--- title: Yotpo Reviews meta\_title: 'Yotpo Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 265 reviews by the users' company size, role or industry to find out how Yotpo works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 265 scale: '5' date\_modified: '2026-08-09' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce ---

# Yotpo Reviews & Product Details

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Yotpo is leading the next era of trust and loyalty in eCommerce. From first impression to repeat purchase, Yotpo helps brands build stronger customer relationships and drive profitable growth. Yotpo’s AI-powered Reviews and industry-leading Loyalty solutions work in tandem to influence buying decisions, build trust, and reward lasting engagement across every touchpoint—on site, on social, and in store. With deep integrations into the eCommerce stack and tools that scale from launch to enterprise, Yotpo empowers brands to: - Convert better with authentic content that answers shopper questions and improves confidence - Retain more by personalizing rewards, driving repeat purchases, and creating emotional brand connection - Adapt faster with AI automation and hands-on strategic support Why brands choose Yotpo: - 400M+ reviews collected and 25K+ loyalty programs launched - 14 BFCMs in a row with 0 downtime - Regional teams and localized onboarding to support global growth Deep integrations with Shopify, Klaviyo, Attentive, Meta, TikTok, Zendesk, and many more Join the world’s most iconic and fastest-growing brands: Brooklinen, Princess Polly, Supergoop, Pandora, Barnes & Noble, ThirdLove, Steve Madden, Our Place, Goodr, Dr. Martens, Perry Ellis, Allbirds, and tens of thousands more

* * *

Product Website
Yotpo
Seller
[Yotpo](https://www.g2.com/sellers/yotpo)
Discussions
[Yotpo Community](https://www.g2.com/products/yotpo/discuss)
Languages Supported

Afrikaans, Arabic, Bengali, Bulgarian, Catalan, Czech, Welsh, Danish, German, English, Estonian, Basque, Finnish, French, Irish, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Georgian, Central Khmer, Korean, Latin, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Nepali, Dutch, Norwegian, Punjabi, Polish, Portuguese, Quechua, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Tamil, Tatar, Telugu, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Chinese (Simplified), Tibetan, Maltese, Maori, Samoan, Tonga (Tonga Islands), Xhosa

Solution Type

All-in-One

Overview by
Shani Zakai

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## Pricing

Pricing provided by Yotpo.

### Free

Free Forever

[
View More Pricing Information
](https://www.g2.com/products/yotpo/pricing)

## Yotpo Integrations
(9)

What do users say about integrations?

Verified by Yotpo

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Attentive

](https://www.g2.com/products/attentive/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Dotdigital

](https://www.g2.com/products/dotdigital/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Gorgias

](https://www.g2.com/products/gorgias/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Klaviyo

](https://www.g2.com/products/klaviyo/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

MarketMuse

](https://www.g2.com/products/marketmuse/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft Power BI

](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

PrestaShop

](https://www.g2.com/products/prestashop/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Shopify

](https://www.g2.com/products/shopify/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Shopify Plus

](https://www.g2.com/products/shopify-plus/reviews)

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 ![Brittaney F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brittaney F.")
BF

Brittaney F.

Advertising Manager

Small-Business (50 or fewer emp.)

1/27/2026

"Effortless Setup and Customer Engagement with Yotpo"

5/5

What do you like best about Yotpo?

I use Yotpo to manage images and customer reviews. I appreciate how it's very easy to use and set up. It was quick to get started, and I love how it makes it easy to showcase different customer reviews on product pages and category pages on our website, adding credibility. It's fantastic that customers get automated emails to leave a review, and we can send coupons too. Additionally, during the initial setup, Yotpo took all of our previous reviews and images and added them into the platform, making the transition smooth. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

I want more layouts and visual options because our developer isn't able to edit the code much. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

I use Yotpo to manage customer reviews and images. It automates feedback collection and helps showcase reviews to build credibility easily. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

FB

Francisco B.

Administrador

Small-Business (50 or fewer emp.)

2/23/2026

"Yopto is an essential tool for sales websites."

5/5

What do you like best about Yotpo?

The use is very simple. The configuration possibilities are very broad. The implementation is quick. They have agile support. The website generates more trust in the customers. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

Sometimes, there is a change that forces us to tweak what we already have. But, it is quite normal with all websites and with any change that is made. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

It is dedicated to collecting customer opinions. Verify that they have made purchases. Send them an email to gather their opinion and publish it on the web. All automatically and transparently. We can see how effective it is and what our customers think very quickly. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: OrganicAI Translated

 ![Gary S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gary S.")
GS

Gary S.

Partner

Small-Business (50 or fewer emp.)

5/5/2026

"Seamless Integration with Shopify, Boosts SEO and Trust"

5/5

What do you like best about Yotpo?

I like Yotpo's interface, which I find good, but what really wins me over is how it interacts and connects with our Shopify system. It's very good. The integration shows the product really well, which is great for SEO. I also think the LLMs crawl out well, boosting trust scores and authority rank. The initial setup was incredibly easy. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

I don't know how to actually integrate with other large retail players. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

Yotpo lets us consolidate previews and integrate directly on our DTC website, building consumer trust. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Migena P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Migena P.")
MP

Migena P.

Marketing &amp; E-Commerce Director

Small-Business (50 or fewer emp.)

12/10/2025

"All-in-One Customer Engagement That Drives Revenue"

5/5

What do you like best about Yotpo?

What I value about Yotpo is its ability to highlight customer reviews, which not only promotes genuine interactions but also supports SEO growth and drives sales through firsthand experiences. I also find the platform very user-friendly, and the support team was extremely helpful during the implementation process. Since I use Sense daily, having an intuitive interface is especially important to me. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

What I dislike about Yotpo is that while the platform is powerful, it can become expensive and overly complex especially as you add more of their modules. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

Many online stores face challenges in earning customer trust, as shoppers are often reluctant to make purchases when they cannot find genuine feedback or honest user experiences. Yotpo assists brands by automatically gathering authentic customer reviews, star ratings, and user-generated content such as photos and videos, then displaying them on product pages to help new visitors feel more confident.

By highlighting real feedback from actual buyers, rather than relying solely on branded claims, Yotpo helps reduce buyer skepticism and the hesitation that comes from uncertainty. Review collected by and hosted on G2.com.

Show More

Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 Icon
12/18/2025
Validated ReviewerSource: Organic

 ![Kerry D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kerry D.")
KD

Kerry D.

Sr. Ecommerce Manager

Small-Business (50 or fewer emp.)

11/11/2025

"Seamless integrations and amazing partner support"

5/5

What do you like best about Yotpo?

Yotpo has been a great partner to work with. The team is supportive and genuinely helpful. The platform’s UX is clean and intuitive, integrations with our ecommerce stack were seamless, and it’s been a huge advantage having reviews, syndication, and loyalty all managed within one platform. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

No major dislikes so far. The platform’s been easy to use and the team is great about resolving any small questions quickly. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

Yotpo has helped us simplify and strengthen how we connect with our customers. Having reviews, syndication, and loyalty all in one platform makes it easy to manage engagement and retention without juggling multiple tools. It’s helped us build trust through reviews, reward repeat customers, and keep everything running seamlessly as we grow. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

DV

Duncan V.

Brand Manager

Mid-Market (51-1000 emp.)

9/1/2025

"Great customer service"

5/5

What do you like best about Yotpo?

Excellent customer service. Yotpo is a relatively new platform to us, but whenever I've had a question the customer service on the live chat has helped me everytime, really quickly so I can get back to helping my customer. It's really easy to make updates as well to our loyalty landing pages, especially as we've recently updated our branding and it took only a few minutes to do across 8 different online stores. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

Sometimes we find loyalty points don't transfer over, but it's easily sorted and it's an incredibly low percentage of customers. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

It's helping us increase our customer retention, especially when the industry we're in is becoming increasingly more competitive. It also massively broadens our scope of being able to give customers choice of where to shop, particularly when it comes to promotions. Rather than a standard XX% off, we now regularly offer extra points, which in turn means the customer is more inclined to return to us in the future. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Joy S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joy S.")
JS

Joy S.

Brand Marketing Director

Small-Business (50 or fewer emp.)

3/10/2026

"Yotpo Experience"

4/5

What do you like best about Yotpo?

Fairly easy to manage yourself. Good basic array of loyalty features. Was easy to implement. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

Glitches, depending on rep can have a better or worse experience. Lack of innovation. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

Wowing loyal customers, bringing people more into our funnel Review collected by and hosted on G2.com.

Show More

Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconCurrent UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages")
AF

Verified User in Food & Beverages

Mid-Market (51-1000 emp.)

2/16/2026

"Hands-Off Review Collection with Helpful Alerts and Easy Reward Vouchers"

5/5

What do you like best about Yotpo?

Reviews function well, requests are sent out to customers and they submit reviews, it doesn't require any maintenance at all. We get an email notification if someone submits a review under a certain number of stars. I also like the ability to quickly and easily give a customer a rewards voucher, Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

Yotpo does not have the option to automatically email someone if they are given a reward voucher. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

Helps us to gather web reviews easily, provides a loyalty program for our customers which helps retention. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Kelsey D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kelsey D.")
KD

Kelsey D.

Marketing Operations Manager

Small-Business (50 or fewer emp.)

11/10/2025

"Intuitive Dashboard and Outstanding Support Make Yotpo a Standout"

5/5

What do you like best about Yotpo?

Yotpo features a highly intuitive dashboard and user experience, making it easy to navigate and use. In addition to the product itself, the dedicated support team and the people behind the software truly stand out for their expertise. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

While it may cost more than some other Loyalty and Reviews products, the dedicated support justifies the higher price. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

With a catalog of over 100 products in our DTC lineup, customer reviews are essential for helping shoppers connect with and discover the products that best suit them. Additionally, having user-generated content on our site is vital, as it allows customers to see how the products appear on real people. We also have a very dedicated customer base, and we believe that our loyalty program plays an important role in rewarding and motivating their continued support. Review collected by and hosted on G2.com.

Show More

Response from Samantha Felgoise of Yotpo

[Editedit](https://www.g2.com/survey_responses/yotpo-review-11939469/official_response/edit)

Thank you so much for your review Kelsey! We love working with you too!!

Validated ReviewerSource: Organic

 ![Deepak J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Deepak J.")
DJ

Deepak J.

Software Development Engineer II

Mid-Market (51-1000 emp.)

9/10/2025

"One of the best Loyalty and Rewards Platform"

4.5/5

What do you like best about Yotpo?

Yotpo offers lot of functionality to run loyalty and rewards be it account referral, order placement rewards and it offers great option to setup new rewards quickly without doing lot of coding and easily integrates with UI. Review collected by and hosted on G2.com.

What do you dislike about Yotpo?

Yotpo support is something that can be improved and improve their SLA for production issues and API documentation can be improved and sandbox environment support is something can be improved in lower environments. Review collected by and hosted on G2.com.

What problems is Yotpo solving and how is that benefiting you?

Yotpo is helping us build loyalty construct in our ecommerce company, we are using to give loyalty points to customers, reward customers on referral and allowing redemption of those points on our ecommerce platform. Yotpo is helping us scale our bussiness for loyalty and same time bringing new customers in our system. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

## Questions about Yotpo? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Yotpo
](https://www.g2.com/products/yotpo/discussions/new)

GU

Guest User
•
Last activity 8 months ago

What is Yotpo used for?

0 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-yotpo-used-for)

[
View all Discussions
](https://www.g2.com/products/yotpo/discuss)

## Pricing Options

Pricing provided by Yotpo.

### Free

Free Forever

### Growth

Self-Service

### Annual

Custom

[
View More Pricing Information
](https://www.g2.com/products/yotpo/pricing)

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##### 
##### Yotpo Features

Reporting

Dashboard

Collection

Review Forms

Personalization

Engagement

Moderation

Reviewer Validation

Response Types

Use Cases

E-commerce

Customer Service

[
View More Features
](https://www.g2.com/products/yotpo/features)

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##### Categories on G2

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