--- title: Yotpo Reviews meta\_title: 'Yotpo Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 265 reviews by the users' company size, role or industry to find out how Yotpo works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 265 scale: '5' date\_modified: '2026-08-09' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Yotpo Reviews & Product Details Visit Website Yotpo is leading the next era of trust and loyalty in eCommerce. From first impression to repeat purchase, Yotpo helps brands build stronger customer relationships and drive profitable growth. Yotpo’s AI-powered Reviews and industry-leading Loyalty solutions work in tandem to influence buying decisions, build trust, and reward lasting engagement across every touchpoint—on site, on social, and in store. With deep integrations into the eCommerce stack and tools that scale from launch to enterprise, Yotpo empowers brands to: - Convert better with authentic content that answers shopper questions and improves confidence - Retain more by personalizing rewards, driving repeat purchases, and creating emotional brand connection - Adapt faster with AI automation and hands-on strategic support Why brands choose Yotpo: - 400M+ reviews collected and 25K+ loyalty programs launched - 14 BFCMs in a row with 0 downtime - Regional teams and localized onboarding to support global growth Deep integrations with Shopify, Klaviyo, Attentive, Meta, TikTok, Zendesk, and many more Join the world’s most iconic and fastest-growing brands: Brooklinen, Princess Polly, Supergoop, Pandora, Barnes & Noble, ThirdLove, Steve Madden, Our Place, Goodr, Dr. Martens, Perry Ellis, Allbirds, and tens of thousands more * * * Product Website Yotpo Seller [Yotpo](https://www.g2.com/sellers/yotpo) Discussions [Yotpo Community](https://www.g2.com/products/yotpo/discuss) Languages Supported Afrikaans, Arabic, Bengali, Bulgarian, Catalan, Czech, Welsh, Danish, German, English, Estonian, Basque, Finnish, French, Irish, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Georgian, Central Khmer, Korean, Latin, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Nepali, Dutch, Norwegian, Punjabi, Polish, Portuguese, Quechua, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Tamil, Tatar, Telugu, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Chinese (Simplified), Tibetan, Maltese, Maori, Samoan, Tonga (Tonga Islands), Xhosa Solution Type All-in-One Overview by Shani Zakai Show More ## Pricing Pricing provided by Yotpo. ### Free Free Forever [ View More Pricing Information ](https://www.g2.com/products/yotpo/pricing) ## Yotpo Integrations (9) What do users say about integrations? Verified by Yotpo [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Attentive ](https://www.g2.com/products/attentive/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Dotdigital ](https://www.g2.com/products/dotdigital/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Gorgias ](https://www.g2.com/products/gorgias/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Klaviyo ](https://www.g2.com/products/klaviyo/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") MarketMuse ](https://www.g2.com/products/marketmuse/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft Power BI ](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") PrestaShop ](https://www.g2.com/products/prestashop/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Shopify ](https://www.g2.com/products/shopify/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Shopify Plus ](https://www.g2.com/products/shopify-plus/reviews) Show More ![Trung T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Trung T.") TT Trung T. Senior Digital Optimization Strategist Enterprise (\> 1000 emp.) 4/20/2022 "Easy to implement and rich snippets work in Google." 5/5 What do you like best about Yotpo? Free version gives you enough exposure to the platform to really test out the features and see if they are a fit for the business. Really simple interface to use and rich snippets can be implemented using the code snippet or we can have a custom integration. Review collected by and hosted on G2.com. What do you dislike about Yotpo? More default layouts would be nice for star ratings. Customization on what rich snippets to activate and deactivate at a page level would make things easier to manage. Review collected by and hosted on G2.com. Recommendations to others considering Yotpo: Very responsive account management team. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Yotpo helps manage the process of collecting reviews and displaying them on the website. We take the review and rating count and add the stock level and price level to build out the rich snippet in Google search. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-6524918/official_response/edit) Thank you for taking the time to leave a review! We’re thrilled to know that you are enjoying using Yotpo. If you have any questions regarding the customization options available to you, please feel free to contact our support team at any time. Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness") UH Verified User in Health, Wellness and Fitness Small-Business (50 or fewer emp.) 10/18/2022 "Yotpo is great but a bit slow integrating" 3.5/5 What do you like best about Yotpo? The fact that we can integrate with platforms such as walmart. Review collected by and hosted on G2.com. What do you dislike about Yotpo? They are pretty slow in integrating and their communication is also slow. They also miss a few products that we had to constantly hound them to integrate. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? They are able to integrate our reviews to marketplaces like Walmart and those customers are able to see them. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-7224744/official_response/edit) Thank you for sharing your feedback with us. Sorry to hear that platform integration was on the slower side. If you’re still experiencing issues or would like assistance with product integrations, please reach out to our support team. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Nicole L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicole L.") NL Nicole L. Content & Marketing Manager Small-Business (50 or fewer emp.) 7/20/2021 "Great SMS Marketing Platform" 4.5/5 What do you like best about Yotpo? We are loving all of the specific audience targeting that we're able to do with Yotpo's SMSBump. Being able to target portions of our audience that we know like certain products, or will be especially receptive to certain messages, really makes our SMS program thrive. Review collected by and hosted on G2.com. What do you dislike about Yotpo? Creating the automation flows is somewhat cumbersome and confusing compared to other platforms that we have used in the past. It would also be nice if we could just be billed for our usage rather than always having to load money in to cover sends. Review collected by and hosted on G2.com. Recommendations to others considering Yotpo: Yotpo's SMSBump is a great tool to both automate and augment your marketing tactics. Even when we don't include any sort of promotion or sale, we still get enough revenue from our sends to more than cover the cost of the send. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Yotpo's SMSBump is really helping us get the most out of our engaged audience and meet our customers where they are. Our customers are extremely receptive to SMS marketing, and we love being able to not only send them marketing messages and promotional information, but just check in with them about their orders in a way that's slightly automated but still has a human touch. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-4876584/official_response/edit) Thank you for leaving a review, we appreciate it. We’re so happy to hear you’re enjoying using Yotpo and are seeing the benefits on your site! If you’re having trouble with your flows features, please feel free to reach out to our customer support at any time, and they will do their best to try and assist you. 10/19/2021 Current UserValidated ReviewerIncentivizedSource: G2 invite MF Manny F. Director eCommerce and Digital Mid-Market (51-1000 emp.) 10/10/2019 "YOTPO - An essential software for eCommerce Marketing!" 5/5 What do you like best about Yotpo? Seamless integration with Magento and then Google Ads, Shopping and Snippets. One can replace Facebook reviews with more authentic YOTPO ones. Review collected by and hosted on G2.com. What do you dislike about Yotpo? Integration with Microsoft Ads, Bing Places and Google Business Profile. Review collected by and hosted on G2.com. Recommendations to others considering Yotpo: If you are not using Yotpo for eCommerce then you're missing big time! Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? The feedback and positive criticism we've received is helping our organization to do better. Review collected by and hosted on G2.com. Show More Response from Kate Bould of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-3391416/official_response/edit) Hi Manny! Thank you for writing a review, we really appreciate your feedback. 4/20/2022 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Lauren B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren B.") LB Lauren B. Brand & Ecommerce Manager Small-Business (50 or fewer emp.) 4/20/2022 "Not just a software, a community!" 5/5 What do you like best about Yotpo? The support and ease of use for the technology! Review collected by and hosted on G2.com. What do you dislike about Yotpo? Hard to find something about Yotpo I don't like! Review collected by and hosted on G2.com. Recommendations to others considering Yotpo: It's a worthwhile investment. The team is great with sharing best practices and setting you up to succeed. Great company and product! Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Customer Service and improving our brand by direct access to our customers is AMAZING Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-6524099/official_response/edit) Thank you so much for such a wonderful review! Current UserValidated ReviewerIncentivizedSource: Seller invite ![Patrick G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Patrick G.") PG Patrick G. E-commerce administrator Small-Business (50 or fewer emp.) 6/9/2022 "I love this review service. It has helped our business greatly!" 5/5 What do you like best about Yotpo? I love how we can integrate it with Google shopping ads and manage the reviews on our sites backend. Review collected by and hosted on G2.com. What do you dislike about Yotpo? Only thing I dislike may be the price but at the same time we have more than made up for sales as a result. Review collected by and hosted on G2.com. Recommendations to others considering Yotpo: It's worth the cost Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Giving our customers confidence in the products we sell and as our company as a whole. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-6719511/official_response/edit) Thank you so much for taking the time to leave a review, we really appreciate it! Validated ReviewerIncentivizedSource: Seller invite SP Sarah P. Ecom manager Small-Business (50 or fewer emp.) 4/14/2022 "Yotpo takes care of our SMS, Loyalty and Review needs" 4.5/5 What do you like best about Yotpo? Having all 3 of our marketing channels on one platform makes it easy to review reporting and strategy Review collected by and hosted on G2.com. What do you dislike about Yotpo? Having multiple reps handling our account. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Launching SMS and Loyalty has allowed us to interact with our audience through mediums other than our site and email, which helps drives conversions and overall branding Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-6507987/official_response/edit) Thank you so much for leaving a review, we really appreciate it! Current UserValidated ReviewerSource: Organic ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness") UH Verified User in Health, Wellness and Fitness Small-Business (50 or fewer emp.) 3/29/2022 "Yotpo Reviews" 4.5/5 What do you like best about Yotpo? Easy to use. Very reasonable price point. Has had much better response rate than the previous review app I was using. Great integration displaying reviews on Shopify site. Responsive live help. Review collected by and hosted on G2.com. What do you dislike about Yotpo? Limited to 50 order on free plan, would like more but do have the option of purchasing ad-ons when needed without having to upgrade plan to next teir. Some features reserved for only more expensive plans. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Collecting site and proudct reviews. Displaying reviews on site. Automating collection and publishing to site. Improves site trust by displaying verified reiews on site. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-5469100/official_response/edit) Thank you for leaving a review, we really appreciate it! If you have any questions regarding our plans or our pricing, please feel free to reach out to our customer support team. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Small-Business (50 or fewer emp.) 6/13/2022 "I love it! It’s so user friendly and very easy to use! My customers love getting my sms messages" 5/5 What do you like best about Yotpo? I like that it's easy to use and it's not complicated at all. Pretty self-explanatory. Review collected by and hosted on G2.com. What do you dislike about Yotpo? I don't have any dislikes about it at all. Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? Connecting with customers via SMS. It's makes the customers think they actually have a personal relationship with you. Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-6731618/official_response/edit) Thank you so much for leaving a review. We're absolutely thrilled to hear you're enjoying using Yotpo! Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages") AF Verified User in Food & Beverages Small-Business (50 or fewer emp.) 1/6/2022 "You will contact customer service quite a bit to be able to use it successfully." 1/5 What do you like best about Yotpo? I like the access to the reviews and to be able to weed out the negative ones that are not real reviews. Review collected by and hosted on G2.com. What do you dislike about Yotpo? I have issues with the rewards system frequently and have to chat with support quite a bit. It is quite expensive as well. Review collected by and hosted on G2.com. Recommendations to others considering Yotpo: It is an organized program once you get it set up properly, but it is quite costly. Their customer support is abysmal and they are sneaky with their charges Review collected by and hosted on G2.com. What problems is Yotpo solving and how is that benefiting you? It keeps all of the rewards points for us in an organized fashion and the reviews automatically send to social media on a schedule Review collected by and hosted on G2.com. Show More Response from Shani Zakai of Yotpo [Editedit](https://www.g2.com/survey_responses/yotpo-review-5253276/official_response/edit) Thank you for taking the time to leave a review. We're always working on improving our product and our customer service and your feedback is a crucial part of our process. If you have any questions regarding the plan you're on or any of our other plans, please check out our pricing page for a breakdown of all our plan options, or reach out to customer support. 1/27/2022 Current UserValidated ReviewerIncentivizedSource: G2 invite ## Questions about Yotpo? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Yotpo ](https://www.g2.com/products/yotpo/discussions/new) GU Guest User • Last activity 8 months ago What is Yotpo used for? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/what-is-yotpo-used-for) [ View all Discussions ](https://www.g2.com/products/yotpo/discuss) ## Pricing Options Pricing provided by Yotpo. ### Free Free Forever ### Growth Self-Service ### Annual Custom [ View More Pricing Information ](https://www.g2.com/products/yotpo/pricing) Yotpo Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_33478f1570b6121f0cbb5d627376ae3d/trustpilot.png "Product Avatar Image") Trustpilot 3.4/5(262) [ Compare Now ](https://www.g2.com/compare/trustpilot-vs-yotpo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6eda34cbfdd0bd8b30e707c7c2a3f29a/bazaarvoice.png "Product Avatar Image") Bazaarvoice 4.2/5(809) [ Compare Now ](https://www.g2.com/compare/bazaarvoice-vs-yotpo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d0cd1b70034667ce9659a6bd9ca996a4/reviews-io.png "Product Avatar Image") Reviews.io 4.8/5(652) [ Compare Now ](https://www.g2.com/compare/reviews-io-vs-yotpo) ##### ##### Yotpo Features Reporting Dashboard Collection Review Forms Personalization Engagement Moderation Reviewer Validation Response Types Use Cases E-commerce Customer Service [ View More Features ](https://www.g2.com/products/yotpo/features) ## Top-Rated Alternatives [ ![Birdeye](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Birdeye") Birdeye 4.7/5(4,203) ](https://www.g2.com/products/birdeye/reviews) [ ![Bazaarvoice](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bazaarvoice") Bazaarvoice 4.2/5(809) ](https://www.g2.com/products/bazaarvoice/reviews) [ ![Okendo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Okendo") Okendo 4.7/5(424) ](https://www.g2.com/products/okendo/reviews) [ View All Alternatives ](https://www.g2.com/products/yotpo/competitors/alternatives) ##### Categories on G2 [Online Reputation Management](https://www.g2.com/categories/online-reputation-management)[Review Management](https://www.g2.com/categories/review-management-software)[Loyalty Management](https://www.g2.com/categories/loyalty-management) [Online Reputation Management](https://www.g2.com/categories/online-reputation-management)[Review Management](https://www.g2.com/categories/review-management-software)[Loyalty Management](https://www.g2.com/categories/loyalty-management)[Customer Advocacy](https://www.g2.com/categories/customer-advocacy)[User-Generated Content](https://www.g2.com/categories/user-generated-content-platforms) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Best voice transcription software for business meetings](https://www.g2.com/discussions/best-voice-transcription-software-for-business-meetings)[CisionOne vs Muck Rack vs Agility PR Solutions for a boutique PR agency: which gives better media contact data?](https://www.g2.com/discussions/meltwater-vs-cision-vs-muck-rack-for-a-boutique-pr-agency-which-gives-better-media-contact-data-without-enterprise-pricing)[Which application release orchestration platforms offer the most comprehensive integration coverage and deployment reliability across cloud and on-prem environments?](https://www.g2.com/discussions/which-application-release-orchestration-platforms-offer-the-most-comprehensive-integration-coverage-and-deployment-reliability-across-cloud-and-on-prem-environments) [Which commenting systems provide real-time analytics on comment trends and reader sentiment per article?](https://www.g2.com/discussions/which-commenting-systems-provide-real-time-analytics-on-comment-trends-and-reader-sentiment-per-article%20)[Which MEP software platforms best enable real-time coordination between electrical and mechanical disciplines in the same model?](https://www.g2.com/discussions/which-mep-software-platforms-best-enable-real-time-coordination-between-electrical-and-mechanical-disciplines-in-the-same-model)[Pros and Cons Details](https://www.g2.com/products/yotpo/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)