Woopra is a Customer Journey Analytics solution that is redefining how companies understand, analyze, engage and retain their customers. The platform is designed to fuel optimization and growth throughout the entire customer lifecycle. Leveraging individual-level data to aggregate analytics reports for full lifecycle insights that bridge departmental gaps.
Woopra’s proprietary tracking technology tracks usage across your website, product and mobile applications. In addition, the platform offers 51+ one-click integrations with partners such as Salesforce, Marketo, Intercom and Segment to seamlessly unify disparate data points across tools and teams.
As data flows into Woopra, People Profiles reveal a full behavioral history for each user, from their first touch to conversion and beyond. Making every engagement an opportunity to create more personalized experiences and support.
Advanced analytics features include non-linear Customer Journeys, Trends and Retention reports powered by consolidated data. Translating numbers into people and opening entirely new views of the who, the what and the how in your data.
Finally, Woopra's Triggers empower teams to take real-time action on their data. Automatically personalize page content, trigger a chat message, enrolls segments drip campaigns, update a lead status or customize a promotion with zero latency. Combined with powerful behavioral and demographic data, companies are able to deliver personalized experiences through the right channel, at the right time.
With more than 200,000 users and 1,000 innovative customers across the world, Woopra provides the first unified analytics solution that is used by SaaS, eCommerce and On-Demand services for understanding, engaging and connecting with customers through data.
Woopra is a real-time customer analytics service that delivers a comprehensive view of the customer to help companies create better experiences.
How do you position yourself against your competitors?
We offer the easiest and most comprehensive solution to integrate all digital engagements into a single platform to provide you with a complete and behavioral view of each one of your prospects and visitors.
Woopra is very easy to use. In some ways I like it better than google analytics but it is overwhelming. There are lots of great options so you can really find out what you are looking for. Review collected by and hosted on G2.com.
What do you dislike?
way too many options. it becomes very confusing. I also dont like how the reports tree is broken down and always opened up. Review collected by and hosted on G2.com.
Recommendations to others considering the product:
please take your time and learn about each area. There are lots of options but i believe with due time you can really take advantage of all the reports that they offer. Review collected by and hosted on G2.com.
What problems are you solving with the product? What benefits have you realized?
I can track each individual event separately which is either a good thing (detailed tracking) or a bad thing (i can get lost for hours in data. Review collected by and hosted on G2.com.