1. [Home](https://www.g2.com/) 2. ... 3. [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) 4. [YouScan Discussions](https://www.g2.com/products/youscan/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b231c2a8c43994b46703e84e2339e260/youscan.png "Product Avatar Image") ![Reward for good YouScan reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/37303/medal.svg "Reward for good YouScan reviews") ](/products/youscan/reviews) [ YouScan ](/products/youscan/reviews) (296)4.7/5 YouScan is a next-generation, AI-powered social listening platform designed to help users gain deep insights into customer behavior and sentiment. This innovative solution caters specifically to marketers, researchers, and public relations professionals who seek to understand their audience more comprehensively. By analyzing what customers say, do, and who they are, YouScan provides a holistic view of consumer interactions with brands, enabling organizations to make informed decisions based on real-time data. The platform is particularly beneficial for a diverse range of users, including large corporations and smaller, customer-centric brands. With over 400 clients worldwide, including industry giants like Nestle, L'Oreal, and Coca-Cola, YouScan is trusted by both established brands and emerging companies. Its mission is to empower organizations to listen to their customers effectively, fostering improved engagement and strategic growth. YouScan boasts several key features that set it apart in the social listening category. One of its standout offerings is the Insights Copilot, a conversational social listening AI agent. This feature simplifies the process of extracting valuable insights from vast amounts of text data, allowing users to effortlessly gauge consumer opinions on brands, competitors, and relevant events. Additionally, YouScan's industry-leading image analysis capabilities enable "visual listening," allowing users to understand how consumers interact with brands through social media images, including brand logo detection and automated visual content reports. Understanding the audience is crucial for effective marketing strategies, and YouScan excels in this area with its Audience Insights feature. This tool provides demographic information, interests, and occupations of individuals discussing brands and topics on social media, allowing users to tailor their marketing efforts to specific segments. The platform's powerful reporting capabilities, combined with a sleek and user-friendly interface, make it accessible and appealing to a wide range of users, from large enterprises to startups. Recognized by industry experts, YouScan has received accolades such as being named a "Cool AI Vendor for Marketing" by Gartner and winning multiple MarkTech Breakthrough Awards for "Best Social Media Monitoring Software." Founded in Kyiv, YouScan has grown into a distributed team with offices across Europe and Latin America, reflecting its commitment to serving a global clientele while continuously evolving to meet the needs of the market. Show More * * * ### 85.0 Nps Score Already have YouScan? ### All YouScan Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 2 years ago More Options - [ # What is YouScan used for? ](/discussions/what-is-youscan-used-for) What is YouScan used for? [ Social Media Analytics Software ](https://www.g2.com/tags/social-media-analytics-software)[ social media monitoring tools ](https://www.g2.com/tags/social-media-monitoring-tools) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.&title=YouScan+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=YouScan+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=YouScan+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss%0aAsk+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=YouScan+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss%0aAsk+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 1 year ago More Options - [ # What are the benefits and challenges of using YouScan for social media listening? ](/discussions/what-are-the-benefits-and-challenges-of-using-youscan-for-social-media-listening) What are the benefits and challenges of using YouScan for social media listening? [ Social Media Analytics Software ](https://www.g2.com/tags/social-media-analytics-software)[ Social Media Listening Tools ](https://www.g2.com/tags/social-media-listening-tools)[ Brand Intelligence Software ](https://www.g2.com/tags/brand-intelligence-software)[ Media Monitoring Software ](https://www.g2.com/tags/media-monitoring-software) [ Audience Intelligence Platforms ](https://www.g2.com/tags/audience-intelligence-platforms)[ Online Reputation Management Software ](https://www.g2.com/tags/online-reputation-management-software) Show More * * * \<0\>0\>Upvotes * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.&title=YouScan+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=YouScan+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=YouScan+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss%0aAsk+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=YouScan+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss%0aAsk+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • over 5 years ago More Options - [ # How do you approach ](/discussions/32886-how-do-you-approach) [ Social Media Listening Tools ](https://www.g2.com/tags/social-media-listening-tools)[ Social Media Analytics Software ](https://www.g2.com/tags/social-media-analytics-software) * * * \<0\>0\>Upvotes * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.&title=YouScan+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=YouScan+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=YouScan+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss%0aAsk+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=YouScan+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss%0aAsk+YouScan+questions+and+get+answers+from+expert+users+in+our+YouScan+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/youscan/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/591bfada79ded5266513da3c4c1baeb1/youscan.svg "Product Avatar Image") ### Have you used YouScan before? Answer a few questions to help the YouScan community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fyouscan%2Fdiscuss%3Fsmall_ask%3Dyouscan) No ## Top Contributors in YouScan 1 ![Alex O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex O.") AO Loading... ### [Alex O.](https://www.g2.com/users/e0e800a0-55ca-48af-a8aa-0ab57b05d6b9 "Alex O.") CEO (Chief Executive Optimist) and Founder 1 pt