The tool I most often use with WINMO and love is the Advanced Search, where I go directly to any company I choose and get contact information for their C-Level executives and decision-makers along with information about their media spend broken down by year and type of media. It also shows me what agencies they use so I know who my competition is. Review collected by and hosted on G2.com.

I don't think there is a downside to using WINMO. Review collected by and hosted on G2.com.

Easy to search, and lots of quality information from companies including Media Spending details and client contact info. Review collected by and hosted on G2.com.

Could always use more detail and data from companies Review collected by and hosted on G2.com.

Winmo has allowed my company and myself helpful insight not only for current clients but also for future business. We have acquired several leads that have led to closed deals. During the pandemic, it was crucial in contacting companies that we would otherwise not been able to communicate due to the lack of travel, conferences, and in-person meetings. Review collected by and hosted on G2.com.

Winmo can be slightly tricky to navigate to new users as there are many different features. Review collected by and hosted on G2.com.

I like the personal conversations and opportunities to understand future/current clients' business better. Review collected by and hosted on G2.com.

Honestly, it so much information that sometimes it's hard to take all the information in. I love Winmo, so not much not to like! Review collected by and hosted on G2.com.

The depth and breadth of the information is terrific. I used to subscribe to a competitor and there's just no comparison Review collected by and hosted on G2.com.

I would like to see an equal focus on all media. There's a skew right now on digital [display and video, which i understand] while our focus is radio [broadcast and digital] and podcasts Review collected by and hosted on G2.com.

The immense and growing database of companies and contacts is superior to any other service we have used. Review collected by and hosted on G2.com.

The sorting function sometimes doesn't work properly. Review collected by and hosted on G2.com.

Provides insights to help craft cold outreach to prospects. Typically accurate information. Review collected by and hosted on G2.com.

Clicking on a WinmoEdge link brings your search only to Edge and not Winmo, which is annoying. Some lists (example, Largest Independent Media Agencies) are entirely inaccurate and lacks vetting. Review collected by and hosted on G2.com.

The Winmo articles are great resources, and the UI is simple and straightforward. There's usually a plethora of contacts by advertiser and agency. The tool has led to me securing multiple meetings and closed business. Review collected by and hosted on G2.com.

Occassionally some of the contacts are out of date, so you need to cross reference with LinkedIN to ensure the contact is still with the company. Also, phone numbers are not always direct lines, just the general company line. Review collected by and hosted on G2.com.

--Huge database of contact information, great for prospecting

--Responsive team

--Great tactical insights for business development Review collected by and hosted on G2.com.

--Have to sift through a lot of non-updated contacts Review collected by and hosted on G2.com.

I like their articles and their agency contact listings. I also refer to it to see which agencies have advertisers' media buying accounts. Review collected by and hosted on G2.com.

Sometimes Winmo won't have an advertiser's agency assignment listed when there really is one (for media buying, creative, PR, etc.) Review collected by and hosted on G2.com.