--- title: Whatagraph Reviews meta\_title: 'Whatagraph Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 283 reviews by the users' company size, role or industry to find out how Whatagraph works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 283 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

### Whatagraph Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users commend the **lightning-fast customer support** of Whatagraph, providing timely help directly from the dashboard. [(8 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388615&qs=pros-and-cons#reviews)

Users love the **automation** features of Whatagraph, significantly reducing time spent on manual reporting and enhancing efficiency. [(4 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388373&qs=pros-and-cons#reviews)

Users value the **customizability** of Whatagraph, enhancing report engagement and tailoring functionalities to meet specific needs. [(4 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388503&qs=pros-and-cons#reviews)

Users highlight the **ease of use** of Whatagraph, praising its simple report-building functionality and customizability. [(4 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388523&qs=pros-and-cons#reviews)

Users appreciate the **easy integrations** of Whatagraph, enabling quick and efficient reporting across multiple data sources. [(4 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388706&qs=pros-and-cons#reviews)

Users find Whatagraph's pricing **expensive** , making it hard for solopreneurs to sustain long-term usage. [(3 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388888&qs=pros-and-cons#reviews)

Users find the **slow loading** and self-reloading reports frustrating, especially during important presentations under tight deadlines. [(2 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=2021143&qs=pros-and-cons#reviews)

Users note a **lack of integration with some platforms** , which can limit the overall effectiveness of Whatagraph. [(1 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388411&qs=pros-and-cons#reviews)

Users face **connection issues** with Whatagraph, particularly regarding linking personal media accounts for data analysis. [(1 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=2045257&qs=pros-and-cons#reviews)

Users encounter **editing issues** with glitches when multiple users collaborate, impacting efficiency and campaign options. [(1 mentions)](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=2068714&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Whatagraph

##### 1. Customer Support

Users commend the **lightning-fast customer support** of Whatagraph, providing timely help directly from the dashboard.
[
See 8 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388615&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Brinda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brinda G.")
BG

Brinda G.

Small-Business (50 or fewer emp.)

5.0/5

"The Most Beautiful and Intuitive Reporting Tool"

What do you like about Whatagraph?

Over the past two months I've spent dozen of hours living inside the product: both, as a marketer and a product-led content writer. I've suffered t

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Whatagraph"

What do you like about Whatagraph?

The platform offers a multitude of metrics that cater to our various needs, making it very useful tool for our team. Moreover, I have found their su

##### 2. Automation

Users love the **automation** features of Whatagraph, significantly reducing time spent on manual reporting and enhancing efficiency.
[
See 4 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388373&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Bruhith I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bruhith I.")
BI

Bruhith I.

Small-Business (50 or fewer emp.)

4.5/5

"Makes reporting actually enjoyable"

What do you like about Whatagraph?

The dashboards are clean, easy to build, and perfect for client reporting. It pulls in data from Google Ads, Meta, LinkedIn, and even TikTok without a

 ![Brinda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brinda G.")
BG

Brinda G.

Small-Business (50 or fewer emp.)

5.0/5

"The Most Beautiful and Intuitive Reporting Tool"

What do you like about Whatagraph?

Over the past two months I've spent dozen of hours living inside the product: both, as a marketer and a product-led content writer. I've suffered t

##### 3. Customizability

Users value the **customizability** of Whatagraph, enhancing report engagement and tailoring functionalities to meet specific needs.
[
See 4 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388503&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Brinda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brinda G.")
BG

Brinda G.

Small-Business (50 or fewer emp.)

5.0/5

"The Most Beautiful and Intuitive Reporting Tool"

What do you like about Whatagraph?

Over the past two months I've spent dozen of hours living inside the product: both, as a marketer and a product-led content writer. I've suffered t

 ![Patrick C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Patrick C.")
PC

Patrick C.

Small-Business (50 or fewer emp.)

5.0/5

"Nothing better in the market, especially for the price."

What do you like about Whatagraph?

It is extremely flexible, the visuals are beautiful (which is important for having clients be engaged in the reports, very customizable to make comple

##### 4. Ease of Use

Users highlight the **ease of use** of Whatagraph, praising its simple report-building functionality and customizability.
[
See 4 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388523&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Bruhith I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bruhith I.")
BI

Bruhith I.

Small-Business (50 or fewer emp.)

4.5/5

"Makes reporting actually enjoyable"

What do you like about Whatagraph?

The dashboards are clean, easy to build, and perfect for client reporting. It pulls in data from Google Ads, Meta, LinkedIn, and even TikTok without a

 ![Brinda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brinda G.")
BG

Brinda G.

Small-Business (50 or fewer emp.)

5.0/5

"The Most Beautiful and Intuitive Reporting Tool"

What do you like about Whatagraph?

Over the past two months I've spent dozen of hours living inside the product: both, as a marketer and a product-led content writer. I've suffered t

##### 5. Easy Integrations

Users appreciate the **easy integrations** of Whatagraph, enabling quick and efficient reporting across multiple data sources.
[
See 4 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388706&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Brinda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brinda G.")
BG

Brinda G.

Small-Business (50 or fewer emp.)

5.0/5

"The Most Beautiful and Intuitive Reporting Tool"

What do you like about Whatagraph?

Over the past two months I've spent dozen of hours living inside the product: both, as a marketer and a product-led content writer. I've suffered t

PM

Paweł M.

Small-Business (50 or fewer emp.)

5.0/5

"Intuitive and Efficient Reporting Tool"

What do you like about Whatagraph?

Whatagraph is a highly intuitive reporting tool that makes it easy to monitor key marketing KPIs. The ability to integrate multiple data sources and c

### 5 Cons or Disadvantages of Whatagraph

##### 1. Expensive

Users find Whatagraph's pricing **expensive** , making it hard for solopreneurs to sustain long-term usage.
[
See 3 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388888&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Brinda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brinda G.")
BG

Brinda G.

Small-Business (50 or fewer emp.)

5.0/5

"The Most Beautiful and Intuitive Reporting Tool"

What do you dislike about Whatagraph?

As of now, as a solopreneur, I can't afford Whatagraph long-term. Also, I'd like to be able to connect my personal media accounts to pull data for

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Great Software, Saves Us Time & Mistakes"

What do you dislike about Whatagraph?

It is a sizeable investment for the software but for the time saved it's worth it, We found it took our team a while to make the most of all the featu

##### 2. Slow Loading

Users find the **slow loading** and self-reloading reports frustrating, especially during important presentations under tight deadlines.
[
See 2 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=2021143&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Bruhith I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bruhith I.")
BI

Bruhith I.

Small-Business (50 or fewer emp.)

4.5/5

"Makes reporting actually enjoyable"

What do you dislike about Whatagraph?

If two people are editing a report at the same time, the widgets can glitch or break which is frustrating on tight deadlines. There's also no option f

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Simple but able to go deep"

What do you dislike about Whatagraph?

Sometimes reports reload themselves in the middle of presentation. Can be annoying if you have bad network at the time.

##### 3. Compatibility Issues

Users note a **lack of integration with some platforms** , which can limit the overall effectiveness of Whatagraph.
[
See 1 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=1388411&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Emanuel S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emanuel S.")
ES

Emanuel S.

Mid-Market (51-1000 emp.)

5.0/5

"Great platform & overall value"

What do you dislike about Whatagraph?

There is not much to dislike - if I had to pick it would probably be the lack of integration with some platforms (although generally speaking the leve

##### 4. Connection Issues

Users face **connection issues** with Whatagraph, particularly regarding linking personal media accounts for data analysis.
[
See 1 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=2045257&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Brinda G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brinda G.")
BG

Brinda G.

Small-Business (50 or fewer emp.)

5.0/5

"The Most Beautiful and Intuitive Reporting Tool"

What do you dislike about Whatagraph?

As of now, as a solopreneur, I can't afford Whatagraph long-term. Also, I'd like to be able to connect my personal media accounts to pull data for

##### 5. Editing Issues

Users encounter **editing issues** with glitches when multiple users collaborate, impacting efficiency and campaign options.
[
See 1 mentions
](https://www.g2.com/products/whatagraph/reviews?filters%5Bsentiment_snippet%5D=2068714&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Bruhith I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bruhith I.")
BI

Bruhith I.

Small-Business (50 or fewer emp.)

4.5/5

"Makes reporting actually enjoyable"

What do you dislike about Whatagraph?

If two people are editing a report at the same time, the widgets can glitch or break which is frustrating on tight deadlines. There's also no option f

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VB

Vani B.

Small-Business (50 or fewer emp.)

7/7/2023

"It helps to connect, visualize, and share all of our marketing data in a single platform."

5/5

What do you like best about Whatagraph?

It helps us to easily move data from popular marketing platforms to Google BioQuery in just quick simple steps. Amazing platform to rely on. Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

There is nothing that I don't like about Whatagraph. I like everything about this platform and I don't think nobody can dislike such an amazing platform. Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

It solves the business problem of analytics reporting. It saves a lot of user's valuable time anx resources, and gives them the time to focus more on insights and recommendations. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Ayush S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ayush S.")
AS

Ayush S.

Enterprise (\> 1000 emp.)

5/23/2023

"Good. Need to keep working for great!"

4.5/5

What do you like best about Whatagraph?

User-friendly interface.

Automated Reporting.

Visual Presentation of graphs, charts and infographics.

Great Integration Capabilities like Google Analytics and Facebook Ads.

Good customisation options for metrics and visualisation styles. Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

Not a lot of data sources to connect to.

Steep learning curve.

Pricing is on the pricey side.

Some users have reported that it does not offer good customer support. Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

The biggest problem that whatagraph solves is of data aggregation.

Post that would be report generation which is really good.

Data Visualization and Reporting Customization is really powerful.

Ability to track and monitor performance of marketing efforts is its USP according to me. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Shweta R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shweta R.")
SR

Shweta R.

Developer 1

Small-Business (50 or fewer emp.)

6/5/2023

"New Graphs Technology"

5/5

What do you like best about Whatagraph?

It is a very impressive graph creating technology which helps me to make my presentation more attractive and more clear to the audience with so nice and easy interface. Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

It's price is high, since it is a graph designing software it should have a little less pricing as much tools it provides me with. But once you start using it price will also look satisfying. Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

What'agraph is making my presentation specifically graphs so clear and descriptive that it makes everyone so clear about what I want to display and improves my whole presentation. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Tushar K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tushar K.")
TK

Tushar K.

Consultant

Mid-Market (51-1000 emp.)

5/18/2023

"My personal experience with Whatagraph."

4/5

What do you like best about Whatagraph?

Whatagraph is renowned for its intuitive design and robust reporting features. Here are some characteristics that customers frequently value:

1. Data Visualization

2. Customization Options

3. Various Data Sources Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

Most Whatagraph is great service but their are some limitations:

1- It is little bit complex for beginners.

2. Some Customization Limitations

3. Integration Challenges Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

Whatagraph seeks to tackle various challenges associated with marketing reporting and data visualisation, thereby benefiting both marketers and enterprises. Here are some of the major issues that Whatagraph can help with:

1. Data Complexity and Interpretation

2. Customization and Branding

3. Data Complexity and Interpretation Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

NP

Nandha Kumar P.

Small-Business (50 or fewer emp.)

6/6/2023

"Whatagraph reduced our efforts to spend lots of hours in making reports and charts"

5/5

What do you like best about Whatagraph?

Whatagraph is simple and effective tool to create reports and charts in minimal time, it really saved my lot of time in making the reports. It has simplified templates to understand the reports very clearly and it has lot of customisation options also it makes our reports more attractive Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

I didn't find any big issues on whatagraph Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

whatagraph saved my time and previously I used 2,3 tools to create charts, reports and customisation but whatagraph done all this in one, so it is very useful for me Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

KT

Kiki T.

Mid-Market (51-1000 emp.)

4/28/2023

"Whatagraph"

5/5

What do you like best about Whatagraph?

That would easily be the fact that it supports a wide range of data sources, including Google Analytics, Facebook Ads, Instagram, Twitter, and more, making it easy to create comprehensive reports that include data from all your marketing channels. Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

Maybe that while Whatagraph is designed to be user-friendly, there may be a learning curve for users who are not familiar with reporting automation tools or digital marketing metrics. Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

It can be difficult to keep track of all the metrics and KPIs that matter to your business. Whatagraph can provide a centralized view of all your data, allowing you to quickly identify trends and opportunities. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![fazeela j.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "fazeela j.")
FJ

fazeela j.

Mid-Market (51-1000 emp.)

5/4/2023

"Best reporting tool for client review"

5/5

What do you like best about Whatagraph?

Time management and easy to use. Using various representations we can showcase the data for better understanding. Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

Certain times the data automatically gets mismatched and we have to clearly recheck and sort it out Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

Easy representation and also helps to show the evolution graph. Also their support team is awesome with whom we would reach for all sorts of doubts Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

5/2/2023

"Such an intuitive reporting platform!"

5/5

What do you like best about Whatagraph?

Second-to-none reporting tool when integrating with other marketing and analytics tools. Flexible and user-friendly in adding users, creating sources, designing custom widgets and more. Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

Only specific date format is allowed when we format the Google sheets that we integrate with Whatagraph. Otherwise, I love this tool for customizing the report as much as we need. Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

I'm more confident that our clients are happy and know exactly what is happening around the project, what works well & what does not. Easy to share report links, flexible in offering access to the clients to change the reporting period and more. Review collected by and hosted on G2.com.

Show More

3/18/2024
Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Yunus K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yunus K.")
YK

Yunus K.

Manager

Mid-Market (51-1000 emp.)

5/10/2023

"Streamline Marketing Reports with Whatagraph"

4.5/5

What do you like best about Whatagraph?

Whatagraph serves as a powerful hub, connecting all my marketing data sources in one centralized platform. Gone are the days of juggling multiple tools and struggling to consolidate information from various channels. With Whatagraph, I can effortlessly integrate and visualize data Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

One aspect that could be enhanced is the learning curve for new users. Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

Data Centralization: Marketing data is typically scattered across various platforms and tools, making it challenging to consolidate and analyze. Whatagraph solves this problem by providing a centralized hub where users can connect and integrate data from different sources. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Kas A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kas A.")
KA

Kas A.

Small-Business (50 or fewer emp.)

4/19/2023

"One stop solution for all our reporting needs"

4/5

What do you like best about Whatagraph?

That I can incorporate, in one report page, all the relevant data from multiple sources for easy tracking. Review collected by and hosted on G2.com.

What do you dislike about Whatagraph?

Some of the interface can be clunky to use at times. Review collected by and hosted on G2.com.

What problems is Whatagraph solving and how is that benefiting you?

For our clients, we have multiple channels that we have to report on. The one time set up and the ability to automate saves a ton of time. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

##### Categories on G2

[Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Data Visualization](https://www.g2.com/categories/data-visualization-tools)

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