WirDesign is an independent, owner-managed agency specializing in comprehensive corporate brand solutions. Founded in 1983 by eight design students in Braunschweig, Germany, the agency has evolved into a leading name among German brand and communication agencies. With a philosophy centered on uncovering the intrinsic value of brands, WirDesign focuses on developing, implementing, and showcasing corporate brands that resonate from within.
Key Features and Functionality:
- Branding: Conducts in-depth market research and brand analysis to develop brand identities, strategies, positioning, and architecture. Services include brand relaunches, naming, and employer branding.
- Brand Management: Offers brand management systems, Web2Print solutions, brand implementation, change branding, and corporate design portals to ensure consistent brand representation.
- Design: Provides visual strategies through corporate design analysis, development, and implementation, including design principles and image language.
- Communication: Crafts communication strategies and brand stories for both internal and external audiences, encompassing corporate publishing, 3D communication, trade shows, and app development.
- Reporting: Produces various reports such as annual, CSR, sustainability, and activity reports to transparently communicate company performance.
Primary Value and Solutions:
WirDesign delivers tailored corporate brand solutions that align with a company's reality, ensuring authenticity and effectiveness. By integrating enthusiasm with systematic approaches, the agency uncovers and highlights the unique truths within each brand, fostering strong, internally-driven brand identities. This holistic approach not only enhances brand visibility but also drives sustainable market success.