--- title: Yotpo Reviews meta\_title: 'Yotpo Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 265 reviews by the users' company size, role or industry to find out how Yotpo works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 265 scale: '5' date\_modified: '2026-08-09' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Yotpo Reviews & Product Details Visit Website Yotpo is leading the next era of trust and loyalty in eCommerce. From first impression to repeat purchase, Yotpo helps brands build stronger customer relationships and drive profitable growth. Yotpo’s AI-powered Reviews and industry-leading Loyalty solutions work in tandem to influence buying decisions, build trust, and reward lasting engagement across every touchpoint—on site, on social, and in store. With deep integrations into the eCommerce stack and tools that scale from launch to enterprise, Yotpo empowers brands to: - Convert better with authentic content that answers shopper questions and improves confidence - Retain more by personalizing rewards, driving repeat purchases, and creating emotional brand connection - Adapt faster with AI automation and hands-on strategic support Why brands choose Yotpo: - 400M+ reviews collected and 25K+ loyalty programs launched - 14 BFCMs in a row with 0 downtime - Regional teams and localized onboarding to support global growth Deep integrations with Shopify, Klaviyo, Attentive, Meta, TikTok, Zendesk, and many more Join the world’s most iconic and fastest-growing brands: Brooklinen, Princess Polly, Supergoop, Pandora, Barnes & Noble, ThirdLove, Steve Madden, Our Place, Goodr, Dr. Martens, Perry Ellis, Allbirds, and tens of thousands more * * * Product Website Yotpo Seller [Yotpo](https://www.g2.com/sellers/yotpo) Discussions [Yotpo Community](https://www.g2.com/products/yotpo/discuss) Languages Supported Afrikaans, Arabic, Bengali, Bulgarian, Catalan, Czech, Welsh, Danish, German, English, Estonian, Basque, Finnish, French, Irish, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Georgian, Central Khmer, Korean, Latin, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Nepali, Dutch, Norwegian, Punjabi, Polish, Portuguese, Quechua, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Tamil, Tatar, Telugu, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Chinese (Simplified), Tibetan, Maltese, Maori, Samoan, Tonga (Tonga Islands), Xhosa Solution Type All-in-One Overview by Shani Zakai Show More ## Pricing Pricing provided by Yotpo. ### Free Free Forever [ View More Pricing Information ](https://www.g2.com/products/yotpo/pricing) ## Yotpo Integrations (9) What do users say about integrations? Verified by Yotpo [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Attentive ](https://www.g2.com/products/attentive/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Dotdigital ](https://www.g2.com/products/dotdigital/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Gorgias ](https://www.g2.com/products/gorgias/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Klaviyo ](https://www.g2.com/products/klaviyo/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") MarketMuse ](https://www.g2.com/products/marketmuse/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft Power BI ](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") PrestaShop ](https://www.g2.com/products/prestashop/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Shopify ](https://www.g2.com/products/shopify/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Shopify Plus ](https://www.g2.com/products/shopify-plus/reviews) Show More ![Laura P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Laura P.") LP Laura P. Associate Consumer Services Small-Business (50 or fewer emp.) 8/17/2023 "Best Loyalty Program" 5/5 What do you like best about Yotpo? Yotpo helps us to collect reviews using loyalty rewards. Thanks to it we're able to obtain honest feedback from our consumers to know their satisfaction with the product and reward them for letting us know in which areas we need to improve. Review collected by and hosted on G2.com. What do you dislike about Yotpo? The only problem I am currently facing with Yotpo is the necessity to increase granular filters that will allow us to track better the reviews and the information share by consumers. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Yotpo is currently helping us to interact better with our consumers and hear their opinion about the service and products we currently offer. In this way, we're able to have transperacy. Review collected by and hosted on G2.com. Show More Response from Eli Weiss of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-8474962/official_response/edit) Thanks for the thoughtful review. It's great to hear Yotpo is helping you gather meaningful feedback and engage with customers through loyalty. We appreciate the note on granular filters. This kind of input helps us improve. If you'd like to dig into it further, our team is always here to help: support.yotpo.com. 6/17/2024 Current UserValidated ReviewerSource: Organic JN Jo-Ann N. Small-Business (50 or fewer emp.) 10/24/2023 "Excellend affordable product for small business" 4.5/5 What do you like best about Yotpo? I love the reviews app and the subscritpions app, both of which I use and are so easy to manage! Review collected by and hosted on G2.com. What do you dislike about Yotpo? I am unable to manually import business reviews, I can only import product-level reviews from other sources (i.e. Trustpilot). Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? It automates collecting reviews from customers who have pruchased with the super easy Shopify integration. Also manages my subscriptions for me with ease. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Muhammad H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Muhammad H.") MH Muhammad H. Software Engineer Salesforce Commerce Cloud SFRA/PWA Headless and ReactJS Developer Small-Business (50 or fewer emp.) 8/27/2023 "Yotpo is an excellent feature for reviews and rating, it also provide third party feature." 5/5 What do you like best about Yotpo? I like best it in that it provide third party integration feature to integrate with other platforms, we only integrate it and start using it on our website. yotpo provide best feature for ratings and reviews from clients. Review collected by and hosted on G2.com. What do you dislike about Yotpo? I don't dislike anything it in. Beacuse i also integrate it with my company's client project, it is integrated easily with many platforms and provide many features, services work and explainary reviews. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Yotpo provides third party fully created reviews and rattings featured, if we don't used it then we need to create our own custom feature, and it takes lot of time, Yotpo provide built in features only need to integrate it and start working Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic CH Carmela H. Small-Business (50 or fewer emp.) 6/22/2023 "Awesome App to Use" 5/5 What do you like best about Yotpo? I like that it is easy and straightforward to use. I know exactly what I am doing and how to get my messaging to my customers. It's a great plug in to my shopify site. Review collected by and hosted on G2.com. What do you dislike about Yotpo? The only thing I don't necessarily like is that I can't block numbers from subscribing. There are some customers I don't want back on the platforms and its not easy to block. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? I can get to the consumer via text. It makes it so easy to inform people about a sale or new items coming to the business. People are always texting but they don't always check email. Review collected by and hosted on G2.com. Show More Response from Eli Weiss of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-8246436/official_response/edit) Thanks for the review and for using Yotpo as part of your Shopify setup. Great to hear the platform feels clear and easy to use. That’s a big focus for us—getting you to impact without extra steps. Appreciate the feedback on number control. We’re always looking at ways to give brands more flexibility while keeping the experience clean and compliant. Glad SMS is helping you stay close to your customers. That direct line can make all the difference. Current UserValidated ReviewerIncentivizedSource: Seller invite ![michael h.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "michael h.") MH michael h. Managing Owner Small-Business (50 or fewer emp.) 6/22/2023 "Yotpo is my go to marketing & social proof Shopify app'" 5/5 What do you like best about Yotpo? I love the convenience of yotpo! It's got everything you need for capturing valuable social proof from your customers with a few clicks! Highly recommend them compared to others that are more costly & confusing Review collected by and hosted on G2.com. What do you dislike about Yotpo? The only downsides we've found so far are some semi confusing integrations but that may not be on yotpo end as it is a 2 way street Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? They are keeping my SMS marketing active & effective! Incredibly affordable for us as a smaller sized business. We don't even have to think about the SMS marketing just check it weekly & when needed to create & send campaigns Review collected by and hosted on G2.com. Show More Response from Eli Weiss of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-8244290/official_response/edit) Thanks so much for the kind words and for making Yotpo your go-to. Glad to hear the platform’s making social proof and SMS simple and effective for your team. That kind of consistency is what we want every brand to feel—especially when you’re moving fast and need things to just work. Appreciate the note on integrations too. We’re always working to make setup as smooth as possible, and it’s great to hear you’re getting what you need out of it. Excited to keep supporting your growth. Current UserValidated ReviewerIncentivizedSource: Seller invite AF Alex F. Director Small-Business (50 or fewer emp.) 5/17/2023 "Reviews is very expensive and rigid" 0.5/5 What do you like best about Yotpo? that it's an all-in-one tool. Having everything in one tool is handy, but even then their tools don't integrate very well together. It feels like you are using different tools that have basic integrations between each other. Review collected by and hosted on G2.com. What do you dislike about Yotpo? Reviews Pricing is based on orders processed and not requests. We use our store to process warranties, spare parts, influencer shipments, and subscriptions. All of which don't require a review request. Their Support team is also not helpful, it usually takes 10-15 back-and-forth messaging before we get new information, that is not available on the site. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Having Reviews, loyalty, referrals, and SMS all in one platform. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-8101490/official_response/edit) Thank you for taking the time to share your thoughts with us. We’re sorry to learn about your experience with Yotpo Reviews as well as our product integrations. At your earliest convenience, we encourage you to reach out to our team so that we can better understand your business needs and create a plan of action that best suits them. Current UserValidated ReviewerSource: Organic AF Arielle F. S Mid-Market (51-1000 emp.) 5/23/2023 "Everything you need in one spot" 4/5 What do you like best about Yotpo? It's easy to use with multiple sites, and toggling back and forth isn't an issue. The categories they provide allow for further reporting than most other review sites. Review collected by and hosted on G2.com. What do you dislike about Yotpo? A lag has not been addressed in the system, leading to delays and missed reviews. Creating a pool for photos with reviews would be great. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Gathering customer reviews and feedback as well as customer photos of items purchased. This leads to less time with our Agents reaching out to Customers for reviews and photos daily. Review collected by and hosted on G2.com. Show More Response from Eli Weiss of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-7773141/official_response/edit) Thanks for taking the time to share this. Great to hear the multi-site setup is working well and that the reporting gives you what you need. We know how important that is when you're managing across properties. Appreciate the callout on system lag and photo pooling. Passed it along to the team! Glad Yotpo is saving your team time on outreach and helping surface customer content at scale. That’s exactly the kind of value we want to deliver. Current UserValidated ReviewerIncentivizedSource: G2 invite KV Kyra V. Small-Business (50 or fewer emp.) 6/22/2023 "Yotpo has everything I need in one place" 5/5 What do you like best about Yotpo? I love that it has so many features in one app. It helps me level up my customer service. Review collected by and hosted on G2.com. What do you dislike about Yotpo? I wish the SMS had more segmentation abilities. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? It makes the subscription process so easy. I love the fast customer service. I love that everything is in one place. Review collected by and hosted on G2.com. Show More Response from Eli Weiss of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-8244427/official_response/edit) Thanks for the great feedback. Awesome to hear Yotpo is helping streamline your workflow and support stronger customer service. That’s exactly the kind of impact we want to deliver—clear, consolidated, and easy to run. Appreciate the note on SMS segmentation. We’re always evolving the toolset, and it’s great to know what matters most to you. Looking forward to seeing what you build next with the platform. Current UserValidated ReviewerIncentivizedSource: Seller invite DK Damir K. Product Manager Small-Business (50 or fewer emp.) 10/18/2022 "Pricy, Bit Awkward, but Overall Good." 4.5/5 What do you like best about Yotpo? Yotpo's offerings are the best on the market, bar none. Their team is deep and widely staffed, and the implementation process is very structured. Plus, our customers are loving it. I love the interconnectivity of the whole system as well. Review collected by and hosted on G2.com. What do you dislike about Yotpo? Likely due to Yotpo's acquisition strategy to expand their offering of platforms, the experience with Yotpo can be awkward at times. The tools load tons of unused and irrelevant CSS and JavaScript onto our pages, causing slowdowns. We seem to stumble on a new bug within the system each day — one of which resulted in us texting customers who had not subscribed to texts. Lastly, their structured implementation strategy left us bending to their needs rather than feeling like we could get the system to do what we needed. This left the bulk of the work as a "phase 2" with their CSMs, who seemed surprised the launch teams pushed us off on them at the stage we were at. Overall, everyone we've worked with has been good, but the overall siloing of the experience just left us feeling growing pains. I wish we had just one dedicated rep who helped with all of it. Oh, and it's expensive. I would not have gone with Yotpo if we were not utilizing multiple services from their offering. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Yotpo is providing us with a dedicated reviews, loyalty, and SMS platform. We likely would have gone with their subscription platform as well, but it was not in the offering set when we signed on. The interconnectivity of the apps is great, and each individual app is competent at what it does. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-7226446/official_response/edit) Thank you for your feedback. Here at Yotpo, we’re constantly working to improve our products and services to ensure that there are no issues with site speed load, and our Reviews Widget 3.0 is optimized for speed — check out our support page in the link attached for more information. We also want to ensure that we’re as transparent as possible when it comes to pricing and packaging. If you’d like to learn more improvements to the Yotpo platform as well as our pricing and packaging options, we encourage you to reach out to our support team. [See how Yotpo improved](https://support.yotpo.com/en/article/adding-the-reviews-widget-30) Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Madeleine G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madeleine G.") MG Madeleine G. Marketing and Advertising Manager Small-Business (50 or fewer emp.) 10/18/2022 "Great experience from onboarding onwards" 5/5 What do you like best about Yotpo? We added the SMS, UGC, loyalty, and reviews widgets to our site and not only are they easy to use, but the customer success team is fantastic at walking you through any questions you might have. We're a really small team, so having that constant support made a world of a difference for us. Plus, it's been months since we launched these programs but we still meet regularly with their team to talk optimizations and how to reach our goals. I couldn't ask for more. Review collected by and hosted on G2.com. What do you dislike about Yotpo? The on-site customizations are pretty limited unless you have a dedicated member of your team who is able to edit with CSS. But this is so small in the grand scheme of things, and I find that their pre-made designs are really intuitive and easy for customers to understand right off the bat. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? SMS flows (now that Shopify is discontinuing theirs) and campaigns (were nonexistent before), adding a loyalty program (which is increasing our returning customers and AOV), and now we have an easy reviews system that helps build customer trust for our products. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-7224972/official_response/edit) Thanks for your feedback, we appreciate it! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Yotpo? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Yotpo ](https://www.g2.com/products/yotpo/discussions/new) GU Guest User • Last activity 8 months ago What is Yotpo used for? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/what-is-yotpo-used-for) [ View all Discussions ](https://www.g2.com/products/yotpo/discuss) ## Pricing Options Pricing provided by Yotpo. ### Free Free Forever ### Growth Self-Service ### Annual Custom [ View More Pricing Information ](https://www.g2.com/products/yotpo/pricing) Yotpo Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_33478f1570b6121f0cbb5d627376ae3d/trustpilot.png "Product Avatar Image") Trustpilot 3.4/5(262) [ Compare Now ](https://www.g2.com/compare/trustpilot-vs-yotpo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6eda34cbfdd0bd8b30e707c7c2a3f29a/bazaarvoice.png "Product Avatar Image") Bazaarvoice 4.2/5(809) [ Compare Now ](https://www.g2.com/compare/bazaarvoice-vs-yotpo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d0cd1b70034667ce9659a6bd9ca996a4/reviews-io.png "Product Avatar Image") Reviews.io 4.8/5(652) [ Compare Now ](https://www.g2.com/compare/reviews-io-vs-yotpo) ##### ##### Yotpo Features Reporting Dashboard Collection Review Forms Personalization Engagement Moderation Reviewer Validation Response Types Use Cases E-commerce Customer Service [ View More Features ](https://www.g2.com/products/yotpo/features) ## Top-Rated Alternatives [ ![Birdeye](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Birdeye") Birdeye 4.7/5(4,203) ](https://www.g2.com/products/birdeye/reviews) [ ![Bazaarvoice](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bazaarvoice") Bazaarvoice 4.2/5(809) ](https://www.g2.com/products/bazaarvoice/reviews) [ ![Okendo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Okendo") Okendo 4.7/5(424) ](https://www.g2.com/products/okendo/reviews) [ View All Alternatives ](https://www.g2.com/products/yotpo/competitors/alternatives) ##### Categories on G2 [Online Reputation Management](https://www.g2.com/categories/online-reputation-management)[Review Management](https://www.g2.com/categories/review-management-software)[Loyalty Management](https://www.g2.com/categories/loyalty-management) [Online Reputation Management](https://www.g2.com/categories/online-reputation-management)[Review Management](https://www.g2.com/categories/review-management-software)[Loyalty Management](https://www.g2.com/categories/loyalty-management)[Customer Advocacy](https://www.g2.com/categories/customer-advocacy)[User-Generated Content](https://www.g2.com/categories/user-generated-content-platforms) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Which financial consulting firms have proven expertise in mid-market manufacturing and service industry dynamics?](https://www.g2.com/discussions/which-financial-consulting-firms-have-proven-expertise-in-mid-market-manufacturing-and-service-industry-dynamics)[top contract management software](https://www.g2.com/discussions/what-are-your-top-contract-management-software-picks-in-2025)[Which event networking and matchmaking platforms are most trusted by senior event managers in the events services industry?](https://www.g2.com/discussions/which-event-networking-and-matchmaking-platforms-are-most-trusted-by-senior-event-managers-in-the-events-services-industry) [Which VR collaboration platforms provide spatial presence compared to traditional video conferencing tools?](https://www.g2.com/discussions/which-vr-collaboration-platforms-provide-spatial-presence-compared-to-traditional-video-conferencing-tools)[Which autonomous endpoint management platforms work well in a mixed Mac and Windows environment where consistent patching across both OS types is non-negotiable?](https://www.g2.com/discussions/which-autonomous-endpoint-management-platforms-work-well-in-a-mixed-mac-and-windows-environment-where-consistent-patching-across-both-os-types-is-non-negotiable)[Pros and Cons Details](https://www.g2.com/products/yotpo/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)