[ WooComm... Reviews ](https://www.g2.com/products/woocommerce/reviews) [ WooComm... Reviews ](https://www.g2.com/products/woocommerce/reviews) # WooCommerce Pricing Overview [Editedit](https://my.g2.com/woocommerce/pricings) ## WooCommerce Pricing Key Insights Last updated on Jul 28, 2026 * * * WooCommerce does not offer a **free trial**. Information about WooCommerce pricing, plan availability, and costs is not listed on G2 by the vendor. Buyers typically need to engage directly with the vendor to understand pricing options. Final cost negotiations to purchase WooCommerce must be conducted with the seller. * * * Rated 4.4 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Small-Business $$$$ ##### 40% less expensive than the avg. E-Commerce Platforms product [Read Small-Business Reviews](https://www.g2.com/products/woocommerce/reviews?filters%5Bcompany_segment%5D%5B%5D=179) Mid-Market $$$$ ##### 38% less expensive than the avg. E-Commerce Platforms product [Read Mid-Market Reviews](https://www.g2.com/products/woocommerce/reviews?filters%5Bcompany_segment%5D%5B%5D=180) Enterprise $$$$ ##### 37% less expensive than the avg. E-Commerce Platforms product [Read Enterprise Reviews](https://www.g2.com/products/woocommerce/reviews?filters%5Bcompany_segment%5D%5B%5D=181) WooCommerce is completely free. Pricing information for WooCommerce is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase WooCommerce must be conducted with the seller. Pricing information was last updated on June 15, 2015 Show More ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 7 months ### Average Discount 8% ### Perceived Cost $$$$$ ## WooCommerce Pricing FAQs Generated using AI Who is WooCommerce pricing best suited for? WooCommerce's pricing is best suited for small businesses and independent entrepreneurs already using WordPress who want full store ownership without monthly platform fees. The overwhelming majority of G2 reviewers are small businesses with 50 or fewer employees, spanning retail, health and wellness, apparel, education, and IT services. G2 reviews indicate WooCommerce pricing works especially well for developers building client stores, startups testing e-commerce concepts on minimal budgets, and digital product sellers needing only core functionality. Mid-market and enterprise G2 reviewers use WooCommerce successfully but note that scaling requires investment in hosting, optimization, and multiple paid extensions, which can reduce the cost advantage over hosted alternatives. What are the key differences between the free and paid versions of WooCommerce? WooCommerce's core plugin is free and covers product listings, inventory management, basic payment gateways like PayPal and Stripe, shipping zones, tax calculation, and order management. G2 reviewers consistently note that the free tier handles straightforward stores well. WooCommerce's paid extensions unlock advanced functionality including subscriptions ($199/year), bookings ($249/year), smart coupons ($99/year), affiliate tracking ($129/year), and carrier-specific shipping like USPS or UPS ($79/year each). G2 users frequently flag that advanced features requiring multiple paid extensions can push annual costs into four figures, making WooCommerce's pricing less predictable than a flat monthly subscription model. Is WooCommerce considered good value for its pricing? G2 reviewers overwhelmingly consider WooCommerce good value, primarily because the core plugin is free with no monthly fees or per-transaction commissions. Hundreds of G2 users cite zero platform cost as a major advantage over Shopify and Squarespace. However, a recurring and strong signal across G2 reviews is that premium extensions add up quickly, with individual add-ons ranging from roughly $49 to $299 per year for features like subscriptions, bookings, and shipping carriers. G2 reviewers who rate WooCommerce highly despite cost complaints frame it as a worthwhile trade-off for ownership and customization. Some lower-rated reviews mention switching to Shopify when extension costs exceeded expectations. ## Top-Rated Alternatives [ ![Shopify](https://images.g2crowd.com/uploads/product/hd_favicon/35dd8dc3f84d1a799e31ceacd386b12e/shopify.svg "Shopify") Shopify 4.4/5(5,122) ](https://www.g2.com/products/shopify/reviews) [ ![Wix](https://images.g2crowd.com/uploads/product/hd_favicon/3d30316055622183097712f28d011a7c/wix.svg "Wix") Wix 4.2/5(1,889) ](https://www.g2.com/products/wix/reviews) [ ![Shopify Plus](https://images.g2crowd.com/uploads/product/hd_favicon/fcdd25678a56ddde6ecef634ec61af75/shopify-plus.svg "Shopify Plus") Shopify Plus 4.4/5(872) ](https://www.g2.com/products/shopify-plus/reviews) [ View All Alternatives ](https://www.g2.com/products/woocommerce/competitors/alternatives) ## WooCommerce Alternatives Pricing The following is a quick overview of editions offered by other [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) | Product | Price | Features | | --- | --- | --- | | ![Shopify](https://images.g2crowd.com/uploads/product/image/small_square/small_square_84fd5bd582809f20ff5682d2746ffa82/shopify.png)[Shopify](https://www.g2.com/products/shopify/reviews) Basic | $29/ per month | | | ![Wix](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c1309f9c31f9c3bd6f946d5e864cffca/wix.png)[Wix](https://www.g2.com/products/wix/reviews) Free | Free | Get started Intuitive drag and drop editor AI creation tools Wix subdomain only 500MB Storage space Reliable web hosting 1 site collaborator Light marketing suite [Show More](javascript:void(0);) | | ![Adobe Commerce (formerly Magento Commerce)](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d6b6650425eafc5c72f230cad744ad29/adobe-commerce-formerly-magento-commerce.png)[Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) Adobe Commerce Pro | Contact Us | The all-in-one package for merchants of any size or business model. Adobe Commerce Application Core Application Support Single-tenant, dedicated infrastructure Deployment Tools Dedicated staging environment Increased customization available 50 GB of testing Disaster recovery and data retention Varnish-based CDN Image Optimization DDoS protection and WAF Performance Monitoring Tools Infrastructure support Technical Account Manager High Availability Architecture Automated data backup Expansive monitoring and alerting Scale globally on AWS and Azure Secure & dedicated cloud infrastructure Incident service level target Surge capacity monitoring & response Infrastructure security Infrastructure level 99.9% SLA [Show More](javascript:void(0);) | Various alternatives pricing & plans Pricing information for the above various WooCommerce alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller. ## WooCommerce Pricing Reviews (2) ![Verified User in Writing and Editing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Writing and Editing") UW Verified User in Writing and Editing Small-Business (50 or fewer emp.) 10/21/2020 More Options - "Sales Made Easy!" 5/5 What do you like best about WooCommerce? What I like best about Woo Commerce is that I am able to setup discounts and coupons on my products that I sell on my site. The integration between Woo Commerce and WordPress works very well. It’s a great way to have payments go through PayPal. I also like the Reports portion of Woo Commerce. The reports section gives you a monthly and yearly chronological look at sales and inventory of your products. I also enjoy the fact that the taxes are automatically calculated if needed. I also like that you have two ways to post coupons or discounts on your products. The first one can be in the form of a percentage off. The second one can be in the form of a coupon code. Review collected by and hosted on G2.com. What do you dislike about WooCommerce? There’s not much that I don’t like. Everything is there. They even have Shipping Labels, which can be very helpful for mailing and postal purposes. Perhaps the International mailing could be easier but then again I haven’t tried or had anyone request a product of mine through international mail. I think perhaps Woo Commerce could provide W-2 and W-4 forms and statements for tax purposes, especially if someone made over $600 per year. Square provides W-2 and W-4 for their business users for simplicity and easy business practice purposes. Review collected by and hosted on G2.com. Recommendations to others considering WooCommerce: I would recommend Woo Commerce because it is a easy way to integrate payment making into any website. It doesn't cost anything to setup and is very convenient when it comes to setting up coupon codes for your prospective and current customers, and not having to calculate the shipping and handling, that is already done for you through the USPS website calculation integration. This is one of the features that I really like, as well as setting up my payment through paypal. When a purchase is made I have the money going straight to my paypal and I can easily approve what payments come through the WooCommerce site. Review collected by and hosted on G2.com. What problems is WooCommerce solving and how is that benefiting you? I am solving the problem of being able to sell signed copies of my books and memorabilia that goes along with it through my website. This way I have a chance to build and cultivate customers. I am also able to tie and personalize coupon offers and discounts to customers. I like the fact that my PayPal is tied to my Woo Commerce Site. I am paid on the spot instantly when someone purchases a copy of my book. This is another way to build my platform and sell copies of my book and other products related to it. Review collected by and hosted on G2.com. Show More 9/6/2025 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Marcus M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marcus M.") MM Marcus M. Software Developer Small-Business (50 or fewer emp.) 4/7/2026 More Options - "Cheap but not really worth time and effort. Pales in comparison to Shopify" 0/5 What do you like best about WooCommerce? It did not cost anything except for the plugins Review collected by and hosted on G2.com. What do you dislike about WooCommerce? Awful management, white screen of death for no reason. Plugins that stopped working. Review collected by and hosted on G2.com. What problems is WooCommerce solving and how is that benefiting you? It created problems, resulting in us moving to Shopify Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite WooCommerce Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_84fd5bd582809f20ff5682d2746ffa82/shopify.png "Product Avatar Image") Shopify 4.4/5(5,122) [ Compare Now ](https://www.g2.com/compare/shopify-vs-woocommerce) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a2b5c8c4fbfb28dabc7a8fa25eec7a6f/magento-open-source.gif "Product Avatar Image") Magento OS 4/5(268) [ Compare Now ](https://www.g2.com/compare/magento-open-source-vs-woocommerce) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_4b28e3cdd2631bee0e36ddcf3ebd77c3/bigcommerce.png "Product Avatar Image") BigCommerce 4.2/5(581) [ Compare Now ](https://www.g2.com/compare/bigcommerce-vs-woocommerce) ##### Categories on G2 [ E-Commerce Platforms ](https://www.g2.com/categories/e-commerce-platforms) ##### Explore More [ What's the best ERP software for service-based business ](https://www.g2.com/discussions/what-s-the-best-erp-software-for-service-based-business)[ What brand protection tool is easiest to use and still powerful enough to actually catch violations without a dedicated IP enforcement team running it day to day? ](https://www.g2.com/discussions/what-brand-protection-tool-is-easiest-to-use-and-still-powerful-enough-to-actually-catch-violations-without-a-dedicated-ip-enforcement-team-running-it-day-to-day)[ Is Diabolocom worth it for contact center payments? ](https://www.g2.com/discussions/is-diabolocom-worth-it-for-contact-center-payments) [ What application shielding platforms offer runtime protection that deploys quickly with minimal integration effort for a startup or small team? ](https://www.g2.com/discussions/what-application-shielding-platforms-offer-runtime-protection-that-deploys-quickly-with-minimal-integration-effort-for-a-startup-or-small-team)[ Which insurance rating software has the most reliable carrier data sync and fewest quoting errors? ](https://www.g2.com/discussions/which-insurance-rating-software-has-the-most-reliable-carrier-data-sync-and-fewest-quoting-errors)[ Pros and Cons Details ](https://www.g2.com/products/woocommerce/reviews?qs=pros-and-cons) Show More [ What's the best ERP software for service-based business ](https://www.g2.com/discussions/what-s-the-best-erp-software-for-service-based-business)[ What brand protection tool is easiest to use and still powerful enough to actually catch violations without a dedicated IP enforcement team running it day to day? ](https://www.g2.com/discussions/what-brand-protection-tool-is-easiest-to-use-and-still-powerful-enough-to-actually-catch-violations-without-a-dedicated-ip-enforcement-team-running-it-day-to-day)[ Is Diabolocom worth it for contact center payments? ](https://www.g2.com/discussions/is-diabolocom-worth-it-for-contact-center-payments) [ What application shielding platforms offer runtime protection that deploys quickly with minimal integration effort for a startup or small team? ](https://www.g2.com/discussions/what-application-shielding-platforms-offer-runtime-protection-that-deploys-quickly-with-minimal-integration-effort-for-a-startup-or-small-team)[ Which insurance rating software has the most reliable carrier data sync and fewest quoting errors? ](https://www.g2.com/discussions/which-insurance-rating-software-has-the-most-reliable-carrier-data-sync-and-fewest-quoting-errors)[ Pros and Cons Details ](https://www.g2.com/products/woocommerce/reviews?qs=pros-and-cons)