# Melhor Software de Backend como Serviço Móvel (mBaaS)

## How Many Software de Backend como Serviço Móvel (mBaaS) Products Does G2 Track?

**Total Products under this Category:** 40

### Category Stats (Aug 2026)

- **Average Rating:** 4.33/5 The average rating of products in this category, based on all submitted ratings

_Last updated: August 14, 2026_

## How Does G2 Rank Software de Backend como Serviço Móvel (mBaaS) Products?

**Por que você pode confiar nos rankings de software do G2:**

- 30 Analistas e Especialistas em Dados
- 700+ Avaliações Autênticas
- 40+ Produtos
- Rankings Imparciais

Os rankings de software da G2 são baseados em avaliações de usuários verificadas, moderação rigorosa e uma metodologia de pesquisa consistente mantida por uma equipe de analistas e especialistas em dados. Cada produto é medido usando os mesmos critérios transparentes, sem colocação paga ou influência de fornecedores. Embora as avaliações reflitam experiências reais dos usuários, que podem ser subjetivas, elas oferecem insights valiosos sobre como o software funciona nas mãos de profissionais. Juntos, esses dados alimentam o G2 Score, uma maneira padronizada de comparar ferramentas dentro de cada categoria.

## G2 Grid® for Software de Backend como Serviço Móvel (mBaaS)
 ![G2 Grid® for Software de Backend como Serviço Móvel (mBaaS) plotting products by satisfaction and market presence](https://www.g2.com/pt/categories/mobile-backend-as-a-service-mbaas/grids.png?focus%5B%5D=87437&focus%5B%5D=19235&focus%5B%5D=141502&focus%5B%5D=1426652&focus%5B%5D=71006&focus%5B%5D=52185&focus%5B%5D=501&focus%5B%5D=75719)

Highlighted products: AWS Amplify, Back4app, Xano, OneEntry, Oracle Mobile Hub, Azure Mobile Apps, Salesforce Heroku, e Backendless.

Underlying data: [Grid® JSON](https://www.g2.com/pt/categories/mobile-backend-as-a-service-mbaas/grids.json?focus%5B%5D=aws-amplify&focus%5B%5D=back4app&focus%5B%5D=xano&focus%5B%5D=oneentry&focus%5B%5D=oracle-mobile-hub&focus%5B%5D=azure-mobile-apps&focus%5B%5D=salesforce-heroku&focus%5B%5D=backendless)

### [AWS Amplify](https://www.g2.com/products/aws-amplify/reviews)

AWS Amplify is a comprehensive development platform designed to simplify the creation, deployment, and management of full-stack web and mobile applications. It offers a suite of tools and services that enable developers to build scalable and secure applications with minimal backend expertise. By integrating seamlessly with various AWS services, Amplify accelerates the development process, allowing for rapid iteration and deployment. Key Features and Functionality: - Authentication: Simplifies user authentication by integrating with Amazon Cognito, enabling secure sign-ups, sign-ins, and multi-factor authentication, including social logins. - Serverless Architecture: Manages infrastructure automatically, handling scaling and maintenance, allowing developers to focus on application logic without managing servers. - Data Management: Provides real-time data synchronization and offline capabilities through integration with Amazon S3 for file storage and Amazon AppSync for data synchronization. - Machine Learning Integration: Enhances applications with AI/ML features like text translation and image analysis by integrating with Amazon SageMaker. - Continuous Deployment (CI/CD): Supports continuous integration and deployment by automatically deploying updates from repositories like GitHub, GitLab, and Bitbucket. - Real-Time Data and Notifications: Enables real-time data synchronization and push notifications using AWS AppSync and AWS Pinpoint. Primary Value and Solutions Provided: AWS Amplify addresses the complexities of full-stack application development by offering a unified platform that streamlines both frontend and backend processes. It reduces the time and effort required to build and deploy applications, making it accessible for developers of varying skill levels. By abstracting the intricacies of cloud infrastructure, Amplify allows developers to focus on delivering rich user experiences and robust functionality. Its scalability ensures that applications can grow seamlessly with user demand, while its integration with AWS services provides a secure and reliable foundation for modern web and mobile applications.

**Average Rating:** 4.2/5.0

**Total Reviews:** 95

#### How Do G2 Users Rate AWS Amplify?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind AWS Amplify?

- **Seller:** [Amazon Web Services (AWS)](https://www.g2.com/sellers/amazon-web-services-aws-3e93cc28-2e9b-4961-b258-c6ce0feec7dd)
- **Year Founded:** 2006
- **HQ Location:** Seattle, WA
- **Twitter:** @awscloud  
2,232,483 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=072881eee28a2afe24f8d1bda9f20e3e146b9fb4b214f216411ce2ed6898b31e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Famazon-web-services%2F&secure%5Burl_type%5D=linkedin_company_website)  
147,094 employees on LinkedIn®
- **Ownership:** NASDAQ: AMZN

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 59% Small, 28% Medium

#### What Do G2 Reviewers Say About AWS Amplify?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of AWS Amplify, enabling quick setup and management of scalable applications.
- Users appreciate the **ease of scalability** with AWS Amplify, which simplifies building and managing applications effectively.
- Users love the **ease of use and integration** of AWS Amplify, streamlining app development and management effectively.
- Users value the **seamless integration with AWS services** , enhancing scalability and simplifying the development process of applications.
- Users appreciate the **easy integration** of AWS Amplify with frontend frameworks, streamlining development and deployment processes.

##### Cons

- Users find AWS Amplify to be **expensive** , especially due to subscription costs and unpredictable billing for resources used.
- Users find the **steep learning curve** of AWS Amplify challenging, particularly with complex backend logic and configurations.
- Users often face **bug issues** , experiencing difficulties with debugging and overwhelming configuration management in AWS Amplify.
- Users find the **difficult navigation** in AWS Amplify frustrating, affecting overall usability and efficiency.
- Users face a **steep learning curve** with AWS Amplify, particularly for complex backend logic and configurations.

#### What Are Recent G2 Reviews of AWS Amplify?

**["Amazon Amplify Speeds Full-Stack Development with an Intuitive, All-in-One Platform"](https://www.g2.com/survey_responses/aws-amplify-review-13180573)**

**Rating:** 4.0/5.0 stars

_— Atharva P._

[Read full review](https://www.g2.com/survey_responses/aws-amplify-review-13180573)

**["Fast deploys, decent auth, but CLI and console need better sync"](https://www.g2.com/survey_responses/aws-amplify-review-12737160)**

**Rating:** 4.5/5.0 stars

_— Md Mudassir A._

[Read full review](https://www.g2.com/survey_responses/aws-amplify-review-12737160)

#### What Are G2 Users Discussing About AWS Amplify?

- [What is AWS Amplify used for?](https://www.g2.com/discussions/what-is-aws-amplify-used-for) - 2 comments
- [Is AWS amplify free?](https://www.g2.com/discussions/is-aws-amplify-free) - 2 comments
- [Who uses AWS amplify?](https://www.g2.com/discussions/who-uses-aws-amplify) - 1 comment
- [Should I use AWS amplify?](https://www.g2.com/discussions/should-i-use-aws-amplify)
- [What AWS amplify?](https://www.g2.com/discussions/what-aws-amplify)

### [Back4app](https://www.g2.com/products/back4app/reviews)

Your Application's Backend, Simplified. Launch your backend in minutes with no infrastructure hassles. Our low-code platform, ready-to-use components, and AI-powered tools will help you build faster and scale without limits.

**Average Rating:** 4.8/5.0

**Total Reviews:** 67

#### How Do G2 Users Rate Back4app?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Back4app?

- **Seller:** [Back4app](https://www.g2.com/sellers/back4app)
- **Year Founded:** 2015
- **HQ Location:** Sunnyvale, CA
- **Twitter:** @back4app  
3,469 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8d780450702d146be7990d933932994e1eeee69d384189eeec34ee2b71791c33&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10107398%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 85% Small, 3% Large

#### What Do G2 Reviewers Say About Back4app?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Back4app, highlighting its quick setup and exceptional documentation support.
- Users value the **excellent customer support** from Back4App, ensuring timely assistance and reliable hosting for projects.
- Users value the **clear and informative documentation** of Back4app, which simplifies their development process significantly.
- Users note the **easy setup** of Back4app, making it beginner-friendly and time-efficient for app development.
- Users value the **reliable cloud services** of Back4App, praising its consistent improvements and excellent customer support.

##### Cons

- Users want **missing features** like better logs and database editing capabilities in Back4app's free version.
- Users find **insufficient guidance** on database editing and limits, leading to confusion and reliance on support for issues.
- Users find the **resource limitations** of Back4app challenging, particularly with storage and clarity on usage limits.
- Users struggle with **storage issues** on Back4App, as limits are reached quickly and resources feel insufficient.
- Users feel there could be an **easier way to edit database columns** , as current options are limited.

#### What Are Recent G2 Reviews of Back4app?

**["Simple Integration, Fair Pricing"](https://www.g2.com/survey_responses/back4app-review-13110342)**

**Rating:** 4.5/5.0 stars

_— Verified User_

[Read full review](https://www.g2.com/survey_responses/back4app-review-13110342)

**["Easy, User-Friendly Parse Hosting That Keeps Getting Better"](https://www.g2.com/survey_responses/back4app-review-13216721)**

**Rating:** 5.0/5.0 stars

_— Verified User in Telecommunications_

[Read full review](https://www.g2.com/survey_responses/back4app-review-13216721)

### [Xano](https://www.g2.com/products/xano/reviews)

Xano is the fastest way to create a scalable backend for any app or agent — from mission-critical software to your latest vibe-coded project. As a unified platform, Xano gives you everything you need to build and deploy production-grade software — visually, with code, or through AI — and launch in minutes. Connect to any frontend, deploy with one click, and scale to millions of users. Trusted by 70,000+ builders. How It Works Building modern software usually means stitching together a mess of tools: databases, API gateways, serverless runtimes, integrations, auth, infrastructure, CI/CD, and monitoring. For AI agents, you’ll also need an orchestrator to plan, call tools, and manage workflows. With Xano, you get it all in one place — including a built-in agent builder. - Model data, compose logic, and expose secure APIs. - Integrate with any system and scale automatically. - Design AI agents that use your data and APIs, call external tools, and run server-side with full observability and guardrails. Works With Any Frontend. Use Xano with Lovable, Bolt, WeWeb, Retool, or custom code. Deploy your server-side logic, data, and runtime on Xano with production-grade compliance and reliability. When your prototype is ready to go live, you don’t have to rebuild — Xano scales with you. Why Teams Choose Xano - Infrastructure handled: Compliance, reliability, and scaling are built-in. - All-in-one tooling: Database, APIs, runtime, integrations, monitoring, and more. - Flexible building: Non-coders can use AI or the visual canvas, while pro devs can write and sync code in their IDE. Simply put: Xano takes care of the backend so you can focus on the business logic that makes your app unique.

**Average Rating:** 4.7/5.0

**Total Reviews:** 67

#### How Do G2 Users Rate Xano?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Xano?

- **Seller:** [Xano](https://www.g2.com/sellers/xano)
- **Company Website:** www.xano.com
- **Year Founded:** 2014
- **HQ Location:** Woodland Hills, US
- **Twitter:** @xano  
50 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d82ff751848a1ac027e020449b825301c0e8bc68640261a2638ac856d76d9cdb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fxano%2F&secure%5Burl_type%5D=linkedin_company_website)  
52 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 88% Small, 7% Medium

#### What Do G2 Reviewers Say About Xano?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Xano, enabling quick project deployment and efficient problem-solving.
- Users rave about Xano's **user-friendly no-code development** , enabling complex solutions with swift, intuitive backend setup.
- Users emphasize the **incredibly fast performance** of Xano, enabling quick setup and efficient backend operations.
- Users praise Xano for its **fast and helpful customer support** , enhancing their development experience and problem-solving efficiency.
- Users appreciate the **easy setup** of Xano, allowing quick transitions and efficient back-end development without DevOps worries.

##### Cons

- Users find **missing features** in Xano, specifically in data backup, database access, and complex data operations.
- Users find Xano to be **expensive** especially for resource-heavy applications and advanced features, which can lead to higher costs.
- Users find that a **learning difficulty** exists due to the need for some technical knowledge and user interface challenges.
- Users report **limited features** in Xano, particularly in version control and data restore capabilities, causing frustration.
- Users express concerns over **increasing costs** for advanced features and resource-heavy applications in Xano.

#### What Are Recent G2 Reviews of Xano?

**["Xano: a robust and scalable backend, ideal for centralizing business logic via API"](https://www.g2.com/survey_responses/xano-review-12593013)**

**Rating:** 5.0/5.0 stars

_— Frederic L._

[Read full review](https://www.g2.com/survey_responses/xano-review-12593013)

**["Xano - Easier way to manage Database"](https://www.g2.com/survey_responses/xano-review-11230940)**

**Rating:** 4.0/5.0 stars

_— Nolan T._

[Read full review](https://www.g2.com/survey_responses/xano-review-11230940)

#### What Are G2 Users Discussing About Xano?

- [What does Xano do?](https://www.g2.com/discussions/what-does-xano-do) - 1 comment
- [What is no code backend?](https://www.g2.com/discussions/what-is-no-code-backend) - 1 comment
- [What is Xano?](https://www.g2.com/discussions/what-is-xano) - 1 comment
- [What is XANO used for?](https://www.g2.com/discussions/what-is-xano-used-for)

### [OneEntry](https://www.g2.com/products/oneentry/reviews)

OneEntry was built to eliminate the typical pain points of Headless CMS, Headless e-commerce, and backend platforms: complexity, plugin reliance, and hidden costs. Unlike tools that require separate services for logic, integration, and infrastructure, OneEntry provides an all-in-one backend for content, commerce, and business logic from day one. • Out-of-the-box modules for user management, authentication, headless e-commerce, forms, image optimization, notifications, events, and more • Built-in calendar for scheduling, bookings, and internal event management • Email marketing tools for campaigns, automations, and transactional messages • No plugin dependencies — all features are native and maintained by the platform • Custom Module support — extend logic with NodeJS, Python, or PHP • API-first and frontend-agnostic — works with any modern framework, library, or runtime: web, mobile, or custom • Real-time configuration of data structures and workflows via UI • Private cloud containers for every project, ready to scale automatically • Built-in CI/CD, monitoring, and automated backups for full reliability • Enterprise-grade security with mTLS, data isolation, and DDoS protection • Low-code integrations with external systems (CRM, ERP, payments, logistics), no DevOps required • Multilingual-ready for global teams and markets • Transparent pricing that fits any stage — startup to enterprise • Free Plan available — explore without setup or commitment

**Average Rating:** 4.7/5.0

**Total Reviews:** 57

#### How Do G2 Users Rate OneEntry?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind OneEntry?

- **Seller:** [OneEntry Portal LLC](https://www.g2.com/sellers/oneentry-portal-llc)
- **Year Founded:** 2022
- **HQ Location:** Dubai, AE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=34f802d6a3cdcd34ae1fde3841f988399c737ab3085584bce0aa8c61b5533ca3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Foneentry-paas%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 52% Small, 2% Medium

#### What Do G2 Reviewers Say About OneEntry?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** in OneEntry, finding it flexible and simple to integrate into projects.
- Users praise the **easy content management** through OneEntry's intuitive dashboard, empowering them to update independently.
- Users love the **easy integrations** of OneEntry, making it simple to implement across various applications efficiently.
- Users find the **creation ease** of OneEntry exceptional, enabling smooth and fast project development effortlessly.
- Users commend the **excellent customer support** of OneEntry, praising its responsiveness and helpfulness throughout their experience.

##### Cons

- Users find the **learning curve steep** , especially those not familiar with headless architecture or complex setups.
- Users find OneEntry to be **not user-friendly** , facing challenges with navigation and frequent login requirements.
- Users find the initial **learning curve steep** , especially those transitioning from simpler content management systems.
- Users express dissatisfaction with the **lack of tutorials** , making navigation and understanding the product challenging.
- Users feel the **lack of educational resources** makes it difficult to navigate and utilize OneEntry effectively.

#### What Are Recent G2 Reviews of OneEntry?

**["Feature-Rich and Customizable Platform with Smooth, Ad-Free Experience"](https://www.g2.com/survey_responses/oneentry-review-12167214)**

**Rating:** 4.0/5.0 stars

_— Norma T._

[Read full review](https://www.g2.com/survey_responses/oneentry-review-12167214)

**["Easy Navigation Makes OneEntry Beginner-Friendly and Approachable"](https://www.g2.com/survey_responses/oneentry-review-12340848)**

**Rating:** 4.5/5.0 stars

_— Adrian F._

[Read full review](https://www.g2.com/survey_responses/oneentry-review-12340848)

### [Oracle Mobile Hub](https://www.g2.com/products/oracle-mobile-hub/reviews)

Build and deploy mobile apps and intelligent chatbots that connect to any backend system with Autonomous Mobile Cloud Enterprise.

**Average Rating:** 4.2/5.0

**Total Reviews:** 32

#### How Do G2 Users Rate Oracle Mobile Hub?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)
- **Quality of Support:** 7.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Oracle Mobile Hub?

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle  
827,997 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website)  
208,078 employees on LinkedIn®
- **Ownership:** NYSE:ORCL

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 44% Small, 35% Large

#### What Are Recent G2 Reviews of Oracle Mobile Hub?

**["Fast paced Application Development tool."](https://www.g2.com/survey_responses/oracle-mobile-hub-review-7249545)**

**Rating:** 4.5/5.0 stars

_— Shravan K._

[Read full review](https://www.g2.com/survey_responses/oracle-mobile-hub-review-7249545)

**["Oracle is in the top 5 providers i have used"](https://www.g2.com/survey_responses/oracle-mobile-hub-review-8450489)**

**Rating:** 4.0/5.0 stars

_— Chelsey L._

[Read full review](https://www.g2.com/survey_responses/oracle-mobile-hub-review-8450489)

#### What Are G2 Users Discussing About Oracle Mobile Hub?

- [Is there an Oracle app?](https://www.g2.com/discussions/oracle-mobile-hub-is-there-an-oracle-app-0ecb563f-51a9-4b07-98c9-97ee55271878)
- [Is there an Oracle app?](https://www.g2.com/discussions/oracle-mobile-hub-is-there-an-oracle-app-ce9e9b9e-c598-4915-bec4-2fb7cfda558a)
- [Is there an Oracle app?](https://www.g2.com/discussions/oracle-mobile-hub-is-there-an-oracle-app)
- [Is there an Oracle app?](https://www.g2.com/discussions/is-there-an-oracle-app)
- [What is Visual Builder Studio?](https://www.g2.com/discussions/oracle-mobile-hub-what-is-visual-builder-studio)

### [Azure Mobile Apps](https://www.g2.com/products/azure-mobile-apps/reviews)

Azure Mobile Apps is a technology that allows you to connect your mobile app to resources that are important in cloud connected mobile applications such as table data, authentication, and push notifications.

**Average Rating:** 4.3/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Azure Mobile Apps?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Azure Mobile Apps?

- **Seller:** [Microsoft](https://www.g2.com/sellers/microsoft)
- **Year Founded:** 1975
- **HQ Location:** Redmond, Washington
- **Twitter:** @microsoft  
13,091,739 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9458f51bd6ded48ad432a804f19ad736469f007787569b63827154231c315630&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmicrosoft%2F&secure%5Burl_type%5D=linkedin_company_website)  
231,632 employees on LinkedIn®
- **Ownership:** MSFT

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 57% Large, 29% Small

#### What Do G2 Reviewers Say About Azure Mobile Apps?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Azure Mobile Apps, finding deployment and control simple and efficient.
- Users appreciate the **interface usability** of Azure Mobile Apps, enabling quick app development and a seamless user experience.

#### What Are Recent G2 Reviews of Azure Mobile Apps?

**["Host Mobile Applications using Microsoft Azure"](https://www.g2.com/survey_responses/azure-mobile-apps-review-2161749)**

**Rating:** 5.0/5.0 stars

_— Zandro Z._

[Read full review](https://www.g2.com/survey_responses/azure-mobile-apps-review-2161749)

**["A very good choice for app creation"](https://www.g2.com/survey_responses/azure-mobile-apps-review-8836515)**

**Rating:** 4.5/5.0 stars

_— Maria R._

[Read full review](https://www.g2.com/survey_responses/azure-mobile-apps-review-8836515)

#### What Are G2 Users Discussing About Azure Mobile Apps?

- [What are the built in features of Azure App Service?](https://www.g2.com/discussions/azure-mobile-apps-what-are-the-built-in-features-of-azure-app-service)
- [What are features common to mobile apps?](https://www.g2.com/discussions/what-are-features-common-to-mobile-apps)
- [What is Azure Mobile App?](https://www.g2.com/discussions/what-is-azure-mobile-app)
- [What are three uses for the Azure Mobile App?](https://www.g2.com/discussions/what-are-three-uses-for-the-azure-mobile-app)

### [Salesforce Heroku](https://www.g2.com/products/salesforce-heroku/reviews)

Heroku is a cloud application platform that combines compute, data, and workflow with a high-productivity developer experience. Heroku Enterprise offers the same great developer experience along with enterprise-grade control, collaboration, and compliance. The platform gives enterprise teams the quickest path to delivering trusted customer experiences at scale. -Enhanced privacy in a network-isolated runtime environment -Seamless scalability to meet enterprise demand -Simplified compliance with PCI, HIPPA, SOC, and other standards -Automated, CI/CD workflows for optimal team collaboration -Integration with Salesforce data to build personalized experiences -Ecosystem of 150+ third-party add-on services to accelerate development -Unified dashboard to manage apps, add-ons, billing, permissions, and more. For more information, visit: https://www.heroku.com/enterprise

**Average Rating:** 4.2/5.0

**Total Reviews:** 143

#### How Do G2 Users Rate Salesforce Heroku?

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.8/10)
- **Quality of Support:** 7.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Salesforce Heroku?

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce  
579,511 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website)  
83,223 employees on LinkedIn®
- **Ownership:** NYSE:CRM

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Founder
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 57% Small, 28% Medium

#### What Do G2 Reviewers Say About Salesforce Heroku?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Salesforce Heroku, enjoying its straightforward setup and management capabilities.
- Users value the **automation capabilities** of Heroku, streamlining tasks like file processing and real-time synchronization.
- Users appreciate the **robust customer support** of Salesforce Heroku, enhancing their development experience significantly.
- Users appreciate the **deployment ease** of Salesforce Heroku, making it simple to start and scale projects effortlessly.
- Users value the **flexibility** of Salesforce Heroku, as it supports multiple programming languages for diverse development teams.

##### Cons

- Users face **poor customer support** , particularly regarding billing issues and account deletions that lack clear communication and recovery options.
- Users face **authentication issues** with Salesforce Heroku due to login problems triggered by IP changes.
- Users report **difficult debugging** experiences with Salesforce Heroku, finding it challenging to resolve issues effectively.
- Users express concern over **downtime issues** due to severe account deletion policies and lack of recovery options.
- Users express frustration with **email notification issues** , risking unexpected account deletions and lack of recovery options.

#### What Are Recent G2 Reviews of Salesforce Heroku?

**["Heroku Simplifies Event Log Downloads but Has Login Issues with IP Changes"](https://www.g2.com/survey_responses/salesforce-heroku-review-11816571)**

**Rating:** 4.0/5.0 stars

_— Wajih N._

[Read full review](https://www.g2.com/survey_responses/salesforce-heroku-review-11816571)

**["Fast, Effortless Deployments with Salesforce Heroku’s Seamless Scalability"](https://www.g2.com/survey_responses/salesforce-heroku-review-12560455)**

**Rating:** 5.0/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/salesforce-heroku-review-12560455)

#### What Are G2 Users Discussing About Salesforce Heroku?

- [What is Salesforce Heroku used for?](https://www.g2.com/discussions/what-is-salesforce-heroku-used-for) - 1 comment
- [Is heroku good for hosting?](https://www.g2.com/discussions/is-heroku-good-for-hosting)
- [What are two features of Heroku connect?](https://www.g2.com/discussions/salesforce-heroku-what-are-two-features-of-heroku-connect)
- [What can I use Heroku for?](https://www.g2.com/discussions/what-can-i-use-heroku-for)
- [What is the use of Heroku in Salesforce?](https://www.g2.com/discussions/what-is-the-use-of-heroku-in-salesforce)

### [Backendless](https://www.g2.com/products/backendless/reviews)

Backendless is a visual app development platform that offers a full range of low-code and no-code tools for app and web developers of all experience levels. Backendless features include a component-based UI Builder, real-time database, user authentication and management suite, push notification and in-app messaging console, Codeless logic builder, API management, and much more. Backendless was designed from the backend first, making it a perfect backend compliment to any coded or no-code frontend. The Backendless platform's visual approach and pre-built APIs make it easy to build the backend of any app up to 10 times faster than with traditional coding solutions and at a fraction of the cost.

**Average Rating:** 4.4/5.0

**Total Reviews:** 56

#### How Do G2 Users Rate Backendless?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Backendless?

- **Seller:** [Backendless](https://www.g2.com/sellers/backendless)
- **Year Founded:** 2012
- **HQ Location:** Frisco, TX
- **Twitter:** @Backendless  
1,549 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a70db4a022cf88a11ccdee4a25a30b12b95344c55c08e6b4f8a289ed5d96fd83&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbackendless-corp%2F&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 98% Small, 2% Medium

#### What Are Recent G2 Reviews of Backendless?

**["Backendless is built for beginners"](https://www.g2.com/survey_responses/backendless-review-9166931)**

**Rating:** 5.0/5.0 stars

_— Dustin S._

[Read full review](https://www.g2.com/survey_responses/backendless-review-9166931)

**["Best Customisable Solution"](https://www.g2.com/survey_responses/backendless-review-9203551)**

**Rating:** 5.0/5.0 stars

_— Rob D._

[Read full review](https://www.g2.com/survey_responses/backendless-review-9203551)

#### What Are G2 Users Discussing About Backendless?

- [What is Backendless used for?](https://www.g2.com/discussions/what-is-backendless-used-for) - 1 comment

### [Optimove (formely Kumulos)](https://www.g2.com/products/optimove-formely-kumulos/reviews)

With Kumulos, marketing teams can quickly create personalized journeys that users love, turbocharging mobile app engagement and creating vocal brand advocates for life. We put your team back in the driving seat, providing them with all of the powerful marketing tools they need for greater control, faster growth and measurable results. The Kumulos toolkit includes Mobile and Web Push Notifications, In-App Messaging, Deferred Deep Linking, Web-to-App Banners, Geo-fencing and Proximity Marketing, App Store Optimization, mBaaS and Crash Reporting - and so much more! Monetizing your mobile app doesn’t have to be complicated and costly. Find untapped opportunities hiding in your data, optimize your app and plug those leaky conversion holes with insights that make app management a breeze. Leaving no stone unturned, the Kumulos platform’s comprehensive, built-in mobile app Analytics goes beyond the reaches of other stand-alone behavioral analytics packages. From discoverability in the App Store through to acquisition, retention, engagement, conversion, and even user experience. The award-winning Kumulos platform was built by developers, for developers - so it’s quick and easy to integrate, with a huge range of client-side SDKs and supporting all major devices and platforms. We’ve got a world-class team of developers, ready to support you in any way we can, right from the get-go.

**Average Rating:** 4.8/5.0

**Total Reviews:** 29

#### How Do G2 Users Rate Optimove (formely Kumulos)?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Optimove (formely Kumulos)?

- **Seller:** [Optimove](https://www.g2.com/sellers/optimove)
- **Year Founded:** 2012
- **HQ Location:** New York
- **Twitter:** @Optimove  
5,475 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6a2d0cdd82f1c1def1160108437b8228fba304189302e0b18e9d0ac3ac28906e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F227901%2F&secure%5Burl_type%5D=linkedin_company_website)  
564 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 60% Small, 30% Medium

#### What Are Recent G2 Reviews of Optimove (formely Kumulos)?

**["The easiest way to start engaging your mobile customers"](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969)**

**Rating:** 5.0/5.0 stars

_— Jay P._

[Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969)

**["Kumulos brings more benefits to our app than just notifications and in-app messaging."](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899)**

**Rating:** 5.0/5.0 stars

_— Francis d._

[Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899)

#### What Are G2 Users Discussing About Optimove (formely Kumulos)?

- [What does Kumulos do?](https://www.g2.com/discussions/what-does-kumulos-do)
- [What is the use of Kumulos?](https://www.g2.com/discussions/what-is-the-use-of-kumulos)
- [How much does Kumulos cost?](https://www.g2.com/discussions/how-much-does-kumulos-cost)

### [Parse](https://www.g2.com/products/parse/reviews)

Just focus on creating amazing user experiences and forget about complex infrastructure. Use Parse in your app and easily add a powerful cloud database, versatile push notification services, analytics tracking, and more.

**Average Rating:** 3.7/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Parse?

- **Has the product been a good partner in doing business?:** 6.2/10 (Category avg: 8.8/10)
- **Quality of Support:** 6.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Parse?

- **Seller:** [Parse](https://www.g2.com/sellers/parse)
- **Year Founded:** 2011
- **HQ Location:** Menlo Park, CA
- **Twitter:** @parseit  
70,975 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fd9df9dfd023f7f6bdf6980eb02cf220838848f77f1cf6cb49edf17d66c310c5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2696789%2F&secure%5Burl_type%5D=linkedin_company_website)  
96 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 74% Small, 19% Large

#### What Are Recent G2 Reviews of Parse?

**["Good service"](https://www.g2.com/survey_responses/parse-review-7192639)**

**Rating:** 4.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/parse-review-7192639)

**["Awesome, Simple Backend Services"](https://www.g2.com/survey_responses/parse-review-191970)**

**Rating:** 4.0/5.0 stars

_— Patrick W._

[Read full review](https://www.g2.com/survey_responses/parse-review-191970)

#### What Are G2 Users Discussing About Parse?

- [What is Parse used for?](https://www.g2.com/discussions/what-is-parse-used-for)

### [Apache Usergrid](https://www.g2.com/products/apache-usergrid/reviews)

Apache Usergrid is an open-source Backend-as-a-Service) composed of an integrated distributed NoSQL database, application layer and client tier with SDKs for developers looking to rapidly build web and/or mobile applications. It provides elementary services (user registration & management, data storage, file storage, queues) and retrieval features (full text search, geolocation search, joins) to power common app features.

**Average Rating:** 3.8/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Apache Usergrid?

- **Has the product been a good partner in doing business?:** 7.1/10 (Category avg: 8.8/10)
- **Quality of Support:** 7.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Apache Usergrid?

- **Seller:** [The Apache Software Foundation](https://www.g2.com/sellers/the-apache-software-foundation)
- **Year Founded:** 1999
- **HQ Location:** Wakefield, MA
- **Twitter:** @TheASF  
66,168 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b8484c4bb31e87bc0ba9e683d86f2af14309539343a063507c88bcdcff98434d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F215982%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,470 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 68% Small, 23% Medium

#### What Are Recent G2 Reviews of Apache Usergrid?

**[""Apache Usergrid: Empowering Scalable and Flexible Backend Solutions with Real-Time Capabilities""](https://www.g2.com/survey_responses/apache-usergrid-review-9045709)**

**Rating:** 4.5/5.0 stars

_— Dhairya R._

[Read full review](https://www.g2.com/survey_responses/apache-usergrid-review-9045709)

**["Choosing Apache Usergrid has proven to be a brilliant decision for my projects."](https://www.g2.com/survey_responses/apache-usergrid-review-8983431)**

**Rating:** 5.0/5.0 stars

_— Vivek V._

[Read full review](https://www.g2.com/survey_responses/apache-usergrid-review-8983431)

#### What Are G2 Users Discussing About Apache Usergrid?

- [What is Apache Usergrid used for?](https://www.g2.com/discussions/what-is-apache-usergrid-used-for)

### [brainCloud](https://www.g2.com/products/braincloud/reviews)

brainCloud is a ready-made, cloud-based backend for the development of games, apps, and things.

**Average Rating:** 4.3/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate brainCloud?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind brainCloud?

- **Seller:** [bitHeads](https://www.g2.com/sellers/bitheads)
- **Year Founded:** 1995
- **HQ Location:** Ottawa, CA
- **Twitter:** @bitheads  
590 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=87498ae1414462429e9c70a3c8249fccce7848623a1f0b264959704044bdbe49&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F61617&secure%5Burl_type%5D=linkedin_company_website)  
51 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 55% Small, 27% Medium

#### What Are Recent G2 Reviews of brainCloud?

**["BrainCloud: The Future of Cloud Computing"](https://www.g2.com/survey_responses/braincloud-review-7586005)**

**Rating:** 5.0/5.0 stars

_— Md Jahirul H._

[Read full review](https://www.g2.com/survey_responses/braincloud-review-7586005)

**["Empowering the technology for Game development."](https://www.g2.com/survey_responses/braincloud-review-7595146)**

**Rating:** 5.0/5.0 stars

_— Ambrish G._

[Read full review](https://www.g2.com/survey_responses/braincloud-review-7595146)

### [built.io Backend](https://www.g2.com/products/built-io-backend/reviews)

The leading mobile Backend-as-a-Service (mBaaS) with an industry-first pluggable architecture, Built.io Backend accelerates mobile, web and IoT app development by enabling the use of best-of-breed microservices on top of a proven enterprise-grade tech stack.

**Average Rating:** 4.0/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate built.io Backend?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind built.io Backend?

- **Seller:** [built.io](https://www.g2.com/sellers/built-io)
- **HQ Location:** San Francisco, CA
- **Twitter:** @builtio  
1,205 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Internet
- **Company Size:** 75% Large, 20% Small

#### What Are Recent G2 Reviews of built.io Backend?

**["Very user friendly"](https://www.g2.com/survey_responses/built-io-backend-review-841578)**

**Rating:** 4.0/5.0 stars

_— Trisha D._

[Read full review](https://www.g2.com/survey_responses/built-io-backend-review-841578)

**["Use the built.io for couple project jobs, very good experience"](https://www.g2.com/survey_responses/built-io-backend-review-842990)**

**Rating:** 4.0/5.0 stars

_— Verified User in Computer & Network Security_

[Read full review](https://www.g2.com/survey_responses/built-io-backend-review-842990)

#### What Are G2 Users Discussing About built.io Backend?

- [What is built.io Backend used for?](https://www.g2.com/discussions/what-is-built-io-backend-used-for)

### [AppDrag](https://www.g2.com/products/appdrag/reviews)

AppDrag is a global develoment platform for web professionals. Create fully customized responsive websites for your customers at speed of light with: - 1000 pre made section - Millions of royalty-free images - Translate to more than 100 languages - Clean source code & advanced editor - High performance cloud hosting

**Average Rating:** 4.4/5.0

**Total Reviews:** 14

#### How Do G2 Users Rate AppDrag?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind AppDrag?

- **Seller:** [AppDrag](https://www.g2.com/sellers/appdrag)
- **Year Founded:** 2016
- **HQ Location:** Dublin 2, IE
- **Twitter:** @AppDrag  
140 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=592b2ee4169251f211ea94514ffbd74ff33ef25bf0172c3f8789151242e2ada1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F17923895&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 43% Medium

#### What Are Recent G2 Reviews of AppDrag?

**["A Great Option for No-Code Users"](https://www.g2.com/survey_responses/appdrag-review-7235988)**

**Rating:** 4.5/5.0 stars

_— Tarık D._

[Read full review](https://www.g2.com/survey_responses/appdrag-review-7235988)

**["A tool that changes the way we communicate with apps"](https://www.g2.com/survey_responses/appdrag-review-7225351)**

**Rating:** 5.0/5.0 stars

_— Misty G._

[Read full review](https://www.g2.com/survey_responses/appdrag-review-7225351)

### [CloudBoost](https://www.g2.com/products/cloudboost/reviews)

CloudBoost is a one complete cloud platform for next web.

**Average Rating:** 4.6/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate CloudBoost?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind CloudBoost?

- **Seller:** [HackerBay](https://www.g2.com/sellers/hackerbay)
- **Year Founded:** 2016
- **HQ Location:** Munich, DE
- **Twitter:** @Hackerbay  
2,746 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a153aabadf9e765f19567764e03238a848758c532c0e46e0781f9f69942b68f9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhackerbay&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 57% Small, 29% Large

#### What Are Recent G2 Reviews of CloudBoost?

**["CloudBoost’s No-Ops Approach Lets Me Focus on Building the Front-End"](https://www.g2.com/survey_responses/cloudboost-review-12661694)**

**Rating:** 4.5/5.0 stars

_— Lee D._

[Read full review](https://www.g2.com/survey_responses/cloudboost-review-12661694)

**["Saves Time and Effort—A Delightful Experience"](https://www.g2.com/survey_responses/cloudboost-review-11871979)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/cloudboost-review-11871979)

#### What Are G2 Users Discussing About CloudBoost?

- [What is CloudBoost used for?](https://www.g2.com/discussions/what-is-cloudboost-used-for)

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Categorias Similares

- [Plataformas de Desenvolvimento Móvel](/pt/categories/mobile-development-platforms)
- [Construtor de Aplicativos de Arrastar e Soltar](/pt/categories/drag-and-drop-app-builder)
- [Frameworks de Desenvolvimento Móvel](/pt/categories/mobile-development-frameworks)
- [Depuração de Aplicativos Móveis](/pt/categories/mobile-app-debugging)

- [Teste de Aplicativos Móveis](/pt/categories/mobile-app-testing)
- [Loja de Aplicativos Empresarial](/pt/categories/enterprise-app-store)
- [Construtor de Aplicativos Móveis de Baixo Código](/pt/categories/low-code-mobile-app-builder)
- [Análise Móvel](/pt/categories/mobile-analytics)

- [Otimização de Aplicativos Móveis](/pt/categories/mobile-app-optimization)
- [Outro Desenvolvimento Móvel](/pt/categories/other-mobile-development)

[Browse Backend como Serviço Móvel (mBaaS) Themes](/pt/categories/mobile-backend-as-a-service-mbaas/themes)

 ![Adam Crivello](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adam Crivello")
AC

Pesquisado e escrito por [Adam Crivello](https://research.g2.com/insights/author/adam-crivello)

Updated October 3, 2024

Os produtos de backend móvel como serviço (MBaaS) fornecem uma arquitetura de computação em nuvem hospedada para aplicativos móveis, dando aos desenvolvedores a capacidade de conectar o armazenamento em nuvem e as APIs de seus aplicativos. Empresas que desejam utilizar servidores fora das instalações conectarão os recursos de backend de seus aplicativos a um produto MBaaS. O serviço reduz a necessidade de uma equipe de desenvolvimento construir uma infraestrutura de backend complexa. Os produtos MBaaS também são altamente escaláveis, pois as empresas não são obrigadas a alterar suas capacidades de hospedagem à medida que o crescimento ocorre. As soluções MBaaS são semelhantes às soluções de [plataforma como serviço (PaaS)](https://www.g2.com/pt/categories/platform-as-a-service-paas), mas permitem uma maior utilização dos recursos nativos de um dispositivo móvel. Muitas [plataformas de desenvolvimento móvel](https://www.g2.com/pt/categories/mobile-development-platforms) também fornecem MBaaS.

Para se qualificar para inclusão na categoria MBaaS, um produto deve:

- Hospedar informações como código de servidor, armazenamento em nuvem e gerenciamento de arquivos
- Fornecer arquitetura para um banco de dados e capacidades de processamento
- Fornecer APIs reutilizáveis para conectar aplicativos a serviços em nuvem
- Fornecer ferramentas para gerenciar dados de backend
- Proteger comunicações entre usuários móveis e servidores

Show More

### Tópicos de Backend como Serviço Móvel (mBaaS)

- [O que é o Software Mobile Backend-as-a-Service (MBaaS)?](#o-que-e-o-software-mobile-backend-as-a-service-mbaas)
- [Quais são as Características Comuns do Software Mobile Backend-as-a-Service (MBaaS)?](#quais-sao-as-caracteristicas-comuns-do-software-mobile-backend-as-a-service-mbaas)
- [Quais são os Benefícios do Software Mobile Backend-as-a-Service (MBaaS)?](#quais-sao-os-beneficios-do-software-mobile-backend-as-a-service-mbaas)
- [Quem Usa o Software Mobile Backend-as-a-Service (MBaaS)?](#quem-usa-o-software-mobile-backend-as-a-service-mbaas)
- [Desafios com o Software Mobile Backend-as-a-Service (MBaaS)](#desafios-com-o-software-mobile-backend-as-a-service-mbaas)
- [Como Comprar o Software Mobile Backend-as-a-Service (MBaaS)](#como-comprar-o-software-mobile-backend-as-a-service-mbaas)
- [Implementação do Software Mobile Backend-as-a-Service (MBaaS)](#implementacao-do-software-mobile-backend-as-a-service-mbaas)
- [Tendências do Software Mobile Backend-as-a-Service (MBaaS)](#tendencias-do-software-mobile-backend-as-a-service-mbaas)

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### Tópicos de Backend como Serviço Móvel (mBaaS)
 Expandir/Recolher ](#)
- [O que é o Software Mobile Backend-as-a-Service (MBaaS)?](#o-que-e-o-software-mobile-backend-as-a-service-mbaas)
- [Quais são as Características Comuns do Software Mobile Backend-as-a-Service (MBaaS)?](#quais-sao-as-caracteristicas-comuns-do-software-mobile-backend-as-a-service-mbaas)
- [Quais são os Benefícios do Software Mobile Backend-as-a-Service (MBaaS)?](#quais-sao-os-beneficios-do-software-mobile-backend-as-a-service-mbaas)
- [Quem Usa o Software Mobile Backend-as-a-Service (MBaaS)?](#quem-usa-o-software-mobile-backend-as-a-service-mbaas)
- [Desafios com o Software Mobile Backend-as-a-Service (MBaaS)](#desafios-com-o-software-mobile-backend-as-a-service-mbaas)
- [Como Comprar o Software Mobile Backend-as-a-Service (MBaaS)](#como-comprar-o-software-mobile-backend-as-a-service-mbaas)
- [Implementação do Software Mobile Backend-as-a-Service (MBaaS)](#implementacao-do-software-mobile-backend-as-a-service-mbaas)
- [Tendências do Software Mobile Backend-as-a-Service (MBaaS)](#tendencias-do-software-mobile-backend-as-a-service-mbaas)

## Saiba Mais Sobre Software de Backend como Serviço Móvel (mBaaS)

### O que é o Software Mobile Backend-as-a-Service (MBaaS)?
 

Os produtos de mobile backend-as-a-service (MBaaS) equipam os desenvolvedores com tudo o que precisam para criar e implantar um aplicativo móvel. O MBaaS é diferente de outras plataformas de desenvolvimento, pois sua arquitetura de computação em nuvem é especificamente projetada para o desenvolvimento de aplicativos móveis. Essa arquitetura de computação em nuvem permite que os desenvolvedores se conectem ao armazenamento em nuvem e às interfaces de programação de aplicativos (APIs) de seu aplicativo. As organizações que desejam utilizar servidores fora das instalações conectarão os recursos de backend de seu aplicativo a um produto MBaaS. O serviço reduz a necessidade da equipe de desenvolvimento de construir uma infraestrutura de backend complexa. O MBaaS utiliza kits de desenvolvimento de software (SDKs) personalizados para conectar endpoints de API a aplicativos móveis, como iOS e Android.

 

**O que significa MBaaS?**

 

MBaaS significa mobile backend-as-a-service.

 

### Quais são as Características Comuns do Software Mobile Backend-as-a-Service (MBaaS)?
 

A seguir estão algumas características principais do software MBaaS:

 

**Notificação push:** As notificações push são um dos vários serviços de backend fornecidos pelo MBaaS. As notificações push podem permitir mensagens e conteúdo no lado do cliente com base em certos perfis que acionam alertas de mensagens, proporcionando uma ótima forma de gerenciamento de usuários. Isso pode variar de pequenas, mas rápidas atualizações a relatórios de falhas.

 

**Geolocalização:** Outro serviço de backend fornecido pelo MBaaS são as atualizações de localização ou geolocalização. Os provedores de BaaS geralmente incluem esse recurso para monitorar a localização física de onde os aplicativos e dispositivos estão sendo acessados. À medida que os serviços de localização continuam a se integrar aos dispositivos móveis modernos, esse recurso se tornará cada vez mais importante para os provedores de MBaaS terem disponível.

 

**Armazenamento em nuvem:** O armazenamento em nuvem e os serviços em nuvem são um dos principais atrativos para investir em provedores de BaaS. Ao migrar para a nuvem, seja plataforma como serviço (PaaS) ou software como serviço (SaaS), o armazenamento em nuvem oferece às organizações significativamente mais flexibilidade e espaço para salvar e armazenar dados na nuvem.

 

### Quais são os Benefícios do Software Mobile Backend-as-a-Service (MBaaS)?
 

Embora haja muitos aspectos a considerar, existem alguns benefícios chave que se aplicam à adoção bem-sucedida do software MBaaS.

 

**Sem servidor:** Os provedores de MBaaS são sem servidor, o que significa que as organizações que trabalham com provedores de MBaaS não precisam se preocupar com programas no lado do servidor. Isso economiza tempo e dinheiro das organizações em desafios como administração de servidores, atualizações de segurança, armazenamento de arquivos, armazenamento de dados e aumento de escalabilidade.

 

**Produtividade:** Os produtos MBaaS reduzem o tempo que as organizações precisam gastar no desenvolvimento de aplicativos móveis. Isso libera a agenda dos desenvolvedores para se concentrarem em outros trabalhos importantes necessários dentro de uma organização específica.

 

**Integração:** O MBaaS simplifica o processo de conexão do armazenamento em nuvem de um aplicativo com APIs. As plataformas MBaaS também facilitam a integração com sistemas de terceiros, eliminando a necessidade de duplicar esforços e funcionalidades em diferentes sistemas.

 

**Tempo mais rápido para o mercado:** O MBaaS reduz o tempo necessário para lançar aplicativos móveis no mercado. Isso permite que as organizações entrem no mercado mais rapidamente, permitindo que adicionem novos produtos e serviços, bem como lancem atualizações de produtos mais rapidamente.

 

### Quem Usa o Software Mobile Backend-as-a-Service (MBaaS)?

O MBaaS pode ser benéfico tanto para grandes organizações empresariais quanto para pequenas empresas.

**Equipes de desenvolvimento empresarial:** As equipes de desenvolvimento empresarial podem se beneficiar da organização proporcionada pelo MBaaS. Ao ter todas as operações de backend simplificadas e acessíveis em um único local, as equipes de desenvolvimento empresarial não precisam se preocupar em organizar uma série de aplicativos desconectados.

**Equipes de desenvolvimento de pequenas empresas:** O MBaaS pode ser particularmente benéfico para organizações menores, pois essas empresas não possuem os servidores e a infraestrutura que as empresas maiores podem ter. O MBaaS pode ajudar as pequenas empresas a acessar aplicativos de qualidade sem gastar além de suas restrições orçamentárias.

### Desafios com o Software Mobile Backend-as-a-Service (MBaaS)

As soluções de software podem vir com seu próprio conjunto de desafios, e o MBaaS não é exceção.

**Custo:** O software MBaaS pode ser um investimento caro. Os preços podem variar e serão altos dependendo de quantos aplicativos e programas o MBaaS provavelmente está envolvido. Os preços podem ser ainda mais altos ao considerar quaisquer necessidades adicionais ou personalizadas que uma organização possa ter.

**Baixa flexibilidade:** O MBaaS, e o BaaS em geral, não permitem um grande grau de flexibilidade. Esses provedores de serviços, sejam eles PaaS ou SaaS, geralmente utilizam um conjunto fixo de tecnologias e recursos padrão. Isso significa que há uma capacidade limitada para uma plataforma de serviço personalizar e projetar produtos para as necessidades específicas dos clientes.

**Baixa escalabilidade:** O BaaS define automaticamente limites sobre quanto desenvolvimento de aplicativos móveis uma organização é capaz de fazer. É por isso que algumas organizações veem o BaaS como uma solução de curto prazo, em vez de uma solução final.

**Preocupações com a segurança:** Armazenar dados confidenciais de usuários em uma plataforma de serviço em nuvem, especialmente BaaS, pode ser perigoso. As organizações precisarão adotar protocolos rigorosos de gerenciamento de usuários para manter os dados seguros e em conformidade.

### Como Comprar o Software Mobile Backend-as-a-Service (MBaaS)

#### Levantamento de Requisitos (RFI/RFP) para o Software Mobile Backend-as-a-Service (MBaaS)

Os requisitos para soluções MBaaS podem ser bastante diretos às vezes, já que essas ferramentas não oferecem muita personalização. Dito isso, os compradores que buscam uma solução MBaaS devem considerar vários fatores chave. Considerações importantes incluem, mas não se limitam a, o modelo de precificação, a experiência do usuário e a capacidade de integrar com os aplicativos web que a organização atualmente usa.

#### Comparar Produtos Mobile Backend-as-a-Service (MBaaS)

**Crie uma lista longa**

Os compradores devem começar buscando diferentes provedores de serviços para o ajuste certo, dado o cronograma, escopo e recursos que a organização tem à sua disposição. Uma vez que esses fatores sejam identificados, os compradores podem então usar o G2.com e outros recursos online para pesquisar os principais produtos no mercado.

**Crie uma lista curta**

Após identificar esses fatores chave, os compradores podem então aprofundar-se na busca de um provedor de serviços que atenda às suas necessidades específicas. As empresas devem considerar a capacidade dos desenvolvedores em sua equipe. As empresas também devem considerar qual software pré-existente já possuem no local, bem como qual software adicional podem precisar comprar.

**Conduza demonstrações**

As empresas devem passar por uma demonstração de cada produto que estão considerando comprar. Isso permite que obtenham uma visão de perto e pessoal de um provedor de serviços, sua funcionalidade e como ele se encaixa na infraestrutura de backend e frontend atual da empresa.

#### Seleção do Software Mobile Backend-as-a-Service (MBaaS)

**Escolha uma equipe de seleção**

A equipe de seleção deve incluir uma mistura de funções e cargos que interagiriam com o MBaaS. Em primeiro lugar, pelo menos um membro da equipe de desenvolvimento deve estar envolvido, pois a equipe de desenvolvimento seria a mais provável a interagir regularmente com o MBaaS. Outras funções podem depender dos casos de uso do BaaS. Se a ferramenta comprada for para auxiliar na experiência do usuário, por exemplo, funções como administradores de sites e gerentes de produto também podem precisar estar envolvidos.

**Negociação**

Embora alguns fornecedores tenham um modelo de precificação de custo fixo a seguir, outros podem estar abertos à negociação. As organizações devem fazer sua pesquisa antes da fase de negociação para garantir que o que estão pedindo seja um preço razoável.

**Decisão final**

Em última análise, as organizações precisarão decidir qual produto desejam seguir em frente. As empresas devem considerar quais recursos específicos, casos de uso e capacidades estão procurando, dependendo de suas necessidades organizacionais.

### Implementação do Software Mobile Backend-as-a-Service (MBaaS)

**Como o Software Mobile Backend-as-a-Service (MBaaS) é Implementado?**

O software MBaaS é frequentemente implementado através de PaaS ou SaaS. O MBaaS é projetado para dispositivos móveis, incluindo dispositivos iOS e Android. O MBaaS também pode ser de código aberto, o que será importante à medida que o software de código aberto continue a ganhar popularidade.

**Quem é Responsável pela Implementação do Software Mobile Backend-as-a-Service (MBaaS)?**

Os desenvolvedores são frequentemente membros chave do processo de implementação e desenvolvimento, pois são eles que o utilizarão regularmente. Na realidade, qualquer pessoa envolvida em processos de backend em toda a organização pode acabar se envolvendo.

**Como é o Processo de Implementação do Software Mobile Backend-as-a-Service (MBaaS)?**

As empresas devem planejar executar testes várias vezes antes de entrar em operação para coletar dados de teste. Esses dados de teste ajudam a garantir que a conexão com o provedor de MBaaS e o aplicativo estejam funcionando sem problemas.

**Quando Deveria Implementar o Software Mobile Backend-as-a-Service (MBaaS)?**

As organizações devem implementar o MBaaS uma vez que tenham realizado testes iniciais. Uma vez em funcionamento, os desenvolvedores estarão ansiosos para utilizar o MBaaS, pois isso lhes economiza tempo e permite que se concentrem em outras atividades mais envolventes.

### Tendências do Software Mobile Backend-as-a-Service (MBaaS)

**Internet das coisas (IoT) e MBaaS**

A tecnologia IoT está em ascensão e impactará o MBaaS. À medida que os dispositivos alimentados por IoT continuam a se tornar populares entre os clientes, espera-se que os provedores de MBaaS sejam capazes de suportar quaisquer aplicativos móveis baseados em IoT que uma organização possa precisar.