Vatsank B.
VB
Vatsank B.
Senior Manager Marketing
Mid-Market (51-1000 emp.)
"Cutting Edge Platform + Best Customer Support = Greater Value"
5/5
What do you like best about Zeotap CDP?

No Doubt the platform is great, I would say its a CDP 2.0 in many cases again depends on the use case you are solving but the best part is the the Support team, its blue collar dedicated support available & not a ticket based system which adds a human touch. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

I was looking for a free trial form Zeotap for Onboarding use case, but was unfortunate to get one. Review collected by and hosted on G2.com.

Eduardo F.
EF
Eduardo F.
Associate Professor
Small-Business (50 or fewer emp.)
"Zeotap has become an important partner for us, they offer a very qualified product."
4.5/5
What do you like best about Zeotap CDP?

The different products they offer, the service and the help they give to the teams when we need their support. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

I don't dislike anything but maybe the prices are a little bit high compare with other data providers. Review collected by and hosted on G2.com.

Verified User in Automotive
UA
Verified User in Automotive
Mid-Market (51-1000 emp.)
"NextGen CDP with Inbuilt ID Graph & Deterministic Data"
4.5/5
What do you like best about Zeotap CDP?

The best thing I like is about the platform is this has a lot of solutions inbuilt like a ID Resolution service native to the platform & even you can get later view about your audience with the in built 3rd party Deterministic Data layering, makes your life simple. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

If you just want to use Zeotap’s 3rd party data just for targeting, that can be slightly more expensive than what other providers out there charge. Nobody else compares in terms of quality though. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
AH
Verified User in Hospital & Health Care
Small-Business (50 or fewer emp.)
"Good Platform & Features Great Team & Support"
4/5
What do you like best about Zeotap CDP?

I will admit I had my doubts while evaluating Zeotap as I was also evaluating some biggies but at the end of the day it boils down to features & support & I am glad I have this growth startup a chance. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

Commercial Negotiation: Faced tough time in negotiating commercials,in a way it’s good but again little discount is always great for a startup like us. Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Verified User in Education Management
Mid-Market (51-1000 emp.)
"Most complete customer understanding with data enrichment"
4.5/5
What do you like best about Zeotap CDP?

Simple & Structured Platform & Support Team, I really like the fact they don't have a ticket system & you have a face where you can pick up the phone & talk if you are stuck & that's a such a relief.

Strong Match Rate | Deterministic Scale | Onboarding capabilities are a few + (Plus) Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

You need data acumen to be able to make the most use of its platform Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Solidily performing data, a varied taxonomy, and readily available support"
4/5
What do you like best about Zeotap CDP?

The flexible and amplitude of datasets. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

The recent service level restructuring. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"The have a strong client services and they are in the edge of technology"
4.5/5
What do you like best about Zeotap CDP?

The cappabilities to addapt to new ecosystems such the cookie-less.

All the segments that we use to active campaigns, in most cases, are the best performing audiences Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

The cost, specially for performance campaigns Review collected by and hosted on G2.com.

Verified User in Gambling & Casinos
UG
Verified User in Gambling & Casinos
Small-Business (50 or fewer emp.)
"CDP ++ = CDP + ID Resolution + People Graph + Data Clean Room for Models."
4.5/5
What do you like best about Zeotap CDP?

If you are looking for Analytics & Data Science angle Zeotap is the goto platform, as the Data Clean Rooms is an awesome place to build your Propensity Models, this is again available with the Full stack solution. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

Match rates have not always been constant. I guess this is because it mostly depends on the source of data, but again as a brand you accept the best possible match rate. Review collected by and hosted on G2.com.

Verified User in E-Learning
CE
Verified User in E-Learning
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Want to understand your own Audiences; then Zeotap is one of the few platforms which can help you."
4.5/5
What do you like best about Zeotap CDP?

We used Zeotap specifically for our challenge in resolving the identity of the users for one of our clients & with a decent match rate & commercials, we were able to get good value for our client. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

Well I think zeotap is almost there competing neck to neck with some biggies & to be frank I don't have any dislikes as such. Review collected by and hosted on G2.com.

Verified User in Banking
UB
Verified User in Banking
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Great Quality Data"
4.5/5
What do you like best about Zeotap CDP?

The best is the quality of the data and of course the team service the team is really great professionals and proactive. Review collected by and hosted on G2.com.

What do you dislike about Zeotap CDP?

It’s really difficult legal issues, in big companies when you want to sign an agreement it’s not always easy. Review collected by and hosted on G2.com.