviewer
Verified Current User
Review source: Organic

Perfect Software

Set it and go. It's fantastic software. After a few months of optimizing to some of our specific goals the system runs itself. Our ROAS is higher and costs are down. It also makes searching and acting on specific data a million times easier. Very happy with this product. Their team is also top notch and very responsive.
Bella T.
BT
Bella T.
02/26/2024
Validated Reviewer
Review source: Organic

Controlled PPC bidding for Small Brands

Ad Badger's bidding algorithm does an excellent job of managing PPC bids for small brands. With sales under $10 million and thousands of search terms, other bidding software quickly loses control because it chases the most recent keyword sale with agressive bid changes. We use Ad Badger because its algorithm provides the best balance of responsiveness to daily market changes with long run conversion rate data. We also highly value Ad Badger's flexibility. With other software and agencies we were forced to start our campaigns over from scratch. Ad Badger allowed us to apply its bidding algorithm to our existing campaigns. This enables us to continue using our existing dashboards and analytics to monitor the business making Ad Badger very easy to integrate.

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HQ Location:
Austin

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@AdBadgerApp

What is Ad Badger?

Ad Badger is a software platform designed to optimize Amazon Advertising campaigns. It offers tools and features that help Amazon sellers and vendors automate and manage their pay-per-click (PPC) advertising efforts more efficiently. The platform provides services such as keyword management, bid automation, and performance analytics to enhance advertising effectiveness and increase return on investment. Additionally, Ad Badger offers resources and educational materials to assist users in maximizing their proficiency with Amazon Ads.

Details

Year Founded
2017