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WhatsApp Business Suite

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Pragma’s WhatsApp Business Suite is an enterprise-grade messaging infrastructure built for high-volume D2C communication. It uses the WhatsApp Cloud API to power automated order updates, confirmations, broadcast campaigns, and interactive flows. The suite supports multi-agent routing, queue management, and real-time assignment based on workload and skill rules. All conversations sync with customer profiles, enabling context-aware responses and unified engagement across channels. The system includes template management, session tracking, opt-in logic, and compliance controls aligned with WhatsApp’s messaging policies. Advanced analytics monitor delivery rates, read rates, agent performance, and campaign conversions. Integrated automation triggers allow brands to drive support, retention, and sales journeys directly within WhatsApp.

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