--- title: VWO Testing Reviews meta\_title: 'VWO Testing Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 929 reviews by the users' company size, role or industry to find out how VWO Testing works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 929 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- ### VWO Testing Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users highlight the **user-friendly interface** of VWO Testing, allowing for easy management and quick access to support. [(180 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1475685&qs=pros-and-cons#reviews) Users appreciate the **responsive customer support** of VWO Testing, ensuring quick assistance during A/B testing processes. [(146 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476727&qs=pros-and-cons#reviews) Users appreciate the **intuitive interface and visual editor** of VWO, making A/B testing seamless and efficient. [(138 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1477607&qs=pros-and-cons#reviews) Users find VWO Testing's **easy setup** helpful, facilitating quick and efficient A/B testing for all skill levels. [(111 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1475830&qs=pros-and-cons#reviews) Users value the **intuitive interface and seamless integration** of VWO Testing, enhancing efficient A/B testing for teams. [(92 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476946&qs=pros-and-cons#reviews) Users feel VWO Testing has **limited features** , lacking comprehensive analytics and ease of data sharing for greater usability. [(50 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476117&qs=pros-and-cons#reviews) Users feel that VWO Testing lacks **essential features** like complete traffic analytics and easy data sharing options. [(47 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476004&qs=pros-and-cons#reviews) Users note the **limitations in reporting and integration** with other analytics tools hinder data accessibility and usability. [(45 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476324&qs=pros-and-cons#reviews) Users find the **learning curve steep** with VWO Testing, which can be overwhelming for newcomers to navigate effectively. [(34 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1477294&qs=pros-and-cons#reviews) Users experience **slow performance** with VWO Testing, particularly when working with complex experiments or large datasets. [(34 mentions)](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476530&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of VWO Testing ##### 1. Ease of Use Users highlight the **user-friendly interface** of VWO Testing, allowing for easy management and quick access to support. [ See 180 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1475685&qs=pros-and-cons#reviews) See Related User Reviews ![Sumit P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sumit P.") SP Sumit P. 4.0/5 "Effortless A/B Testing with Reliable Insights, but Mobile Testing Limits" What do you like about VWO Testing? I find VWO Testing to be an excellent A/B testing platform that is easy to use and reliable. Setting up A/B tests is straightforward, and the insights ![Amritesh S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amritesh S.") AS Amritesh S. 4.0/5 "Effortless Setup, Insightful Testing" What do you like about VWO Testing? I appreciate VWO Testing for its ease of use and straightforward setup process, making it simple to test web pages and landing pages effectively. The ##### 2. Customer Support Users appreciate the **responsive customer support** of VWO Testing, ensuring quick assistance during A/B testing processes. [ See 146 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476727&qs=pros-and-cons#reviews) See Related User Reviews ![Sumit P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sumit P.") SP Sumit P. 4.0/5 "Effortless A/B Testing with Reliable Insights, but Mobile Testing Limits" What do you like about VWO Testing? I find VWO Testing to be an excellent A/B testing platform that is easy to use and reliable. Setting up A/B tests is straightforward, and the insights ![Benjamin G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Benjamin G.") BG Benjamin G. 4.5/5 "Robust Features with Great Price and Support" What do you like about VWO Testing? I really like that VWO Testing has allowed us to run 20 experiments in just three months, which is perfect for driving a culture of experimentation. T ##### 3. A/B Testing Users appreciate the **intuitive interface and visual editor** of VWO, making A/B testing seamless and efficient. [ See 138 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1477607&qs=pros-and-cons#reviews) See Related User Reviews ![Sumit P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sumit P.") SP Sumit P. 4.0/5 "Effortless A/B Testing with Reliable Insights, but Mobile Testing Limits" What do you like about VWO Testing? I find VWO Testing to be an excellent A/B testing platform that is easy to use and reliable. Setting up A/B tests is straightforward, and the insights ![Amritesh S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amritesh S.") AS Amritesh S. 4.0/5 "Effortless Setup, Insightful Testing" What do you like about VWO Testing? I appreciate VWO Testing for its ease of use and straightforward setup process, making it simple to test web pages and landing pages effectively. The ##### 4. Easy Setup Users find VWO Testing's **easy setup** helpful, facilitating quick and efficient A/B testing for all skill levels. [ See 111 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1475830&qs=pros-and-cons#reviews) See Related User Reviews ![Sumit P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sumit P.") SP Sumit P. 4.0/5 "Effortless A/B Testing with Reliable Insights, but Mobile Testing Limits" What do you like about VWO Testing? I find VWO Testing to be an excellent A/B testing platform that is easy to use and reliable. Setting up A/B tests is straightforward, and the insights ![Amritesh S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amritesh S.") AS Amritesh S. 4.0/5 "Effortless Setup, Insightful Testing" What do you like about VWO Testing? I appreciate VWO Testing for its ease of use and straightforward setup process, making it simple to test web pages and landing pages effectively. The ##### 5. Analytics Users value the **intuitive interface and seamless integration** of VWO Testing, enhancing efficient A/B testing for teams. [ See 92 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476946&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "User-Friendly A/B Testing with Clear Reports" What do you like about VWO Testing? The visual editor makes creating A/B tests really straightforward, even for people who don’t know how to code. It also gives clear and easy-to-underst ![Benjamin G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Benjamin G.") BG Benjamin G. 4.5/5 "Robust Features with Great Price and Support" What do you like about VWO Testing? I really like that VWO Testing has allowed us to run 20 experiments in just three months, which is perfect for driving a culture of experimentation. T ### 5 Cons or Disadvantages of VWO Testing ##### 1. Limited Features Users feel VWO Testing has **limited features** , lacking comprehensive analytics and ease of data sharing for greater usability. [ See 50 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476117&qs=pros-and-cons#reviews) See Related User Reviews ![Sumit P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sumit P.") SP Sumit P. 4.0/5 "Effortless A/B Testing with Reliable Insights, but Mobile Testing Limits" What do you dislike about VWO Testing? I would like Mobile testing in the free plan. We are not able to make updates on mobile and desktop separately in a free plan while setting split URL ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") E Verified User Mid-Market (51-1000 emp.) 4.0/5 "Streamlined A/B testing with user-friendly tools" What do you dislike about VWO Testing? Loading time for reports can be slow with larger sample sizes. Every features even separate device reporting whcih should be standard has extra fee. ##### 2. Missing Features Users feel that VWO Testing lacks **essential features** like complete traffic analytics and easy data sharing options. [ See 47 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476004&qs=pros-and-cons#reviews) See Related User Reviews ![Sumit P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sumit P.") SP Sumit P. 4.0/5 "Effortless A/B Testing with Reliable Insights, but Mobile Testing Limits" What do you dislike about VWO Testing? I would like Mobile testing in the free plan. We are not able to make updates on mobile and desktop separately in a free plan while setting split URL ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Enterprise (\> 1000 emp.) 4.5/5 "VWO review from platform product manager" What do you dislike about VWO Testing? 100% sampling feature was not working as we expected, but whatever active users session that was recorded still provided good metrics ##### 3. Limitations Users note the **limitations in reporting and integration** with other analytics tools hinder data accessibility and usability. [ See 45 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476324&qs=pros-and-cons#reviews) See Related User Reviews ![Sumit P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sumit P.") SP Sumit P. 4.0/5 "Effortless A/B Testing with Reliable Insights, but Mobile Testing Limits" What do you dislike about VWO Testing? I would like Mobile testing in the free plan. We are not able to make updates on mobile and desktop separately in a free plan while setting split URL SK Shivam K. Mid-Market (51-1000 emp.) 5.0/5 "VWO Made Our Testing Easy and Effective" What do you dislike about VWO Testing? VWO Testing is feature-rich, the interface can sometimes feel a bit sluggish, especially when handling complex experiments or large datasets. The visu ##### 4. Learning Curve Users find the **learning curve steep** with VWO Testing, which can be overwhelming for newcomers to navigate effectively. [ See 34 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1477294&qs=pros-and-cons#reviews) See Related User Reviews ![Benjamin G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Benjamin G.") BG Benjamin G. 4.5/5 "Robust Features with Great Price and Support" What do you dislike about VWO Testing? We have faced some challenges with tracking monthly active users (MAUs), which impacts how we deal with quotas. Although there are options to set a sa MU Marinette U. Mid-Market (51-1000 emp.) 4.5/5 "User friendly and responsive customer support" What do you dislike about VWO Testing? Need slight learning curve on using the feature ##### 5. Slow Performance Users experience **slow performance** with VWO Testing, particularly when working with complex experiments or large datasets. [ See 34 mentions ](https://www.g2.com/products/wingify-vwo-testing/reviews?filters%5Bsentiment_snippet%5D=1476530&qs=pros-and-cons#reviews) See Related User Reviews ![Amritesh S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amritesh S.") AS Amritesh S. 4.0/5 "Effortless Setup, Insightful Testing" What do you dislike about VWO Testing? I find that when trying to add more goals in VWO Testing, the application tends to become slow. Other than this issue, I haven't encountered any major ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "User-Friendly A/B Testing with Clear Reports" What do you dislike about VWO Testing? Sometimes the tool can feel a bit slow when loading reports or switching between tests ## Top-Rated Alternatives [ ![Optimizely Web Experimentation](https://images.g2crowd.com/uploads/product/hd_favicon/b8e6e558f0501913b7a2ffbb97ac258e/optimizely-web-experimentation%282%29.svg "Optimizely Web Experimentation") Optimizely Web Experimentation 4.2/5(411) ](https://www.g2.com/products/optimizely-web-experimentation/reviews) [ ![Kameleoon](https://images.g2crowd.com/uploads/product/hd_favicon/3bc1198d9a20366791fede989eda8954/kameleoon.svg "Kameleoon") Kameleoon 4.6/5(137) ](https://www.g2.com/products/kameleoon/reviews) [ ![Monetate](https://images.g2crowd.com/uploads/product/hd_favicon/47da8b88c6dd9261fa0bff4605592d04/monetate.svg "Monetate") Monetate 4.1/5(130) ](https://www.g2.com/products/monetate/reviews) [ View All Alternatives ](https://www.g2.com/products/wingify-vwo-testing/competitors/alternatives) ![Luke G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Luke G.") LG Luke G. Growth Lead Mid-Market (51-1000 emp.) 5/19/2025 "Our experimentation program has accelerated rapidly since using VWO" 4.5/5 What do you like best about VWO Testing? It is so easy and straightforward to use, colleagues with no coding background are able to fire up detailed tests in a matter of minutes. Our volume of tests has increased dramatically since the adoption of VWO, it enables us to test and learn at speed which is one of the big things we were after. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? We've noticed a discrepency between the volume of sessions hitting a test in VWO vs the volume we'd expect to see based on our own internal data. This is still under investigation our side so may not be a VWO issue at all. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? Experiments were previously only run through our tech & product teams, causing a bottle neck and preventing us from testing, learning and rolling out at speed. With VWO this is now not the case with multiple non tech teams around the business running tests on a regular basis. Review collected by and hosted on G2.com. Show More 8/4/2025 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Aaron M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Aaron M.") AM Aaron M. Marketing Insights & Analytics Manager Mid-Market (51-1000 emp.) 3/17/2026 "Time-Saving, Feature-Rich, and Personalizable" 4/5 What do you like best about VWO Testing? Many useful features and time saving elements with personalisation. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? Can sometimes be difficult to build tests. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? AB testing to improve website performance. Personalisation to improve conversion rates. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Allison C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Allison C.") AC Allison C. Product Manager Small-Business (50 or fewer emp.) 8/12/2025 "Easy and intuitive split URL testing without developer help" 4.5/5 What do you like best about VWO Testing? With flexible scheduling, hands-on training, and real-time support from our account manager, our team can easily run split URL tests with metric tracking, traffic allocation, and mutually exclusive group settings. They also offer a no-code visual editor for testing small changes. Overall, I think VWO is great for teams with limited developer resources. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? It can be pricier than other options, and if you want to set up more advanced segments without an engineer, you may need to buy their add-on service. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? We use VWO to test if a new UX update, a full page redesign, or even a small feature tweak improves our signup rate or transaction rate. The A/B test results help us decide whether to roll it out to everyone or give us early insights for things like pricing page design. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Akshay M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akshay M.") AM Akshay M. Growth Marketing Analyst Financial Services Mid-Market (51-1000 emp.) 5/21/2025 "User-Friendly Testing Platform with Quick Support and Room for Smarter AI" 4.5/5 What do you like best about VWO Testing? VWO Testing is very intuitive and easy to use, even for non-technical users. We run experiments every two weeks, and the platform makes it easy to move fast without needing constant developer support. The visual editor is especially helpful for launching simple A/B tests quickly. The customer support is also excellent — they respond quickly and are proactive in resolving issues, which really helps keep our testing cycle on track. We also like how it integrates smoothly with our existing tech stack and how fast it is to get experiments up and running. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? While the core testing functionality is strong, the AI-powered Copilot feature still feels a bit limited. It works well for basic text edits or simple UI changes, but struggles with more advanced modifications. For example, I recently tested a homepage hero image update and needed to align the headline text to the center of the page — something Copilot couldn't assist with. These kinds of design-specific tasks still require manual intervention. AI could be leveraged more effectively to handle layout or CSS-based changes. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? VWO Testing helps us validate website changes with data rather than assumptions. It solves the challenge of launching updates blindly by allowing us to A/B test variations and understand what truly improves performance. This has helped us reduce the risk of implementing changes that don’t work and instead focus on optimizations that drive higher conversions. The platform also minimizes our dependency on developers for running tests, enabling the marketing team to independently run experiments and iterate faster. Overall, it's helping us make more confident, data-backed decisions while improving site performance and user experience. Review collected by and hosted on G2.com. Show More 7/2/2025 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Chomchon T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chomchon T.") CT Chomchon T. Sr. UI Manager Mid-Market (51-1000 emp.) 5/17/2023 "Best all in one tools for us." 4/5 What do you like best about VWO Testing? Capabilities of the tools that make our team able to accomplish task in a very short time and quality of data to analysis. the tools is super easy for us even for the most novice of users in our team, the onboard training and dedicate customer success is what keeps us on track and at the same time guiding us through question and issues that we have on a project. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? I think the only thing we have to be careful with most is the amount of traffic that we have to cap the limit on our test for each a/b other than than nothing else could be at false. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? it's developing new features for our website in a rather quick and accurate with proper result between each a/b to compare the result. Review collected by and hosted on G2.com. Show More Response from VWO Reviews of VWO Testing [Editedit](https://www.g2.com/survey_responses/vwo-testing-review-8097367/official_response/edit) Hi Chomchon, Thanks for sharing your feedback. I am glad that you really liked the product and services. -Aditi from VWO 8/6/2025 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Stephanie Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephanie Z.") SZ Stephanie Z. Lead Product Designer Mid-Market (51-1000 emp.) 7/31/2025 "VWO has allowed me to make informed decisions that improve usability, layout, site performance." 4/5 What do you like best about VWO Testing? The CoPilot feature in VWO has been a game-changer in my design process. Helping me quickly generate A/B test ideas, interpret data, and uncover insights I might have missed. It has significantly reduced the time I spend on analysis, allowing me to focus more on creative, data-backed design solutions that genuinely improve user experience. I love my sessions with Jinal, she is always willing to help and recommends best practices. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? Some pages do not have enough traffic to collect the required amount of data to make decisions. Also at times, the heatmap view errors, and I often need to refresh the page. The mobile view could also be improved. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? VWO is helping understand the user behaviour within our sites. It also helps to test quick concepts before making a development change. Review collected by and hosted on G2.com. Show More 8/5/2025 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Chandra Sekhar S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chandra Sekhar S.") CS Chandra Sekhar S. Product Manager Small-Business (50 or fewer emp.) 8/11/2025 "Best A/B tool for the Testing" 4.5/5 What do you like best about VWO Testing? 1. I like the metric visualisation ,the box plot and bell curved which is actually makes sense as per the theory of normal distribution and the calculation related to it. 2. The quick response on the interaction with the frontend . maximum it takes 2-3 minutes to add the data 3. Unique identification of the user 4. The ability to force certain users to a particular variant which is very useful during the quality testing of the product feature Review collected by and hosted on G2.com. What do you dislike about VWO Testing? 1. Unable to create custom metrics independent of the events or the combination of certain events as it is available in clevertap. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? 1. Helping me to avoid manual steps like sample size calculation, p-test (Significance test) and avoiding false positives Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Benjamin G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Benjamin G.") BG Benjamin G. 8/20/2025 "Robust Features with Great Price and Support" 4.5/5 What do you like best about VWO Testing? I really like that VWO Testing has allowed us to run 20 experiments in just three months, which is perfect for driving a culture of experimentation. The price-quality ratio is very decent, making it an easy choice over Optimizely. The targeting features are incredibly precise and the stats engine is simple to use, aiding in our analysis. Furthermore, the supportive customer support team, both during sales and through our client success manager, is readily available when facing any issues. I also appreciate the complete feature set it offers, alongside the integration benefits with VWO Behavior Insights and other tools like BigQuery. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? We have faced some challenges with tracking monthly active users (MAUs), which impacts how we deal with quotas. Although there are options to set a sampling ratio, managing this across multiple properties took us some time to understand. I believe clearer guidance during the implementation would be helpful to address these issues effectively. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? VWO Testing allows us to test assumptions and hypotheses quickly, optimize UX for our ecommerce platform, and improve decision-making on investments. It provides a straightforward way to run experiments and evaluate their effectiveness. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic BV bvanlerberghe@jminsure.com V. Marketing Specialist Mid-Market (51-1000 emp.) 8/11/2025 "Agile & flexible testing solution for high traffic website" 4.5/5 What do you like best about VWO Testing? Our team utilizes VWO for fast iterative testing on our websites. Since our test span multiple domains, VWO is a good solution for accurate testing on users that visit each domain. The flexibility and ease of use with the editor allows us to deploy variations that give us worthwhile results with the stats integrated into VWO. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? VWO works best with the newest websites that offer the most flexibility. Some older webpage elements do not work as well as the newest ones for flexible testing. Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? We are able to leverage the user's characteristics they provide to us to personalize and optimize their experience using our websites. Personalizing helps us learn more about our users and their behaviors. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Online Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Online Media") UO Verified User in Online Media Enterprise (\> 1000 emp.) 8/14/2025 "VWO review from platform product manager" 4.5/5 What do you like best about VWO Testing? Ease in set up, intuitive UI to create/ measure/ analyze the tests and metrics. The results were precise and screen recording supported our tests to identify the platform enhancement needs. AI summary per recording and overall user experiment recording matched the data we collected from both VWO and GA4. Also, we had right support at the right time whenever we needed to do any testing on the tool. We were able to set up multiple tests running in parallel on multiple websites. Siddhant Savant was a VWO expert who helped us learn and set up the tests to begin with and clarified all silly questions, we are now able to do all set up on our own. The customer support team is also very supportive and immediate in response. Review collected by and hosted on G2.com. What do you dislike about VWO Testing? 100% sampling feature was not working as we expected, but whatever active users session that was recorded still provided good metrics Review collected by and hosted on G2.com. What problems is VWO Testing solving and how is that benefiting you? we are trying to enhance platform feature using VWO, which is helping us enhance the conversion and user experience using data and screen recording. We used the split URL test and AB testing in VWO tool on multiple websites to identify the features that could help us enhance the user experience and build strong conversion experience on the platform Review collected by and hosted on G2.com. 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