--- title: Zurple Reviews meta_title: 'Zurple Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 56 reviews by the users' company size, role or industry to find out how Zurple works for a business like yours. aggregate_rating: rating_value: 3.8 review_count: 56 scale: '5' date_modified: '2026-08-07' parent_category: name: Real Estate url: https://www.g2.com/categories/real-estate --- # Zurple Reviews **Vendor:** Zurple **Category:** [Real Estate CRM Software](https://www.g2.com/categories/real-estate-crm) **Average Rating:** 3.8/5.0 **Total Reviews:** 56 ## About Zurple Zurple's innovative software provides you with the winning combination of lead insights coupled with behavior-based email follow up to effectively convert leads into real estate clients. Conversations™ works like a personal assistant that monitors lead activity and sends relevant nurturing emails in a timely fashion prompting leads to respond. Agents are notified when a lead makes an inquiry requiring personalized attention, allowing agents the opportunity to guide leads further down the home buyer or seller lifecycle. ## Zurple Reviews ### 1. I'm a down market, it does take patience **Rating:** 4.0/5.0 stars **Reviewed by:** Rebecca Z. | Sales Associate, Small-Business (50 or fewer emp.) **Reviewed Date:** February 28, 2019 **What do you like best about Zurple?** The drip campaigns. Executed at right time, amt of touch, without being pushy or overly aggressive. **What do you dislike about Zurple?** Can't get descriptive enough about the buyer requirements, ie, age of home, structure, view of golf/water/preserve **Recommendations to others considering Zurple:** Give the system a few months to produce. It is not AI. You have to interact with people. **What problems is Zurple solving and how is that benefiting you?** In a saturated market with realtors, getting and retaining customers. I've achieved higher earning power with a better caliber of customer. I earn 20%+ revenue/yr from zurple related customers (buyers mainly). **Official Response from Armand Gatdula:** > Thank you for your feedback. We are currently working on some new features we feel you will find very useful. Stay tuned! ### 2. Nice platform/Customer service could be improved. **Rating:** 3.5/5.0 stars **Reviewed by:** Kellie K. | Owner/Broker , Small-Business (50 or fewer emp.) **Reviewed Date:** June 02, 2021 **What do you like best about Zurple?** Nice platform with landing pages. Ability to see homes the clients favorite and when they are looking. **What do you dislike about Zurple?** Customer servicde is challenging. I own a small brokerage and contract with many companies for real estate services for my agents. Zurple does not take phone calls. You have to put in a ticket request and wait for them to tell you when someone will call. You get a window and have to sit by your phone. The caller ID has an odd name when they call that looks like It is a telemarketer. Zurple used to have great customer service. They have gone downhill. I used to be able to call and someone would answer. Hopefully It gets better as they say It will. **What problems is Zurple solving and how is that benefiting you?** They have called and things are flowing better. ### 3. Ideal software in marketing but it should improve! **Rating:** 4.0/5.0 stars **Reviewed by:** yaquelin n. | Diseñador gráfico, Small-Business (50 or fewer emp.) **Reviewed Date:** February 26, 2019 **What do you like best about Zurple?** It has great positive features such as tracking potential customers and how often they are on the site interacting with us. In addition to that, mass mailings allow personalization to reach a wide range of potential users, beyond that the theme of the interface is good practice and facilitates learning in real time. **What do you dislike about Zurple?** I have seen the emails of my contacts with the information of another agent of Zurple, that I do not like because it makes me feel insecure to me and to my users to whom I send the emails. I do not like how they do not have to enter a telephone number to sign up. Calling is the most effective way to get hold of a lead to connect with. **Recommendations to others considering Zurple:** In my personal opinion I consider that this software still needs a lot to improve, especially in the messaging area. However, it seems to me that they are directed in a correct direction since it meets the needs of the user. I recommend you improve each day more to satisfy the customer every day. **What problems is Zurple solving and how is that benefiting you?** In my work area I have facilitated communication with a large number of potential clients. By managing to send personalized mass emails, I have achieved a bond of loyalty from the clients, that without a doubt has helped me a lot to grow in my company and in my work. Without a doubt, it is a platform that promises a lot, they should simply continue to improve every day. **Official Response from Armand Gatdula:** > We appreciate the honest review and have noted what you experienced with the emails sent to your contacts. We will ensure our development team is always reviewing this to ensure the emails are structured correctly. With regards to adding the requirement for a phone number to be added when signing up, this is indeed possible. Please contact us at 1-800-520-2312, Ext. #4 or support@zurple.com so we can work together on making this update. ### 4. Zurple has become an administrator of our team to verify potential customers personally. **Rating:** 3.5/5.0 stars **Reviewed by:** Gigi L. | Insurance Agent, Mid-Market (51-1000 emp.) **Reviewed Date:** July 31, 2019 **What do you like best about Zurple?** I like the robot message, going out on the trail. Your previous rating will appear as coming from "Google users **What do you dislike about Zurple?** The main thing I wish I could do is to include loan experts and have them share some of the costs. It will really help. **What problems is Zurple solving and how is that benefiting you?** I understand the problem of leadership, falling through the split of my absence of room schedule wisely to catch them all the time ### 5. Support **Rating:** 3.5/5.0 stars **Reviewed by:** Nesa M. | Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** August 02, 2019 **What do you like best about Zurple?** I use the help they offer. It spares a lot of time from your efforts to revisit the wheel. It is simply extraordinary and very accommodating. **What do you dislike about Zurple?** They miss the measure of the framework that led me to the contact that I could get. They should be clear about this. Lost a customer! **What problems is Zurple solving and how is that benefiting you?** Develop and change the land trail. ### 6. Expensive and too high a mistake. **Rating:** 4.0/5.0 stars **Reviewed by:** Juliet S. | Graduate Teaching Assistant, Mid-Market (51-1000 emp.) **Reviewed Date:** August 02, 2019 **What do you like best about Zurple?** Mechanized reaction and trickle, I no need to set. A ton of time. Really like this element. **What do you dislike about Zurple?** I communicated a robotized content, which connected the wrong name. It was a huge exorbitant mistake to lose with potential customers. **What problems is Zurple solving and how is that benefiting you?** I've had a reaction all over. ### 7. Revenue producer **Rating:** 4.0/5.0 stars **Reviewed by:** Cathrine M. | Python Developer Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** April 16, 2019 **What do you like best about Zurple?** Their dribble battle makes it seem as if i'm at the very best purpose of my amusement whereas I invest energy supporting the purchasers/venders that area unit ready at now. **What do you dislike about Zurple?** I truly love it but i might like to see additional refresh on that with the goal that i do know whats occurring during this day and age as opposition 5-6 years back. **What problems is Zurple solving and how is that benefiting you?** This is a powerful lead generator and financial gain maker. ### 8. Zurple has acted as associate admin person for our team securing leads. **Rating:** 3.5/5.0 stars **Reviewed by:** Beth A. | PHP Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2019 **What do you like best about Zurple?** I like the machine-driven emails that leave to the leads. I additionally like that they're editable **What do you dislike about Zurple?** The only factor I would like I might do is add a loaner and have them share in a number of the value. **What problems is Zurple solving and how is that benefiting you?** Use the support they provide. It saves a great deal of your time from you making an attempt to reinvent the wheel. ### 9. Its sticky **Rating:** 3.5/5.0 stars **Reviewed by:** Julie J. | Ruby Ralls Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** April 16, 2019 **What do you like best about Zurple?** It's "sticky" and inconspicuous therefore prospects come back over and over, building trust with our image meantime. **What do you dislike about Zurple?** A portion of the pre-composed reactions don't seem to be pertinent. i would need one thing that goes on within the gift market with the goal that I will establish with it **What problems is Zurple solving and how is that benefiting you?** New referral sources and merchandiser referrals. ### 10. Brilliant dribble framework and CRM **Rating:** 4.0/5.0 stars **Reviewed by:** Maynard H. | Senior Q/A Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** February 27, 2019 **What do you like best about Zurple?** Zurple has helped me remain over planned customers with their complete CRM that is likewise nearly hands free! what's more, I thoroughly adore it. **What do you dislike about Zurple?** I am extremely content with all parts of Zurple. I dont expect more out of it also I feel it is cash well spent. **What problems is Zurple solving and how is that benefiting you?** Zurple has saved my time so I can focus on the customer that is before me and not stress that I am feeling the loss of a lead. **Official Response from Armand Gatdula:** > Thank you Maynard for your review! We appreciate your feedback. ### 11. Nothing however dismal **Rating:** 3.5/5.0 stars **Reviewed by:** Karla V. | ios Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2019 **What do you like best about Zurple?** Sadly nothing concerning this product is price something. **What do you dislike about Zurple?** Archaic interface. phoney leads. Shared leads between multiple parties. Recommendations to others considering the merchandise Stay beyond this product. it's over-promised and used principally phoney leads, that were shared among multiple parties contrary to the claim. **What problems is Zurple solving and how is that benefiting you?** It was purported to generate real leads. ### 12. Satisfactory long haul results **Rating:** 4.0/5.0 stars **Reviewed by:** Mohamed A. | Software Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** February 27, 2019 **What do you like best about Zurple?** I like the Constant contact Zurple gives to different leads throughout the months/years. In spite of the fact that the genuine transformation proportion is generally low, it hunts out the genuine leads rather than those that are simply looky-loos. **What do you dislike about Zurple?** Could utilize a refresh dependent on todays showcase as opposed to that of 5-6 years back. I additionally wish that a portion of the leads were more qualified. **What problems is Zurple solving and how is that benefiting you?** Getting New clients - neighborhood and outside. **Official Response from Armand Gatdula:** > Thank you Mohamed! We really appreciate your review and feedback regarding a refresh of the solution. ### 13. Worth the Speculation **Rating:** 4.0/5.0 stars **Reviewed by:** Paul M. | Software Analyst , Mid-Market (51-1000 emp.) **Reviewed Date:** February 27, 2019 **What do you like best about Zurple?** The framework is powerful in drawing in prospects in correspondence and making them feel great while utilizing the site. **What do you dislike about Zurple?** I'd like to get less day by day framework email updates and alarms on prospects. There are simply such a large number of and not all are basic to see. **What problems is Zurple solving and how is that benefiting you?** Our yearly brought deals to a close from Zurple prospects turned customers makes for a positive rate of profitability **Official Response from Armand Gatdula:** > Thank you Paul! We really appreciate your review and feedback regarding the email updates and alarms. ### 14. Keeps the leads coming! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2019 **What do you like best about Zurple?** Zurple automatically keeps in contact with all my leads for me until I am able to have a conversation with them. **What do you dislike about Zurple?** It is something that needs to be tended to daily it seems. Otherwise it is hard to keep up with the leads. **Recommendations to others considering Zurple:** Online leads are a longer pipeline and are more than likely not immediate buyers. Needs 6 months generally. **What problems is Zurple solving and how is that benefiting you?** Frees up prospecting time. I can now keep in better communication with current clients and sphere while Zurple brings in a pipeline of new clients. **Official Response from Armand Gatdula:** > Thank you for your review! We appreciate your feedback. ## Zurple Discussions - [Can I use Zurple on my smartphone?](https://www.g2.com/discussions/mobile-compatibility) - 1 comment, 1 upvote - [How much does Zurple cost?](https://www.g2.com/discussions/monthly-cost) - 1 comment, 1 upvote - [Where do your leads come from?](https://www.g2.com/discussions/lead-generation-3050fd24-0d14-47f3-b713-7edfbd560d10) - 1 comment, 1 upvote - [View Zurple pricing details and edition comparison](https://www.g2.com/products/zurple/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+08%3A35%3A15+-0500&secure%5Bsession_id%5D=666d1c27-d8bf-4903-bbb6-020d016e6d8f&secure%5Btoken%5D=a61e6825563633355969506ae6a3153225f69df2fe3e448410b0de56acbd0293&format=llm_user) ## Zurple Features **Relationship Management** - Lead Generation - Social Media Integration - CRM Integration **Client Management** - Lead Scoring - Contact Management - Lead Generation **Presentation** - Website Builder - MLS Integration - SEO Strategization - IDX Website **Task Management** - Marketing Automation - Document Management - Third-Party Integration **Platform Features** - Contact & Account Management - Opportunity & Pipeline Management - Task / Activity Management - Listing Management - Email Marketing - Transaction Management - Lead Management - CMA Management - Forecasting & Reporting - Dashboards - Workflow Management - Template Management - Appointment Management - Client Management - Campaign Management - Commission Management - Calendar Management **Platform Branding** - Operability - Brand Management **Platform Content** - Social Media Management - Communication Management - Website Management - Campaign Building **Agentic AI - Real Estate CRM** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Proactive Assistance - Natural Language Interaction - Decision Making **Additional Functionality** - Reporting/Analytics - Interaction Tracking - Access Controls/Permissions - Real-Time Data - Segmentation - Data Import/Export - Alerts/Notifications - Lead Qualification - Mobile Access - Customer Database - Contact Database - Lead Distribution - Lead Capture - Property Database - AI Copilot - Reminders - For Real Estate - Client/Property Matching - Email Templates - Drag & Drop - Data Synchronization - Lead Nurturing - Generative AI - API - Referral Tracking - Customizable Fields - Email Tracking - Activity Tracking - Omnichannel Outreach **Platform Additional Functionality** - Reporting **Platform Integrations** - Integration with Real Estate CRM - Integration with Virtual Tour - Integration with Real Estate Activities Management ## Top Zurple Alternatives - [BoomTown](https://www.g2.com/products/boomtown/reviews) - 4.7/5.0 (564 reviews) - [Market Leader](https://www.g2.com/products/market-leader/reviews) - 3.2/5.0 (255 reviews) - [BoldTrail](https://www.g2.com/products/boldtrail/reviews) - 4.5/5.0 (1,494 reviews)