[
Zapier Reviews
](https://www.g2.com/products/zapier/reviews)

[
Zapier Reviews
](https://www.g2.com/products/zapier/reviews)

# Zapier Pricing Overview

[Editedit](https://my.g2.com/zapier/pricings)

Free Trial

## Zapier Pricing Key Insights

Last updated on Apr 29, 2026

* * *

Zapier offers **5 pricing editions** , starting at **$0**. Zapier pricing tiers are designed to support different usage levels and team sizes. Zapier also offers a **free trial**. Higher-tier plans are available via direct consultation with the vendor. Compare the Zapier pricing table below to figure out the best fit for your needs.

* * *

Free — $0

Starter — $19.99

Professional — $49

Team — $399

Company — Contact Us

Rated 4.5 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Free

Free

Free Trial

For individuals starting out with automation.

- 1-to-1 automations
- Unlimited Zaps (Zap = automated workflow)
- Visual editor

Show More

Starter

$19.99

Free Trial

For individuals who need to automatically move data between apps.

- Multi-step Zaps
- Zapier built-in tools
- Zap versioning
- Webhooks

Show More

Professional

$49.00

Free Trial

For individuals building and managing custom workflows.

- Conditional Zaps (Paths)
- Advanced Zap settings
- Unlimited Premium apps

Show More

Team

$399.00

Free Trial

For teams turning business processes into automated workflows.

- Unlimited users
- Shared app connections
- Shared workspace
- Premier Support

Show More

Company

Contact Us

Request Demo

For companies scaling automation across teams.

- SAML single sign-on (SSO)
- Advanced admin permissions
- Custom data retention
- SAML Single Sign On (SSO)

Show More

Your plan, your way: In each plan, pick any task tier, and if you reach your limit, you can switch to pay-as-you-go until you’re ready for a higher tier.

Pricing information for Zapier is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Zapier must be conducted with the seller.
Commit and save: Commit to annual payments for a lower monthly fee (shown). Or talk with our Sales team for access to deeper discounts on our Company plan.

Pricing information was last updated on October 09, 2024

Show More

## Zapier Pricing FAQs

Generated using AI

Is Zapier free, or does it offer a free trial?

Yes. According to G2 data, Zapier offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

How much does Zapier cost in 2026?

According to G2 data, Zapier pricing in 2026 starts at $19.99 and can reach $399.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Zapier's official pricing page for the most current details.

Who is Zapier pricing best suited for?

Based on G2 reviewer demographics and feedback, Zapier's pricing structure suits a wide range of users but delivers the clearest value to small businesses and individual operators who need no-code automation without hiring developers. G2 reviewers from marketing, IT services, real estate, and consulting industries dominate the review base and frequently cite Zapier as essential for connecting CRMs, lead forms, and communication tools. The Starter and Professional plans resonate most with solo users and small teams. The Team plan at $399.00 targets mid-market organizations needing shared workspaces, while the Company plan suits enterprises requiring SSO and advanced admin controls.

What are the key differences between the free and paid versions of Zapier?

Zapier's free plan supports unlimited single-step Zaps with a visual editor, making it useful for basic one-to-one automations. However, G2 reviewers consistently flag its limitations as a key driver for upgrading. Multi-step Zaps, webhooks, and Zap versioning require Zapier's Starter plan at $19.99, while conditional logic via Paths and unlimited premium app access are locked behind the Professional plan at $49.00. Team collaboration features, shared workspaces, and Premier Support require the Team plan at $399.00. G2 users frequently praise the free plan for prototyping and proof-of-concept work, but note that real business automation almost always requires a paid tier.

Is Zapier considered good value for its pricing?

Zapier's value perception is mixed but leans positive among G2 reviewers, with most high-rating users emphasizing the time savings and ROI that justify the cost. G2 reviewers frequently note that Zapier replaces hours of manual work weekly, with some estimating savings of 5 to 15 hours per week. However, pricing is the single most cited complaint across G2 reviews, with users consistently noting that costs escalate quickly as task volume and workflow complexity grow. Reviewers comparing Zapier to alternatives like Make, n8n, and Pabbly acknowledge Zapier is pricier, but many stay for its ease of use, reliability, and AI Copilot features, calling it a worthwhile premium investment.

## Top-Rated Alternatives

[

 ![Workato](https://images.g2crowd.com/uploads/product/hd_favicon/5e21242185438a3b63b0b3cc5eb921b0/workato.svg "Workato")

Workato

4.7/5(777)

](https://www.g2.com/products/workato/reviews)

[

 ![UiPath Agentic Automation](https://images.g2crowd.com/uploads/product/hd_favicon/52d1ee45d138a2ab66b69bb703ed76ce/uipath-agentic-automation.svg "UiPath Agentic Automation")

UiPath Agentic Automation

4.6/5(7,581)

](https://www.g2.com/products/uipath-agentic-automation/reviews)

[

 ![MuleSoft Anypoint Platform](https://images.g2crowd.com/uploads/product/hd_favicon/d763ac0221fcc0848182458b48016e06/mulesoft-anypoint-platform%282%29.svg "MuleSoft Anypoint Platform")

MuleSoft Anypoint Platform

4.5/5(775)

](https://www.g2.com/products/mulesoft-anypoint-platform/reviews)

[
View All Alternatives
](https://www.g2.com/products/zapier/competitors/alternatives)

## Zapier Pricing Reviews
(2)

 ![Arkadiusz K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Arkadiusz K.")
AK

Arkadiusz K.

Founder &amp; Coach

Small-Business (50 or fewer emp.)

11/4/2025

"Zapier Saves Us Hours—Easy Automation for Small Teams, Minor Limitations"

5/5

What do you like best about Zapier?

Zapier makes it incredibly easy to connect our different tools and automate repetitive tasks. As a small coaching business, we save hours every week by automating form submissions, client onboarding emails, and syncing data between apps like Google Sheets, HubSpot, and Google Calendar. It’s reliable, user-friendly, and doesn’t require coding skills — perfect for a small but growing team like ours. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

Some integrations have limited functionality compared to the native apps, and advanced automations can get expensive as you scale. Occasionally, tasks can fail silently if an app updates its API, so monitoring zaps is important. Still, these issues are minor compared to the time savings we get. Review collected by and hosted on G2.com.

What problems is Zapier solving and how is that benefiting you?

Zapier helps us automate repetitive admin and client management tasks at Way2Champ. We use it to connect our CRM, Google Forms, email marketing. For example, when a new athlete signs up, Zapier automatically adds them to our CRM, sends a welcome email, and updates our internal tracking sheet. This saves hours every week, reduces human error, and allows our coaches to spend more time working directly with athletes instead of doing manual data entry. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

TT

Tia T.

1/6/2026

"Frustrating Setup and Integration Issues"

0.5/5

What do you like best about Zapier?

none Review collected by and hosted on G2.com.

What do you dislike about Zapier?

I was very frustrated with Zapier. We faced repeated integration challenges, especially with Third Party APIs. The lack of live support made things worse. The task-based pricing model makes the cost difficult to predict. The initial setup was not easy, and the overall experience was frustrating. Review collected by and hosted on G2.com.

What problems is Zapier solving and how is that benefiting you?

I experienced repeated integration challenges with Third Party APIs, no live support, and a pricing model that's unpredictable. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

Zapier Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_f0220c5968b52fb3d6a6c78134f49171/integromat-by-celonis-make.png "Product Avatar Image")

Make

4.6/5(334)

[
Compare Now
](https://www.g2.com/compare/integromat-by-celonis-make-vs-zapier)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50b25c72253e48a2b66e69f996196956/workato.png "Product Avatar Image")

Workato

4.7/5(777)

[
Compare Now
](https://www.g2.com/compare/workato-vs-zapier)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_671478c64eab826ba1f833542d8d1180/tray-ai.png "Product Avatar Image")

Tray.ai

4.5/5(158)

[
Compare Now
](https://www.g2.com/compare/tray-ai-vs-zapier)

##### Categories on G2

[
AI Agents For Business Operations
](https://www.g2.com/categories/ai-agents-for-business-operations)[
Workflow Management
](https://www.g2.com/categories/workflow-management)[
Online Form Builder
](https://www.g2.com/categories/online-form-builder)

[
AI Agent Builders
](https://www.g2.com/categories/ai-agent-builders)[
Productivity Bots
](https://www.g2.com/categories/productivity-bots)[
AI Chatbots
](https://www.g2.com/categories/ai-chatbots)[
No-Code Development Platforms
](https://www.g2.com/categories/no-code-development-platforms)[
iPaaS
](https://www.g2.com/categories/ipaas)[
Robotic Process Automation (RPA)
](https://www.g2.com/categories/robotic-process-automation-rpa)[
AI Orchestration
](https://www.g2.com/categories/ai-orchestration)[
Business Process Management
](https://www.g2.com/categories/business-process-management)[
AI Governance Tools
](https://www.g2.com/categories/ai-governance-tools)[
API Marketplace
](https://www.g2.com/categories/api-marketplace)[
Embedded Integration Platforms
](https://www.g2.com/categories/embedded-integration-platforms)[
AI SDK
](https://www.g2.com/categories/ai-sdk)

Show More

##### Explore More

[
Top-rated MFT software solutions
](https://www.g2.com/discussions/top-rated-mft-software-solutions)[
Rockbot vs Atmosphere TV vs Spectrio for a multi-location business evaluating business entertainment platforms: which is worth deploying across 10 or more sites without constant content management overhead?
](https://www.g2.com/discussions/rockbot-vs-atmosphere-tv-vs-spectrio-for-a-multi-location-business-evaluating-business-entertainment-platforms-which-is-worth-deploying-across-10-or-more-sites-without-constant-content-management-overhead)[
Which is the best AI customer support agent software?
](https://www.g2.com/discussions/which-is-the-best-ai-customer-support-agent-software)

[
Top-rated bot platforms for app integration
](https://www.g2.com/discussions/top-rated-bot-platforms-for-app-integration)[
What's the best accounting software for startups
](https://www.g2.com/discussions/what-s-the-best-accounting-software-for-startups)[
Pros and Cons Details
](https://www.g2.com/products/zapier/reviews?qs=pros-and-cons)

Show More

[
Top-rated MFT software solutions
](https://www.g2.com/discussions/top-rated-mft-software-solutions)[
Rockbot vs Atmosphere TV vs Spectrio for a multi-location business evaluating business entertainment platforms: which is worth deploying across 10 or more sites without constant content management overhead?
](https://www.g2.com/discussions/rockbot-vs-atmosphere-tv-vs-spectrio-for-a-multi-location-business-evaluating-business-entertainment-platforms-which-is-worth-deploying-across-10-or-more-sites-without-constant-content-management-overhead)[
Which is the best AI customer support agent software?
](https://www.g2.com/discussions/which-is-the-best-ai-customer-support-agent-software)

[
Top-rated bot platforms for app integration
](https://www.g2.com/discussions/top-rated-bot-platforms-for-app-integration)[
What's the best accounting software for startups
](https://www.g2.com/discussions/what-s-the-best-accounting-software-for-startups)[
Pros and Cons Details
](https://www.g2.com/products/zapier/reviews?qs=pros-and-cons)