[ Yotpo Reviews ](https://www.g2.com/products/yotpo/reviews) [ Yotpo Reviews ](https://www.g2.com/products/yotpo/reviews) # Yotpo Features ##### ## Consumer Intelligence (3) Customer Feedback Provides a forum for customers to give feedback and data storage for company analysis. Sentiment Analysis Gives users greater visibility into the how feel and respond to reputation gaining tactics. Competitive Analysis Evaluating strengths and weaknesses of companies with the same target audience Show More ##### ## Reporting (3) Revenue Reporting Provides tools with enhanced filtering and correlation between revenue and reputation. Corporate Reporting Helps monitor the overall performance of marketing efforts and brand establishment. Dashboard Provides a centralized hub and management tools for all data points related to online reputation. Show More ##### ## Media Monitoring (11) Social Networks Monitoring Helps track and monitor social media trends and interactions. Social Media Management Helps manage social messaging and measures the full impact of social campaigns. Digital Media Monitoring Helps manage ad messaging and measures the full impact of digital advertising campaigns. Review Monitoring Automatically monitor and receive alerts for any new online reviews Brand Management The process of developing, monitoring, and maintaining the brand value, reputation, and awareness across the target audience. Template Management Create, save, and re-purpose templates for emails, forms, etc. SEO Management Optimize and manage the search engine optimization efforts for a website or digital content Response Management Planning and managing of resources and procedures to mitigate the impact of events and incidents Customer Experience Management Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. Negative Feedback Management Identify, track, and respond to negative feedback Keyword Tracking Track and monitor a specific set of keywords Show More ##### ## In-House Management (1) Team Workflow Helps establish a workflow that allows team members to communicate effectively and collaboratively. Show More ##### ## Collection (5) Authentication Provide multiple methods of user authentication such as social media accounts. Review Forms Generate review forms and questionnaires to gather feedback from users. Personalization Ability to personalize review forms and questionnaires based on user type. Engagement Allow users to share, like/dislike, and comment on reviews. Community Q&A Consumers can ask questions about products and request feedback from peers. Show More ##### ## Moderation (3) Reviewer Validation Checks to ensure the reviewers are real people who used the products. Response Types Evaluate consumer feedback to ensure that it's authentic and relevant. Legal Agreements Define and implement terms and conditions for privacy, copyright, or intellectual property. Show More ##### ## Use Cases (3) E-commerce Reviews can be collected directly from e-commerce platforms or online stores. Retail Reviews can be distributed across multiple channels (online, in store, etc.). Customer Service Allow consumers to provide feedback while interacting with customer service representatives. Show More ##### ## Administration (5) Incentives Provide incentives for reviewers, such as coupons and gift cards. Syndication Manage syndication to distribute reviews across multiple channels. Insights Analyze data points such as page views, average rating, or consumer sentiment. Content Support multiple types of user generated content such as text, video, or photos. Sampling Manage product samples used for promotional purposes. Show More ##### ## Display Options (5) Badges Generate multiple types of badges based on user ratings. Widgets Create reviews widgets that can be embedded on websites and online stores. Third-Party Integrations Set up connections to third-party platforms to improve business processes Marketing Manage marketing campaigns, as well as SEO, SERP, and A/B testing. Social Media Integration Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Show More ##### ## Loyalty Experience (6) Loyalty Engine Provides a loyalty engine that can configure different types of loyalty programs to reward customers for specific purchases, actions, or behaviors. Rewards Offers a flexible and customizable reward system. Membership Segments customers into tiers or membership groups. Personalization Personalizes messaging and rewards based on a customer's profile, purchase history, membership status, etc. Gamification Provides gamified features such as badges, achievements, and leaderboards. Loyalty Cards Includes tools for managing and designing branded physical or digital loyalty cards. Show More ##### ## Loyalty Platform (14) Communication Tools Provides built-in messaging tools to communicate with loyalty program members via email, SMS, and/or push notifications. Customer Relationship Management (CRM) Allows users to view and manage customer profiles within the platform. Loyalty Analytics Offers comprehensive analytics to track ROI and engagement with the loyalty program. Localization Supports multiple languages and currencies. Integrations Integrates with other marketing and commerce software such as CRM, ERP, point-of-sale (POS) systems, or e-commerce platforms. Gift Card Management Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus Membership Management Database of members to track personal information of individuals and families Discount Management Track products that are for sale at a reduced price or part of coupon promotions Survey/Poll Management Create and administer polls and surveys Rewards Management Strategize and implement rewards for returning customers, employees and other members Promotions Management Design, communicate, and distribute incentives to perform a specific action eCommerce Management Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Communication Management Manage and track all internal and external communication conducted via calls, email, text, or chat Show More ##### ## Visual UGC (4) Campaign Customization Provides users with tools to rebrand users’ content with creative customizations, themes, promotional elements, etc. Widget Customization Allows users to customize the UGC widget with their own logo and branding Widget Allows users to display a UGC gallery on their website Media Library Gives users a central place to store and manage UGC through folders, tags, etc. Show More ##### ## Integrations (11) Social Media Integrates with social media platforms to collect customer posts that mention or display a particular brand Content Creation Integrates with content creation tools to allow users to edit and customize content Multi-Channel Marketing Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Rights Management Integrates with social media platforms to allow brands to reach out directly to users to request rights to reuse their content UGC Request Automation Set up automation to request user-generated content from creators/influencers Influencer Relationship Management Manage contact details and relationships with influencer CRMs and communication tools such as in-app messaging and chat Feedback Management Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service Contest Management Organize and manage interactive contests or challenges Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Workflow Management Create, design and manage workflows for repetitive tasks Social Media Integration Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Show More ##### ## Support (2) Onboarding Provides personalized onboarding sessions to help brands get started 24/7 Client Support Provides 24/7 customer support and technical assistance through different channels like email, chat, call, and video Show More ##### ## Performance (2) UGC Analytics Gives users insights into customer behavior and campagin performance by tracking clicks, views, content metrics, and user sentiments Lazy-Loading Enables UGC galleries to intelligently load only when they are ready to be used, reducing overall page weight and improving website performance Show More ##### ## Generative AI (4) AI Text Generation Allows users to generate text based on a text prompt. Generative AI Use AI to generate content in the form of text, images, videos, etc. AI Text Generation Allows users to generate text based on a text prompt. Generative AI Use AI to generate content in the form of text, images, videos, etc. Show More ##### ## Agentic AI - Loyalty Management (4) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Show More ##### ## Agentic AI - Customer Advocacy (5) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Proactive Assistance Anticipates needs and offers suggestions without prompting Third-Party Integrations Set up connections to third-party platforms to improve business processes Social Media Integration Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Show More ##### ## Agentic AI - Online Reputation Management (10) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives AI/Machine Learning Software program that continuously adjusts its behavior based on observed data CRM Integration Integration with third-party CRM systems Third-Party Integrations Set up connections to third-party platforms to improve business processes Social Media Integration Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Show More ##### ## Agentic AI - Review Management (3) Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Multi-Language Manage and support multiple languages Show More ##### ## Additional Functionality (209) AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Email Alerts Receive and/or send email notifications for urgent updates, requests, or other information Customer Segmentation Process of dividing customers into groups based on common characteristics Multi-Campaign Manage multiple campaigns in one system Email Marketing Create and send email blasts/campaigns Customizable Reports Alter the layout and content of reports Social Advertising Create and manage advertising campaigns on social media networks Widgets An extended application or connector that enables users to perform additional services with their current set of tools Reporting & Statistics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns API Application programming interface that allows for integration with other systems/databases Generative AI Use AI to generate content in the form of text, images, videos, etc. Campaign Segmentation Group campaigns by project, client, or campaign for better management. Email Templates Pre-made examples and templates for emails Search/Filter Search and filter data across systems to locate required information by entering keywords or certain criteria Pre-Approved Content Library A repository of content that has been approved for sharing with current and prospective clients Surveys & Feedback Gauge satisfaction and receive information for improvement and success Customer Advocacy Encourage your customers to promote your company by providing materials, tools, and reward programs Data Import/Export Import and export data to and from software applications Social Promotion Market event via social media tools Employee Advocacy Enables employees to promote their company by supplying them with materials, tools, and reward programs Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Filtering Find & retrieve relevant data or documents Real-Time Updates Receive system updates as soon as any changes are made Social Media Monitoring Track activity on sites such as Facebook, Twitter, Instagram, etc. Customizable Fields Customize data fields to support various needs and use cases Customizable Branding Add customized logos and colors to align with company branding Email Distribution Nonprofit Advocacy Enable advocates to promote nonprofit, charitable, and/or political organizations and causes A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Customizable Templates Pre-designed layouts that can be customized to match preferences and requirements Content Library Centralized repository to store content and assets CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Gamification Games or game-like elements to track progress and reward accomplishments Activity Tracking Track and document all activities across devices, networks, and other systems Discount Management Track products that are for sale at a reduced price or part of coupon promotions Customer Engagement Initiate interactions with customers by proactively starting conversations or providing informational content Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Incentive Management Manages incentive programs such as profit sharing, stock awards, and individual bonus plans Campaign Analytics Track and interpret campaign performance metrics Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Real-Time Analytics Analyze and gain insights into data in real-time Customer Accounts Record customer information, purchase history, and other notes Communication Management Manage and track all internal and external communication conducted via calls, email, text, or chat Community Management Enable students, customers or employees to engage with each other in a particular space online or offline Rewards Management Strategize and implement rewards for returning customers, employees and other members Gift Card Management Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus Multi-Channel Marketing Coordinate marketing efforts across channels (email, landing pages, social media, etc.) User Management Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks Visual Analytics Interact with data visualization elements, such as charts and graphs, to drill down into data Feedback Management Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service Social Engagement Process of communicating with an online community and measuring the effectiveness of activity Event Triggered Actions Predefined actions automatically performed on the occurance of specific events Loyalty Program Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Campaign Planning Plan and strategize marketing campaigns Rewards Program Point or incentive based programs loyalty programs designed to increase customer engagement Advocate Management Track and manage advocate communication, engagement, and performance Lead Capture Automatically identify and save contact information of potential customers Referral Tracking Log and store the source of contacts/leads Reporting/Analytics View and track pertinent metrics to find patterns and gain insights from data Promotions Management Design, communicate, and distribute incentives to perform a specific action Pipeline Management Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. Reference Request Automation Ability of the software to take the manual effort out of the process of requesting and collecting references Reminders Timed notification for any upcoming task, deadline, appointment, or activity Nomination Tracking Task Scheduling Track and manage the scheduling of tasks Calendar Management Track and manage schedules and meetings via an integrated calendar Reference Usage Tracking Monitor and track how often customer references are used Audio References Ability to submit references via phone or audio files For Sales/Marketing Used as a promotional or demonstration tool in sales and marketing presentations Workflow Management Create, design and manage workflows for repetitive tasks Configurable Workflow Configure existing workflows to meet your organization's needs Video References Request or submit references by recording a video Survey/Poll Management Create and administer polls and surveys Program Notices Contact Management Manage, organize, and store contact information Lead Management Store information about leads or contacts and track, manage and nurture them throughout the sales process Customer Activity Tracking A report showing what actions customers perform Customer Database A collection of customer information such as contact details, demographics, previous interactions, etc. ROI Tracking Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Lead Generation Manage the process of attracting and converting business prospects into leads Conversion Tracking Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Referral Templates Customizable templates for referral documents, emails, and sharable links For Customer Referrals For customer referral programs / referral marketing products For Employee Referrals Products that allow employees to make referrals for open job positions Lead Engagement Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels Fraud Detection Identify and prevent suspicious activity Performance Metrics A set of indicators that tracks the performance of networks, applications, systems, teams, etc. White Label Ability that lets users rebrand the software to make it look like their own Hashtag Tracking Track the usage of certain hashtags Review Sharing Share internal and external reviews on social media platforms Reporting/Analytics View and track pertinent metrics to find patterns and gain insights from data Predictive Analytics Predict future data based on historical data sets Customer Advocacy Encourage your customers to promote your company by providing materials, tools, and reward programs Automated Responses Automatic reply functionality for incoming messages Multi-Channel Distribution Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Employee Advocacy Enables employees to promote their company by supplying them with materials, tools, and reward programs Widgets An extended application or connector that enables users to perform additional services with their current set of tools Search/Filter Search and filter data across systems to locate required information by entering keywords or certain criteria Scoring Automatically calculate score after the assessment API Application programming interface that allows for integration with other systems/databases Customizable Reports Alter the layout and content of reports Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Customizable Fields Customize data fields to support various needs and use cases Review Request Allows businesses to request reviews from their customers Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Sentiment Analysis Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Mobile Access Access software remotely via mobile devices Access Controls/Permissions Define levels of authorization for access to specific files or systems Collaboration Tools Provides a channel for team members to share media files, communicate, and work together For Creative Agencies For creative teams and agencies For eCommerce Intended to be used by online stores ROI Tracking Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Post Scheduling Schedules specific times for content to appear on social media platforms, blogs, websites etc. Segmentation Group leads or contacts based on their specific characteristics Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Marketing Calendar See past and upcoming campaigns and communications in a calendar view Search/Filter Search and filter data across systems to locate required information by entering keywords or certain criteria Hashtag Tracking Track the usage of certain hashtags Influencer Discovery Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks AI/Machine Learning Software program that continuously adjusts its behavior based on observed data Referral Tracking Log and store the source of contacts/leads Online Payments Accept and process online payment transactions Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Customer Surveys Tool to send questionnaires to customers to gauge feedback Ratings/Reviews Ratings/Reviews Content Delivery Distributing content through various platforms or channels AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Personalization Adjust communications based on previous interactions or personal preferences Keyword Tracking Track and monitor a specific set of keywords Approval Process Control Manage the process of evaluating documents or requests submitted for approval UGC Collection Collect user-generated content in the form of videos, photos, text reviews, and more Generative AI Use AI to generate content in the form of text, images, videos, etc. Loyalty Program Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Influencer Tracking Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion Customer Advocacy Encourage your customers to promote your company by providing materials, tools, and reward programs Video Editing Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions Reminders Timed notification for any upcoming task, deadline, appointment, or activity Review Monitoring Automatically monitor and receive alerts for any new online reviews Email Reminders Reminders sent via email Monitoring Observe and track the demand, usage, progress or quality of a system, product, or user Performance Metrics A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Surveys & Feedback Gauge satisfaction and receive information for improvement and success Activity Tracking Track and document all activities across devices, networks, and other systems Data Import/Export Import and export data to and from software applications Review Notification Notifies a business when a review is left Reporting & Statistics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Feedback Management Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Real-Time Analytics Analyze and gain insights into data in real-time Survey/Poll Management Create and administer polls and surveys Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities SMS Messaging Send messages via SMS CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Visual Analytics Interact with data visualization elements, such as charts and graphs, to drill down into data Purchasing & Receiving Workflows that help acquire inventory, issue purchase orders and receive and store items in required quantity Real-Time Notifications Notifications that are delivered to users as soon as an event occurs Customizable Reports Alter the layout and content of reports Response Management Planning and managing of resources and procedures to mitigate the impact of events and incidents Customizable Branding Add customized logos and colors to align with company branding SEO Management Optimize and manage the search engine optimization efforts for a website or digital content Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Review Badge Management Allows businesses to manage badges from review websites. Negative Feedback Management Identify, track, and respond to negative feedback Social Sharing Allows businesses to share their videos on social media. Real-Time Data Receive data and information in real time Dashboard Assembly of graphs and charts for visualizing and tracking statistics/metrics Communication Management Manage and track all internal and external communication conducted via calls, email, text, or chat Sentiment Analysis Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Customizable Templates Pre-designed layouts that can be customized to match preferences and requirements Commenting/Notes Leave comments and notes on documents for others to view Template Management Create, save, and re-purpose templates for emails, forms, etc. Customer Experience Management Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. Social Promotion Market event via social media tools Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Email Management Manage, store and organize emails within the system or via third-party apps Review Request Allows businesses to request reviews from their customers Multi-Location Manage and support multiple locations Multi-Channel Campaigns Allows for businesses to run a variety of different campaigns across different channels Chat/Messaging Communicate using direct chat or messages within the system Customizable Templates Pre-designed layouts that can be customized to match preferences and requirements AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Transaction History Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period SMS Marketing Send promotional campaigns or transactional messages via text messages Referral Tracking Log and store the source of contacts/leads Customizable Branding Add customized logos and colors to align with company branding Customer Surveys Tool to send questionnaires to customers to gauge feedback Member Portal Online gateway through which members can access/update personal information Campaign Planning Plan and strategize marketing campaigns Client Portal Private online space that lets businesses securely share documents and provide information access to clients Loyalty Program Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Email Marketing Create and send email blasts/campaigns Customer History Access previous interactions or concerns to maintain customer relationships Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Performance Metrics A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Multi-Campaign Manage multiple campaigns in one system Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Customer Profiles Record customer information, purchase history, and other notes Social Promotion Market event via social media tools Customer Segmentation Process of dividing customers into groups based on common characteristics Customer Database A collection of customer information such as contact details, demographics, previous interactions, etc. API Application programming interface that allows for integration with other systems/databases Point of Sale (POS) Accept and process customer payments for products or services using hardware and software Generative AI Use AI to generate content in the form of text, images, videos, etc. Multi-Channel Marketing Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Customer Activity Tracking A report showing what actions customers perform Show More ## 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