--- title: Winning by Design Reviews meta_title: 'Winning by Design Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 765 reviews by the users' company size, role or industry to find out how Winning by Design works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 765 scale: '5' date_modified: '2026-08-13' parent_category: name: Business Services url: https://www.g2.com/categories/business-services --- # Winning by Design Reviews **Vendor:** Winning by Design **Category:** [Sales Training Companies](https://www.g2.com/categories/sales-training) **Average Rating:** 4.8/5.0 **Total Reviews:** 765 ## About Winning by Design Winning by Design is the leading growth advisory firm for scaling businesses. From diagnostic insights to system design and deployment, we work with the world’s most prominent brands to architect compounding growth. WbD advisors have mastered the Bowtie Data Model™, the SPICED™ Operating Model, and the GTM Model, having deployed revenue architecture across companies like Canva, Dropbox, Instructure, DocuSign, One Stream, and Five9. These advisors work with your team to help them avoid mistakes, see around corners, and build with confidence while operating at speed. Forward-thinking investors and executive teams work with Winning by Design to assure scalable, sustainable, and durable growth. ## Winning by Design Pros & Cons **What users like:** - Users appreciate the **high-quality content** of Winning by Design, praising its structured and professional presentation. (6 reviews) - Users praise the **engaging training delivery** and real-world insights provided by the amazing trainer, Alia Pirani. (6 reviews) - Users value the **engaging and knowledgeable training** from Antoine and Alia Pirani, enhancing their skills in customer success. (5 reviews) - Users value the **engaging and practical training** provided by Winning by Design, significantly enhancing their confidence in customer success. (5 reviews) - Users appreciate the **clarity of structure** in Winning by Design, enhancing their learning and session preparation. (5 reviews) - Users love the **highly interactive activities** that make learning engaging and applicable to real-world situations. (4 reviews) - Real-life Scenarios (4 reviews) - Users praise the **effective teaching** methods of Antoine and Shane, enhancing understanding and engagement throughout the course. (3 reviews) - Instructor Quality (3 reviews) - Methodology (3 reviews) **What users dislike:** - Users find the **time-consuming nature** of the program challenging, especially during busy seasons impacting engagement. (3 reviews) - Users find **long sessions** time-consuming, especially when combined with pre-work, leading to an overwhelming experience. (2 reviews) - Users feel disappointed by the **irrelevant content** and the trainer, which did not meet their expectations. (1 reviews) - Users feel a **lack of focus** due to scheduling sessions during peak work periods, impacting engagement and participation. (1 reviews) - Users find the **lengthy duration** of Winning by Design to be time-consuming, spanning nearly 12 hours in total. (1 reviews) - Low Engagement (1 reviews) - Time Zone Barriers (1 reviews) ## Winning by Design Reviews ### 1. Exceptional Training for Customer Success Growth **Rating:** 5.0/5.0 stars **Reviewed by:** Liz D. **Reviewed Date:** November 21, 2025 **What do you like best about Winning by Design?** I found the trainer, Alia Pirani, to be absolutely amazing. She was engaging, knowledgeable, and had significant expertise in both the training delivery and the broader field of customer success. Aliyah made the material feel incredibly applicable, even for those of us without direct situations to apply it to immediately, showing that she was adept at ensuring the content resonated with a diverse range of experiences. I particularly appreciated how the training helped me draw parallels between my previous coaching background, which was primarily in higher education, and the customer success processes in SaaS. This helped bridge the gap between my past experiences and what I'm aiming to achieve in the SaaS industry. The structured approach of the training, including the blueprints and activities, was fantastic and offered concrete, tangible support. The activities were not only engaging but also very useful, providing practical tools and insights. Although I haven't completed all the reflections and challenges, I am definitely planning to revisit them because the initial encounter was so substantial. The ability to fit content into my existing skills and develop my understanding of communication, impact, and value was invaluable. The recommendation to use a platform like Bomb Bomb or Vidyard was appreciated, and I found using video in communication quite beneficial. Overall, the program is deeply enriching, and it has provided me a significant boost in confidence and competence as I aim to make my mark in the SaaS customer success arena. **What do you dislike about Winning by Design?** I wouldn't say there is anything I specifically dislike - though I think you have opportunity to have a specific I focus on helping individuals in career transitions, especially those transitioning into SaaS customer success roles. Additionally, it would be beneficial if the training incorporated more AI-focused content. I am also trying to better understand what organizations use the Winning by Design training, to help tailor my job search accordingly, and I wonder if there’s a way to partner more closely with organizations to facilitate job placements for training graduates. **What problems is Winning by Design solving and how is that benefiting you?** I use Winning by Design to enhance my SaaS sales and customer success skills, bridging my past experience with new industry practices and building confidence in my contributions to the SaaS world. ### 2. Great Course with an Outstanding Facilitator – Highly Recommend! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.) **Reviewed Date:** April 24, 2025 **What do you like best about Winning by Design?** The Customer Success for Impact course was incredibly practical and well-designed, but what made it exceptional was our facilitator, Alia. She was engaging, knowledgeable, and brought real-world experience that made the content click. Her energy and clarity made the sessions feel collaborative and worthwhile. **What do you dislike about Winning by Design?** Honestly, nothing stood out as a negative. The pacing and content delivery were on point, and the sessions were highly interactive. I wished we had more time to spend together- our sessions flew by. **Recommendations to others considering Winning by Design:** If you’re looking to grow your impact, this course is well worth the time. Alia and Winning by Design deliver a top-notch learning experience that’s both insightful and immediately applicable. Take the opportunity if it arises and go all in. Commit to the process, it’s well worth the time. **What problems is Winning by Design solving and how is that benefiting you?** The course helped us better understand how to drive measurable impact in customer facing roles. I left with actionable frameworks and a more strategic mindset that I’m already applying in my day-to-day work and ready to help facilitate future courses within our organization as well. ### 3. Selling for Impact with Shane McGrath - highly recommend **Rating:** 5.0/5.0 stars **Reviewed by:** James L. | Sales Lead (APAC), Mid-Market (51-1000 emp.) **Reviewed Date:** December 21, 2024 **What do you like best about Winning by Design?** Providing practical frameworks on every aspect of modern SaaS sales - from opening a call, to building rapport, driving engagement and getting a win win for buyers and sellers alike. **What do you dislike about Winning by Design?** No downsides - the course was extremely well put together. **What problems is Winning by Design solving and how is that benefiting you?** Providing a framework and structure for selling SaaS in the modern day. So much of sales is around confidence, which arises from structure and practice. Selling for Impact course provides a practical structure for sales reps that will improve skills, knowledge and confidence, and result in better outcomes for sellers and buyers ### 4. Thank you Winning by Design! **Rating:** 4.0/5.0 stars **Reviewed by:** Radelina V. | Sales Enablement Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** January 07, 2025 **What do you like best about Winning by Design?** What I like best about WbD is the delivery of the trainings **What do you dislike about Winning by Design?** I cannot think of anything I dislike about WbD **What problems is Winning by Design solving and how is that benefiting you?** Winning by Design and their trainers have done an amazing job outlining essential practices and methodologies within the Sales and Management processes. Their trainers conduct the sessions in a comprehensive and engaging way with interactive elements and live practices. ### 5. Fantastic training with a great leader! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** December 06, 2024 **What do you like best about Winning by Design?** Engaging, specific trainings that are tailored to individual, customized outcomes. **What do you dislike about Winning by Design?** I think the physical workbooks could be distilled and a little more tailored to active note-taking. **What problems is Winning by Design solving and how is that benefiting you?** WBD does a great job of very advanced AE training, which is often hard to come by as many programs are more general. Antoine is fantastic - super attentive, creative, and knowledgable. He is a great teacher and knows what he is doing. As sellers advance and become more experienced, improving can be harder and harder. WBD does a great job of aligning trainings to specific skill levels as well as products and companies. ### 6. Great Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Winning by Design?** If I am honest my trainer Shane McGrath. He made the program interactive and fun and also has taught me a lot **What do you dislike about Winning by Design?** Nothing comes to mind. I thought the program was perfect for me **Recommendations to others considering Winning by Design:** Engage in all of the roleplays and exercises to really immerse yourself in the program **What problems is Winning by Design solving and how is that benefiting you?** Taught me key prospecting skills that I will be using in my role as a BDR ## Winning by Design Discussions - [What is Winning by Design used for?](https://www.g2.com/discussions/what-is-winning-by-design-used-for) - [Are there any other users out there that do not use this for an external customer facing role?](https://www.g2.com/discussions/52217-are-there-any-other-users-out-there-that-do-not-use-this-for-an-external-customer-facing-role) - 1 upvote - [View Winning by Design pricing details and edition comparison](https://www.g2.com/products/winning-by-design/reviews?filters%5Bsentiment_snippet%5D=1890914&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+21%3A21%3A34+-0500&secure%5Bsession_id%5D=e635d5d9-dff4-4a2c-876b-44f838052dbf&secure%5Btoken%5D=8c4bd46aa31fa8b53f6ef088015fc7a2f6c314b64b8ae1b299fc910db26bc7e7&format=llm_user) ## Winning by Design Features **Planning** - Needs Assessment - Resource Allocation - Stayed within Budget - Statement of Work - Best Practices **Delivery** - Technical Expertise - Met Deadlines - Meeting Management - Project Updates - Scope Management - Roll-out **Support** - Go Live Support - Documentation - Training - Metrics - Admin Services **Team Quality** - Change Management Skills - Executive Presence - Vertical Expertise - Technology Partnerships ## Top Winning by Design Alternatives - [SuccessCOACHING](https://www.g2.com/products/successcoaching/reviews) - 4.6/5.0 (938 reviews) - [JB Sales](https://www.g2.com/products/jb-sales/reviews) - 4.8/5.0 (414 reviews) - [Skaled](https://www.g2.com/products/skaled/reviews) - 4.7/5.0 (134 reviews)