---
title: Wiraya Reviews
meta_title: 'Wiraya Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Wiraya works for a business like yours.
date_modified: '2026-06-04'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Wiraya Reviews
**Vendor:** Wiraya  
**Category:** [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)
## About Wiraya
Wiraya is a managed customer activation software that drives results for companies who want their customers to take action. Wiraya delivers exactly the right customer messages, at the right time, in the mobile channels customers trust. With personalised and engaging communication using a blend of voice calls, text messages and landing pages, Wiraya inspires customer interactions. The result? 4x times higher conversion leading to increased customer lifetime value, reduced churn and improved customer experience. And probably the best of all, it’s so convenient your customers will love you for it. With headquarters in Stockholm, Sweden, Wiraya is one of the 1,000 fastest growing companies in Europe according to Financial Times. We are now serving brands in multiple countries across the world, supporting all languages and helping brands across industries such as iGaming, Utilities, Insurance &amp; Banking, Automotive, Telecom and more.






- [View Wiraya pricing details and edition comparison](https://www.g2.com/products/wiraya/reviews?open_modal_url=%2Fproducts%2Fwiraya%2Fwishlists%3Fhost_path%3D%252Fproducts%252Fwiraya%252Freviews%26source%3Dpdp_avatar&section=pricing&secure%5Bexpires_at%5D=2026-08-12+16%3A53%3A51+-0500&secure%5Bsession_id%5D=7b017f49-928a-4f65-94eb-454601aa282d&secure%5Btoken%5D=e6493c98dab28265d7327057cd7a4027f06d6ace8ef1c65f09c45f5a40cd9147&format=llm_user)

## Wiraya Features
**Analysis**
- Campaign Analysis
- Activity Dashboard
- Multi-Channel Attribution
- ROI Tracking
- Engagement Tracking
- Behavior Tracking
- Activity Tracking
- Conversion Tracking

**Campaigns**
- Alerts/Notifications
- Bulk SMS
- Two-Way Text Messaging
- Campaign Segmentation
- Drip Campaigns
- Multi-Campaign
- Email Marketing
- Multi-Channel Marketing
- Location-Based Marketing
- SMS Marketing
- Real-Time Notifications
- Mobile Alerts

**Engagement**
- Coupons and Promotions
- Social Promotion

**Platform**
- Optimization
- Internationalization
- Social Media Integration
- Third-Party Integrations

**Agentic AI - Mobile Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Campaign Planning

**Additional Functionality**
- Visual Analytics
- Autoresponders
- Landing Pages/Web Forms
- Campaign Analytics
- Reporting & Statistics
- Campaign Scheduling
- Contact Management
- Text-to-Win
- CRM
- AI Copilot
- Data Import/Export
- Contextual Targeting
- Real-Time Data
- Mobile Access
- API
- Coupons
- Customizable Templates
- Drag & Drop
- A/B Testing
- Generative AI
- Real-Time Analytics
- Campaign Management
- Event Triggered Actions
- Real-Time Reporting
- Contact Database
- Customizable Branding
- Reminders

## Top Wiraya Alternatives
  - [Attentive](https://www.g2.com/products/attentive/reviews) - 4.5/5.0 (1,473 reviews)
  - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - 4.6/5.0 (767 reviews)
  - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - 4.0/5.0 (4,385 reviews)

