Verified User in Retail
AR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Great way to drive more email and sms revenue"
4/5
What do you like best about Wunderkind?

$$$. Using Wunderkind is all about driving more revenue through behavioral email and SMS flows. Their identification tech leads to more send volume on our highest converting flows. We've also been lucky to work with awesome account managers that know our business well which is a plus. I've utilized Wunderkind at my last 3 brands so that tells you something. I've used Wunderkind mostly while being on Salesforce Commerce Cloud but we are now migrating to Shopify Plus and have a new Shopify app that greatly reduces the level of integration effort. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

The biggest objection is always price as it is priced of the revenue they are driving versus a flat fee. There are many low priced solutions on the market that do some of what Wunderkind does, but doing a true A/B test is very difficult. Beyond that, we've had some minor issues in the past with the ability to exclude items or make certain customization. Because their service is white glove, they've never had the greatest customer facing portal but they are currently improving those things and adding more self-serve features. Review collected by and hosted on G2.com.

Response from Joyce Kremer of Wunderkind

Thank you for sharing your experiences with Wunderkind, and great to hear our partnership allows you to identify more customers, scale your behavioural marketing efforts and drive more revenue!

We're proud to announce our AI-powered Autonomous Marketing Platform and the launch of Studio, the platform’s first self-service application. Studio is purpose-built to give you greater creative control of their experiences and streamline the creative process. The client-friendly application within the Wunderkind Platform empowers you to facilitate faster edits to creatives.

During our public roadmap virtual event on June 26th we'll tell you more about Studio and upcoming applications within Wunderkind's Autonomous Marketing Platform. Register below to join and learn more about our AI-powered Autonomous Marketing Platform.

See how Wunderkind improved
Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Great Support and Features, but Expensive and Difficult to Measure Incrementality"
3.5/5
What do you like best about Wunderkind?

The support from Wunderkind has been exceptional. Their team is responsive and helpful, making the overall experience very positive. The platform offers robust features for email and SMS marketing, which have been beneficial for our campaigns. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

Wunderkind is on the expensive side, which may not be ideal for all budgets. Additionally, their identify graph feature, while promising, is challenging to measure in terms of its true incrementality, making it hard to gauge its full impact. Review collected by and hosted on G2.com.

Response from Joyce Kremer of Wunderkind

Thank you for sharing your experiences with Wunderkind, and great to hear our partnership has improved your marketing efforts. We're proud to announce our AI-powered Autonomous Marketing Platform and the launch of Studio, the platform’s first application. Studio brings self-service tools to the creative workflow for marketers and services teams alike.

Wunderkind’s roadmap includes additional AI-powered applications to further optimize the creation of bespoke customer experiences, robust audience development and deep analytics on engagement and revenue attribution. During our public roadmap virtual event on June 26th we'll tell you more about upcoming applications within the Wunderkind Platform. Incremental performance measurement and identity resolution / audiences will definitely be covered during the webinar.

See how Wunderkind improved
Verified User in Apparel & Fashion
AA
Verified User in Apparel & Fashion
Small-Business (50 or fewer emp.)
"Wildly Increased our Flow Sales"
3.5/5
What do you like best about Wunderkind?

Wunderkind is an exceptional service for e-mail acquisition. They're happy to A/B test various options to ensure maximum conversion on site. We saw massive gains to our flow sales through e-mail as well with various forms of retargeting that Wunderkind has mastery over. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

Wunderkind is an expensive service. The trade-off for the white glove service is a 60k annual bill to handle email and sms flows for us. It's a net positive return on investment, but it doesn't come cheap. Review collected by and hosted on G2.com.

Crystal W.
CW
Crystal W.
Media Director
Small-Business (50 or fewer emp.)
"Wunderkind is A Great Partner with Great Value for Media Programs"
5/5
What do you like best about Wunderkind?

Wunderkind has the most helpful reps that assist every step of the way without being pushy. The Wunderkind team is super collaborative and thoughtful. They will stick with you from campaign planning to launch and post-campaign, ensuring all goes well. In addition to that, their capabilities are strong and there are clear differentitators for other partners. The upside is that their engagement is proven to surpass benchmarks due to post-click content and high impact ad types, the reps are helpful and responsive, the process is easy and light on the agency/client, and the publishers are premium. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

The downside of using Wunderkind is getting client alignment on high impact campaign designs. We need to improve ways to get the client to think more creatively. A checklist or automated tool where the client can input their goals/ideas and then receiving automatic ideas or examples would be nice to have as some of our clients are not creative savvy and don't have creative teams that understand how to utilize the high impact space. Review collected by and hosted on G2.com.

EP
Erin P.
Small-Business (50 or fewer emp.)
"Great service & support"
5/5
What do you like best about Wunderkind?

Reliable ROAS, inovative ideas and great support team. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

On site email capture isn't as high as it has been in past years. Review collected by and hosted on G2.com.

Response from Joyce Kremer of Wunderkind

Hi Erin, Thank you for sharing your review! Great to hear our partnership drives performance, innovation and quick support.

We're proud to announce our AI-powered Autonomous Marketing Platform and the launch of Studio, the platform’s first application. Studio brings self-service tools to the creative workflow for marketers and services teams alike. Wunderkind’s roadmap includes additional AI-powered applications to further optimize the creation of bespoke customer experiences for improved e-cap, robust audience development and deep analytics on engagement and revenue attribution.

During our public roadmap virtual event on June 26th we'll tell you more about upcoming applications within the Wunderkind Platform. Expanding creative support for on-site email capture will definitely be covered during the webinar.

Register below to join and learn more about our AI-powered Autonomous Marketing Platform

See how Wunderkind improved
Verified User in Health, Wellness and Fitness
AH
Verified User in Health, Wellness and Fitness
Mid-Market (51-1000 emp.)
"Great Product For Driving Sales"
4/5
What do you like best about Wunderkind?

Wunderkind takes care of our behavioral automations and we have had great success with them helping us scale. Working along side their team has been wonderful! Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

SMS platform is a bit dated. Overall UX could be improved to be more efficient. Review collected by and hosted on G2.com.

Response from Joyce Kremer of Wunderkind

Thank you for sharing your experiences with Wunderkind, and great to hear our partnership helps you to identify more customers and scale your behavioural marketing efforts.

We're proud to announce our AI-powered Autonomous Marketing Platform and the launch of Studio, the platform’s first application. Studio brings self-service tools to the creative workflow for marketers and services teams alike. Wunderkind’s roadmap includes additional AI-powered applications to further optimize the creation of bespoke customer experiences across channels (email, SMS, onsite), robust audience development and deep analytics on engagement and revenue attribution.

During our public roadmap virtual event on June 26th we'll tell you more about upcoming applications within the Wunderkind Platform, SMS platform improvements will definitely also be covered during the webinar.

Register below to join and learn more about our AI-powered Autonomous Marketing Platform.

See how Wunderkind improved
Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Impactful and Efficient Advertising"
5/5
What do you like best about Wunderkind?

Wunderkind provides a level of service that is unmatched by other ad exchanges. Additionally, their inventory continually out-performs other inventory. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

Wunderkind requires manual bidding, while other exchanges are able to facilitate optimized bidding, which can cause some trouble in getting campaigns set up. Review collected by and hosted on G2.com.

Verified User in Luxury Goods & Jewelry
EL
Verified User in Luxury Goods & Jewelry
Enterprise (> 1000 emp.)
"Partnership not strong and lacking innovation"
1.5/5
What do you like best about Wunderkind?

It was easy for my team to update Wunderkind, prior to the new SOW terms. It was also nice to be able to keep things steady-state when my team was strapped. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

I don't feel like the service or partnership is as professional or helpful as it could be. Review collected by and hosted on G2.com.

Response from Joyce Kremer of Wunderkind

Thank you for sharing your experience with Wunderkind. We've listened to your feedback and are proud to announce our AI-powered Autonomous Marketing Platform and the launch of Studio, the platform’s first application.

Studio represents a watershed moment for Wunderkind and marks a significant evolution in our AI-driven product vision, which centers on providing adaptive learning and decisioning to proactively elevate your marketing performance. Wunderkind’s roadmap includes additional AI-powered applications to further optimize the creation of bespoke customer experiences, robust audience development and deep analytics on engagement and revenue attribution.

We'd like to invite you to learn more about our trailblazing vision during the public roadmap virtual event on June 26th. Register below to join and learn more about our AI-powered Autonomous Marketing Platform.

See how Wunderkind improved
JAY N.
JN
JAY N.
Enterprise (> 1000 emp.)
"First Party Data Usage Leader"
5/5
What do you like best about Wunderkind?

They are best in breed for collecting customer info (email and mobile #) and levergaging their ID graph to market to more customers than the competition. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

They are full survice, which is great, but sometimes resource bottlenecks can cause a delay in execution. Review collected by and hosted on G2.com.

Catherine B.
CB
Catherine B.
Director, Programmatic
Mid-Market (51-1000 emp.)
"Quality Ad Product with Superior Customer Service"
5/5
What do you like best about Wunderkind?

I have worked with Wunderkind at a past company and my current company, and in both cases I have had excellent customer support. They offer products that are additive inventory to what I'm currently using - and the exit intent overlay in particular is a solid option for a positive user experience. The brands that they sell into the ad products are top tier and good quality. It has also been very easy to implement for my dev teams. Review collected by and hosted on G2.com.

What do you dislike about Wunderkind?

I haven't experienced downsides to working with Wunderkind. Review collected by and hosted on G2.com.