I like using Zoho Social because I can manage all my social media accounts and pages, like Facebook, Instagram, X, and LinkedIn, in one place. I also really appreciate the feature for bulk scheduling content, which is something I use many times. What stands out to me the most is the pricing; even the free plan offers almost 70% of the features, and the premium plans are affordable. The customer support is another thing I like, as it's always available, even for free accounts. The initial setup was pretty easy and straightforward. Review collected by and hosted on G2.com.

The main thing is its UI/UX is very bad. And another thing is it doesn't integrate well with other Zoho products like Zoho Workdrive etc. Review collected by and hosted on G2.com.

I am enjoying Zoho Social as I'm managing different brands in the company, and I'm glad I've found a solution to all my problems. I like the fact that I have all my pages in one platform, which helps me save more time and ensures I don't miss anything happening on the pages. Managing around 10 brands used to be difficult, but now it's much easier with Zoho Social. The initial setup was very easy as well. Review collected by and hosted on G2.com.

I wish they can add WhatsApp Business on it. Review collected by and hosted on G2.com.

I use Zoho Social as my central command center to stop jumping between multiple browser tabs. It's a tool meant to make life easier, serving as a productivity hack for my brain. I love how it solves the headaches of social media management, making it feel less like a second full-time job. My absolute favorite features include the "SmartQ" Predictor, which uses data from followers to highlight the best posting times, the Visual Content Calendar that gives a bird's-eye view for easy post scheduling, and the CRM Connection, which seamlessly integrates social media with sales data. These features make a real difference in my daily workflow. Additionally, Zoho Social has intuitive onboarding, allowing users to get up and running in just an afternoon, without weeks of training. Review collected by and hosted on G2.com.

Even with all the stuff I love, there are definitely a few "personality quirks" and limitations that can be frustrating. The pricing 'Team' trap, Support response time, and Mobile app: This is my biggest gripe. Their entry-level plans are super affordable, but they are very strict about user seats. If you have a small team of three or four people, you often have to jump up to a much more expensive "Professional" or "Agency" tier just to give everyone a login—even if you don't need the advanced features of that higher tier. It feels like a bit of a 'tax' on small teams. Zoho is a massive company. While their "Help" articles are great, if you actually run into a technical bug and need a human, it can sometimes take a day or two to get a solid answer. If you're in the middle of a big campaign launch and something breaks, that 'wait and see' period can be pretty stressful. The mobile app is fine for checking your notifications or quickly approving a post, but you wouldn't want to use it to create your content. It’s missing some of the more nuanced scheduling features the desktop version has, so I often feel like I'm only getting 70% of the tool when I'm on the go. Review collected by and hosted on G2.com.

An all-in-one social dashboard with live insights. Review collected by and hosted on G2.com.

I’d love it if you could add a feature that lets me add side borders to an Instagram post. Review collected by and hosted on G2.com.

It’s simple and doesn’t overcomplicate the process. Everything feels straightforward and easy to follow. Review collected by and hosted on G2.com.

Group integration would be a nice feature for Facebook—specifically, the ability to share to multiple groups at once.

Also, Instagram on the mobile app feels like it’s just copy and paste. Review collected by and hosted on G2.com.

UI/UX is simple, and the integration process is smooth. It supports most platforms I need. So far, the performance has been reliable. Review collected by and hosted on G2.com.

The AI tools are not very reliable to the extent that I now don't use them. There are cheaper options available. Support if fine. Review collected by and hosted on G2.com.

Ease of Use – The interface is clean and intuitive, making it simple to schedule, publish, and monitor posts across multiple platforms.

Smart Scheduling – The ability to schedule posts at the best engagement times or in bulk saves a lot of time.

Collaboration Features – Great for teams to review, approve, and manage social media content together.

Comprehensive Analytics – Offers detailed insights and customizable reports to track performance.

Social Listening – Helps monitor brand mentions and conversations to engage with the right audience quickly.

Integration with Zoho Suite – Seamlessly connects with other Zoho apps like CRM, which is powerful for lead tracking. Review collected by and hosted on G2.com.

Limited Platform Support – It doesn’t fully support all social platforms (e.g., limited features for Instagram Stories or LinkedIn personal accounts).

Mobile App Limitations – The mobile app is useful but lacks some of the advanced features available on desktop.

Learning Curve for Advanced Features – While basic tasks are easy, it takes time to fully explore and optimize the more advanced tools.

Customization of Reports – Analytics are strong, but more flexibility in customizing reports and dashboards would be great.

Pricing Tiers – Some essential features are only available in higher-tier plans, which may be restrictive for smaller teams. Review collected by and hosted on G2.com.

I like the simple scheduling calendar, unified inbox, and clear analytics in Zoho Social that make daily social media work fast and organized. The scheduling calendar helps us plan content quickly, while the unified inbox keeps all messages and comments organized in one place. The clear analytics let us instantly see what's working, saving time and improving our results. The initial setup of Zoho Social was very easy—connecting social accounts was quick, and we were able to start scheduling posts within minutes. Review collected by and hosted on G2.com.

In Zoho Social, the reporting could be more customizable and a few advanced features take time to find. Reporting would be even better with more drag-and-drop customization, easier cross-platform comparisons, and the option to save fully custom report templates. The advanced features could also be grouped more clearly for faster access. Review collected by and hosted on G2.com.

As a volunteer-led HR chapter, time and budget are two of our most valuable resources. We use Zoho Social to manage our presence across LinkedIn, Facebook, and Instagram, sharing chapter announcements, upcoming events, employment opportunities, and member highlights, without the burden of posting to each platform individually. The analytics integrated quickly and set up took about 15 minutes. Review collected by and hosted on G2.com.

As a new user from another provider, I have not found any dislikes yet. Review collected by and hosted on G2.com.

Zoho Social offers me incredible ease and efficiency, which is crucial given the fast pace of my life and range of responsibilities. Its integration with my Google account simplifies the process, allowing me to sign into most platforms without the need for creating new accounts or remembering additional passwords. Zoho Social acts as a single hub for all my social media needs by letting me authorize access to my various social media platforms. I appreciate being able to customize my posts according to each platform's requirements, accommodating everything from short-form content for platforms like X (formerly Twitter) to longer content for LinkedIn and Facebook. The ability to schedule social media posts is another favorite feature, offering flexibility between immediate posting and timed releases. I really value the social media calendar feature, which visually lays out my posting schedule over time, enhancing my ability to plan effectively. Compared to other platforms I’ve used, Zoho Social excels because it allows a blend of post types, including social media captions with media such as photos, images, and videos, as well as integrated emojis. Altogether, these features make Zoho Social my platform of choice. Review collected by and hosted on G2.com.

I find some aspects of the pricing structure with Zoho Social challenging. While I mainly use the free package, it seems there could be improvements in the pricing for the various packages or options available. This aspect could affect the value proposition as I explore different software solutions. Review collected by and hosted on G2.com.