WooCommerce Reviews & Product Details

WooCommerce Overview

What is WooCommerce?

WooCommerce is the most popular WordPress eCommerce plugin. And it's available for free. Packed full of features, perfectly integrated into your self-hosted WordPress website. Add powerful shop facilities to your WordPress website with our free eCommerce plugin. Powering over 24% of all online shops, WooCommerce helps you sell anything. Beautifully.

WooCommerce Details
Languages Supported
Afrikaans, Arabic, Danish, German, English, Finnish, French, Hebrew, Italian, Japanese, Korean, Dutch, Norwegian, Spanish, Swedish, Turkish, Chinese (Simplified)
Product Description

WooCommerce is the most popular WordPress eCommerce plugin. And it's available for free. Packed full of features, perfectly integrated into your self-hosted WordPress website.


Seller Details
Seller
Automattic Inc.
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@automattic
49,708 Twitter followers
LinkedIn® Page
www.linkedin.com
1,102 employees on LinkedIn®
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WooCommerce Reviews

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Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
What do you like best?

Since it's a WordPress plugin, you have much more control over customization, look and feel than you do with cloud-based solutions like Shopify. Review collected by and hosted on G2.com.

What do you dislike?

The WooCommerce base software is virtually useless without purchasing dozens of pricey "extensions", but you only discover this gradually, after you've invested a lot of time into setup and integration. It's like they've perfectly designed it to milk the maximum amount of money from their customers.

Our company literally has ONE product. So, we thought the WooCommerce base software would be enough to let our customers purchase it from our Wordpress website. We were wrong.

We sell our product two ways, with a "buy it now" price or with a "pay monthly" option. Well, it turns out that in order to do a monthly plan, we needed to buy the "Subscriptions" extension--at a cost of $199/year.

OK! Next, we wanted to create coupon codes. So we went to the "Coupons" section of WooCommerce to create coupons, but they don't work with subscriptions unless you buy the "Smart Coupons" extension--another $99/year. I bought this extension after a very long support chat session with WooCommerce support, which seems to exist solely to sell you extensions. And, after paying for it and installing it, it actually didn't do what they said it would do. They did refund me, though. But now we're forced to use DIFFERENT coupon codes for the "buy it now" and "monthly" options. Imagine the nightmare of having to advertise two different coupon codes for the same product, and expecting your customers to know which one to use based on how they pay for it. But WooCommerce unfortunately is unable to use the same coupon code for two different types of products. But they said they'd be willing to take my money to create a "customization" to allow this!

Next, since we have only one product, we wanted to just create "Buy Now" buttons that take the customer directly to checkout, rather than having them click on a cart button, view a "cart", then click "checkout". Oh, you want to do that? That will be another $39/year for the "Quick Buy Now Button" extension.

Since we have affiliates who drive customers to our website, we wanted to be able to track their sales so we can pay commissions. How do we enable that? You guessed it! $129/year for the "Affiliate" extension.

Need to ship via UPS or USPS? That will be an additional $79/year for the "USPS Shipping Method" extension and anoher $79/year for the "UPS Shipping Method" extension. At least DHL offers their own extension for free!

Want to integrate Google Analytics? That will be $79/year. Want to export your customer and order data? $79/year, please! Seeing a trend here?

Keep in mind that many of these extensions are incompatible with each other (like coupons not working for subscriptions). Also, some are unstable. I installed the Affiliates extension and it immediately crashed my entire website. I had to get an engineer to remove the plugin over FTP to restore my site.

On top of all the money you spend on extensions, it seems that WooCommerce has deliberately made their platform extremely inflexible. Most platforms allow you to make small changes with configuration options, but with WooCommerce you need to hire a developer to create a "customization". And guess what? The folks at WooCommerce's "support" chat are happy to put you in touch with their Customizations department, who will happily take even more of your money to do simple things like changing the order of the checkout form. I even asked them how I can set up my WooCommerce so that my checkout form looks just like the one on WooCommerce's own extension store. The answer? You need to pay us to customize it. That's right, not even WooCommerce's OWN STORE is possible without customization. In fact, I had four interactions with WooCommerce support chat, and in EVERY case they suggested I buy an extension or pay for a customization.

So, if you choose WooCommerce because it's "free and open source", keep in mind that you'll likely have to spend at least a thousand dollars to get it to do basic things. And you could easily spend a lot more.

Compared to that, a $40/month subscription to a cloud-based hosted web store platform doesn't seem so bad. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are able to sell our products directly to customers from our own WordPress website. Review collected by and hosted on G2.com.

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Managing Director
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

The range of plugins they have available for the WooCommerce platform. Review collected by and hosted on G2.com.

What do you dislike?

Platform is very slow, constant updates. The core platform was updated causing a plugin I had paid for not to work, there only answer was pay again so you have the latest version. Took no responsibility for causing the plugin to break. Don't expect them to be concerned about users on older versions, seems like the update the core platform to cause paid for plugins to not work so you have to keep paying for a subscription. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

The ability to charge our customers for our digital products. However subscriptions do not currently work. The platform for a more traditional store for one off purchases seems pretty solid. Its their lack of support that makes the platform hard to work with. Review collected by and hosted on G2.com.

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CA
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

If you have the funds you can build a completely unique ecommerce solution. Review collected by and hosted on G2.com.

What do you dislike?

You need to go in having a lot of web knowledge to make your site run efficiently. You also need to do your own tax entries. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Ecommerce solution

Multiple options Review collected by and hosted on G2.com.

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Director & Co-owner
Design
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

A WordPress plugin, so all the benefits of WordPress are there. Review collected by and hosted on G2.com.

What do you dislike?

WooCommerce is not an enterprise solution. It doesn't integrate well with other systems (parcel tracking, payment, inventory) and as far as I know, doesn't allow for basic things like returns and partial order returns. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Use only for the simplest of ecommerce use. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Ecommerce. The site works but is not ideal. Review collected by and hosted on G2.com.

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UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Woocommerce is pretty good if you don't have an in house developer. It allows you to place elements anywhere and they have a huge library of applications that use it. Review collected by and hosted on G2.com.

What do you dislike?

You have to pay for every single application you use and there is no way to test it before hand. If you like it you have to pay every single year and the usual price is $50-$70 per application. That really adds up if you happen to be renewing when there isn't a sale and you have more than 5 or 6 apps which is common. When apps don't function properly, they take no responsibility and your website has problems that you will need to pay a programmer to fix. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

If you must use Wordpress then this is your best bet. there are other platforms, but they are even more difficult. I would highly recommend using one of the many online based website builders like Wix or Squarespace. They provide an all in one platform that loads and functions far better than trying to cobble something together with limited programming skills. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I needed a simple payment platform for our products. The platform works, but it is not user friendly or cheap. Review collected by and hosted on G2.com.

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