AF

Alex F.

Managing Partner and Features Editor

Small-Business (50 or fewer emp.)

2/4/2023

"terrific content that is updated (for the most part) in a timely manner"

5/5

What do you like best about Winmo?

The frequency with which the content is updated Review collected by and hosted on G2.com.

What do you dislike about Winmo?

nothing I can think other than the high price... Review collected by and hosted on G2.com.

UC

Verified User in Consumer Services

Mid-Market (51-1000 emp.)

1/23/2023

"Very User-friendly!"

5/5

What do you like best about Winmo?

Keeping me up to date about current events and company updates for prospects I am targeting, Winmo makes searching and selling fast and accurate. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

There is not much I've seen yet that is negative. There are a few companies that I searched that do not appear to be recognized. Review collected by and hosted on G2.com.

AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

1/18/2023

"Winmo is great for research"

5/5

What do you like best about Winmo?

You can get a bird's eye view of what is going on when it comes to new business. You can also ask for personal research on finding contacts. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

It is a little pricey. Sometimes the info isn't always up to date. Review collected by and hosted on G2.com.

AC

Anya C.

Marketing and Communications Manager

Enterprise (> 1000 emp.)

6/27/2022

"Winmo: the software for the search of ideal customers"

5/5

What do you like best about Winmo?

It has an automatic segmentation of ideal clients, providing our agents with those prospects that meet the established requirements. The information generated by the system of ideal customers is very complete and varied, ranging from companies, individual customers and industries, to make sales not only with individuals, but also with companies. It provides intelligent lists of potential customers, where the system gives us suggestions of the strategies we should use for each customer. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

The contact information is not always updated, as sometimes the numbers do not match, or the prospect no longer works in that company, which causes delays. I would like to be able to somehow cross out the contacts we have already contacted, so as not to repeat, beyond writing it in a note. I would also like them to periodically update their database and include in the lists those small companies that are starting up, since I search for them on LinkedIn and find them, but not in the Winmo database. Review collected by and hosted on G2.com.

Recommendations to others considering Winmo:

We highly recommend this software, as it is allowing us to win many more accounts, close more contracts and increase our sales, with all the leads it generates. All companies that wish to have a list of clients that are ideal for their business, invest in this software without hesitation. Thanks to this software our agents have important information to find potential customers and generate new sales and business relationships, providing companies with more profits. This platform also saves them a lot of time, allowing them to focus more time on making sales and less time searching for customers. Review collected by and hosted on G2.com.

What problems is Winmo solving and how is that benefiting you?

We needed a software that would help us find those ideal clients that would be interested in our products and services and Winmo did it. It has a search engine for prospects and ideal clients, with filters according to industry, location and other specifications that make the search for the potential client perfect. It has integrations that allow the entire system to be coupled and work 100% as salesforce.com, Excel, HubSpot marketing hub, LinkedIn and more. It allows automatic segmentation of potential customers, generating a list of prospects according to the included filters such as location, company, etc. It also has an intelligent list of leads, including individual strategies for each customer and recommendations on how to sell. Review collected by and hosted on G2.com.

MR

Matt R.

Business Development Associate

Mid-Market (51-1000 emp.)

4/5/2022

"Valuable Resource for Up-to-Date Information"

4.5/5

What do you like best about Winmo?

Winmo has served as a really important resource for me in terms of staying up to date on what brands are doing with their marketing and the appropriate contacts to reach out to. I use it daily to keep track of brands our company has an interest in doing business with, with emails tailored to those specific brands and industry segments. In my business development role, it's been an invaluable tool. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

I have not run into any major issues yet with using Winmo. My only criticism would be that our company works within the social impact space, and while Winmo offers one way to track news stories in that space ("Cause Marketing"), it'd be helpful if there were more. Review collected by and hosted on G2.com.

KD

Kevyn D.

New Business Specialist

Mid-Market (51-1000 emp.)

4/5/2022

"I use Winmo every single day and it saves me so much time"

5/5

What do you like best about Winmo?

The level of detail that Winmo provides on the company pages is unmatched. I find myself looking at who companies are currently working for (agencies) more than anything else on the profile. I also LOVE WinmoEdge and the emails I get every day about new CMOs, moves in the industry, reviews that are likely to happen. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

Winmo pretty much just tracks large businesses. Some businesses aren't included which can be frustrating. Also, the breakout of brands (for example, it's tough to see the breakout of spending for each Coca-Cola brand under the umbrella). Review collected by and hosted on G2.com.

Recommendations to others considering Winmo:

It's hands down the best advertising agency competitive tracking tool out there. All the information you need is in one place, with one log in. Review collected by and hosted on G2.com.

What problems is Winmo solving and how is that benefiting you?

We are researching the brands we are talking to or want to go after. Through Winmo, we learn everything from current (and past) agencies they are working with to media spend to leadership. I have also been taking full advantage of Winmo Edge for prospecting efforts. Review collected by and hosted on G2.com.

JA

Jed A.

Marketing Manager

Small-Business (50 or fewer emp.)

9/27/2022

"Winmo Review"

3.5/5

What do you like best about Winmo?

Very helpful customer service who are ready in good time to provide lists of contacts amongst other things. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

I'd like to set up automation beyond just email reminders/notifications, especially for bite sized industry news tailored to my needs. Review collected by and hosted on G2.com.

TS

Tom S.

Account Executive

Small-Business (50 or fewer emp.)

4/5/2022

"Overall Winmo is an effective platform for sales support"

4.5/5

What do you like best about Winmo?

I find the most value in Winmo's deep database of agency & brand contacts. The ability to get granular with my search criteria helps me identify new clients easily. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

One dislike is that some of the contacts across the Winmo platform may be outdated or data is not available including email or phone numbers. I'd like to see improvements in the systems that check to make sure the data/contacts are completely up to date. Review collected by and hosted on G2.com.

Recommendations to others considering Winmo:

Use Winmo as a supplementary support tool during your sales research cycle. Review collected by and hosted on G2.com.

What problems is Winmo solving and how is that benefiting you?

Winmo has helped me with the struggles of the research phase in my sales cycle. Some of the benefits include accurate data points and news about the brands I am interested in. Winmo has helped uncover new opportunities. Review collected by and hosted on G2.com.

CP

Chloe P.

Partnerships Manager

Small-Business (50 or fewer emp.)

4/13/2022

"Good way to source advertising contacts"

3.5/5

What do you like best about Winmo?

WinmoEdge articles are really helpful to stay updated on brands that are spending money, advertising campaigns, and industry changes. My favorite article is the weekly "CMO's on the Move" recap. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

Sometimes the information is outdated. However, you can request that Winmo source additional contacts when that is the case. You do this by submitting a help desk ticket. Review collected by and hosted on G2.com.

What problems is Winmo solving and how is that benefiting you?

I'm able to source contacts for our sales team with Winmo. When we are not sure who to reach out to at a company, Winmo gives us that information. One thing that is especially helpful is that it tells you what time zone the contact is on, so if you need to call them, you can make sure it's an appropriate time. Review collected by and hosted on G2.com.

KK

Karen K.

Director, Partnership Sales

Small-Business (50 or fewer emp.)

4/13/2022

"I use Winmo almost daily for prospecting"

5/5

What do you like best about Winmo?

Deep database of brands, agencies and companies. Insight into media spend broken out by medium, year, quarter. News alerts are relevant and thorough. I used MediaRadar in the past and the UI for Winmo is much more user friendly and intuitive. Review collected by and hosted on G2.com.

What do you dislike about Winmo?

The contacts and accounts aren't always the most up to date. Improvements in this area would be nice. It would be helpful if I could integrate contacts into my Gmail. Review collected by and hosted on G2.com.

Recommendations to others considering Winmo:

Ask your support team questions if you can't find something. They're super responsive and helpful. Review collected by and hosted on G2.com.

What problems is Winmo solving and how is that benefiting you?

Finding what accounts are handled by certain agencies. Keeping up to speed on accounts moving or going into review. It helps me be more productive by having all the info in one place. Review collected by and hosted on G2.com.