The Xeno integration slices and dices consumer data quite effectively so that at any given point in time, we can target specific types of consumers based on both our business needs and perceived wants of our target audience. this has led to some great campaigns and has helped keep the return customers coming in. Review collected by and hosted on G2.com.

A slightly better workflow at times and the service could be at a higher price particularly if we want to do longer term projects. Review collected by and hosted on G2.com.

Great platform with real ease of use. Great communication lines. Very consistent that always drives results. Very quick response times Review collected by and hosted on G2.com.

No dislikes on my end, the only thing I'd recommend is bringing down the price. When you're using different platforms everything starts to add up. Review collected by and hosted on G2.com.

Xeno has been a great partner for us to take our CRM journey digital. They have capabilities on understanding user personas, especially to target customers on social media and deliver incremental revenue thru these campaigns.

Have worked with them on all kinds of campaigns, and they are great people to work with!

While this started out as a small project, today they are an integral part of our CRM efforts. Review collected by and hosted on G2.com.

Some things which could be better:

A tool to optimize spending in a more automated way on digital spends on a real-time basis. Review collected by and hosted on G2.com.

Xeno can provide customized insights into the products based on the historical data and strategize marketing campaigns suited to the brand.

- It has helped us launch various marketing campaigns through SMS and social media channels

- It generates analytics on the marketing campaigns launched to gauge the effectiveness of the strategy

- The product is flexible to suit the needs of the customer depending on the additional insights or analytics needed to make the campaign strategy better Review collected by and hosted on G2.com.

The data requirements for generating campaign analytics and customer insights are predefined. This can only generate analytics as per the preset format rather than checking for additional data that can be considered for getting more out of the data. Review collected by and hosted on G2.com.

Easy to use, really intuitive, safe and reliable, what I like the most is the ease with which we can obtain data from our marketing campaigns, Our regular customers who are loyal react to our campaigns so we can know what their biggest tastes and preferences are. Review collected by and hosted on G2.com.

Certainly the data can be obtained with better data grouping, only a few configurations need to be done to obtain better results, I cannot comment negatively as it has resulted Very well. Review collected by and hosted on G2.com.

The team is very enthusiastic! The platform is so smooth. Reports are extremely helpful with great insights. Review collected by and hosted on G2.com.

There is nothing as such I dislike about the team & the platform. Review collected by and hosted on G2.com.

Proactiveness of the team for running campaigns, and tackling any technical issues we face. Review collected by and hosted on G2.com.

The analytics could also include other reports to automate the entire process. Review collected by and hosted on G2.com.

Lines of communication are very good. Team is always ready to adapt to a need even if not set up for it. Review collected by and hosted on G2.com.

Noting to dislike. Proof will be in the eating once loyally launches. Review collected by and hosted on G2.com.

Reliability and consistency in delivering the results, Positive can-do attitude of the team & collaboration skills are off the charts. Review collected by and hosted on G2.com.

I don't dislike anything and it is too early to comment on this however, I am looking forward to seeing more disruptive thinking while devising the strategies. Review collected by and hosted on G2.com.

Quick response of the team & helping us in creating effective marketing plans Review collected by and hosted on G2.com.

Should be available once a month for physical meetings aswell. Review collected by and hosted on G2.com.