---
title: Whatagraph Reviews
meta_title: 'Whatagraph Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 280 reviews by the users' company size, role or industry
  to find out how Whatagraph works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 280
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Whatagraph Reviews
**Vendor:** Whatagraph  
**Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 280
## About Whatagraph
Whatagraph is the marketing intelligence platform where reporting scales without scaling the team behind it. One governed data foundation powers every destination your team uses — client reports, dashboards, AI tools, BigQuery — so the same trustworthy numbers show up everywhere, without anyone in the middle. The agency stops adding a reporting hire for every ten new clients, because the data layer scales, not the headcount. The data team stops being a ticket queue between marketing and its own numbers, because marketing can self-serve from the same governed foundation the analyst uses. And every cross-channel decision — where to move spend, which campaign to scale, which one to stop — runs on numbers that mean the same thing on Monday as they do on Friday, whether the answer comes from a report, a dashboard, or an AI tool. One foundation. Every destination. No operational tax for growing on top of it.



## Whatagraph Pros & Cons
**What users like:**

- Users commend the **lightning-fast customer support** of Whatagraph, providing timely help directly from the dashboard. (8 reviews)
- Users love the **automation** features of Whatagraph, significantly reducing time spent on manual reporting and enhancing efficiency. (4 reviews)
- Users value the **customizability** of Whatagraph, enhancing report engagement and tailoring functionalities to meet specific needs. (4 reviews)
- Users highlight the **ease of use** of Whatagraph, praising its simple report-building functionality and customizability. (4 reviews)
- Users appreciate the **easy integrations** of Whatagraph, enabling quick and efficient reporting across multiple data sources. (4 reviews)
- Helpful (4 reviews)
- Customer Satisfaction (3 reviews)
- Flexibility (3 reviews)
- Personalization (3 reviews)
- Time-saving (3 reviews)

**What users dislike:**

- Users find Whatagraph&#39;s pricing **expensive** , making it hard for solopreneurs to sustain long-term usage. (3 reviews)
- Users find the **slow loading** and self-reloading reports frustrating, especially during important presentations under tight deadlines. (2 reviews)
- Users note a **lack of integration with some platforms** , which can limit the overall effectiveness of Whatagraph. (1 reviews)
- Users face **connection issues** with Whatagraph, particularly regarding linking personal media accounts for data analysis. (1 reviews)
- Users encounter **editing issues** with glitches when multiple users collaborate, impacting efficiency and campaign options. (1 reviews)
- Users find the **expensive pricing** of Whatagraph limiting, especially for solopreneurs seeking long-term use. (1 reviews)
- Integration Issues (1 reviews)
- Learning Curve (1 reviews)
- Users desire more **customization options** , as existing features limit flexibility and adaptation for specific needs. (1 reviews)
- Limited Features (1 reviews)

## Whatagraph Reviews
  ### 1. Positive Review of Whatagraph

**Rating:** 5.0/5.0 stars

**Reviewed by:** Courtney D. | Associate eCommerce Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

The support team is excellent - very responsive & willing to help.

**What do you dislike about Whatagraph?**

Sometimes connecting sources can be confusing

**What problems is Whatagraph solving and how is that benefiting you?**

Monthly reporting for our clients is completely automated saving loads of time and effort!

  ### 2. It help me save a lot of time with my clients reports!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Bruno P. | Digital Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 13, 2021

**What do you like best about Whatagraph?**

The setup is effortless, and it has a very user-friendly layout.

**What do you dislike about Whatagraph?**

Sometimes the channel connections take a long time to integrate.

**What problems is Whatagraph solving and how is that benefiting you?**

I'm saving time with clients' reports and combining every channel in one report.

  ### 3. Excellent for convincing my customers to do what I tell them

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ellen B. | eCommerce Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

I love the interactive element of creating my reports with different widgets - comparative measures etc. The customer service is absolutely second to none with all my issues being resolved within minutes of raising

**What do you dislike about Whatagraph?**

I would like to be able to build custom tables and have custom widgets as a result e.g pie charts

**What problems is Whatagraph solving and how is that benefiting you?**

Analyiss for my customers on what channels, countries, demographics are beneficial and which just aren't working.

  ### 4. Very helpfull!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Angelo V. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 12, 2021

**What do you like best about Whatagraph?**

Live reports works very good and help me save time every months.

**What do you dislike about Whatagraph?**

Nothing, is very helpfull. I'm happy with it.

**What problems is Whatagraph solving and how is that benefiting you?**

Monthly report, saving time writing it, saving time sending it to clients.

  ### 5. A Real Game Changer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Morgan A. | Founder/Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2021

**What do you like best about Whatagraph?**

Easy drag and drop & Customer Service etc

**What do you dislike about Whatagraph?**

Client Reports Dashboard. Hard to see overall sent vs. not sent etc

**What problems is Whatagraph solving and how is that benefiting you?**

HUGE Time-Saving. Easy to read reports for client-side

  ### 6. Automate your marketing reporting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about Whatagraph?**

I love that the tool is super easy to use without the need for lengthy and tiring introductions. It also has some cool automation features, pre-made widgets, and customer support is simply top-shelf.

**What do you dislike about Whatagraph?**

Sometimes the sources disconnect for no reason. I hope this gets fixed soon.

**What problems is Whatagraph solving and how is that benefiting you?**

The tool sends our reports automatically after setting everything up one time - what’s not to love about it?

  ### 7. Good product, Excellent Customer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 27, 2021

**What do you like best about Whatagraph?**

The product is affordable, it's user-friendly, and has great customer service.

**What do you dislike about Whatagraph?**

Not much I dislike, maybe a few more data sources (Yelp, Google, Facebook Reviews? lol)

**What problems is Whatagraph solving and how is that benefiting you?**

Saving us time and money.

  ### 8. Fantastic Product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 13, 2021

**What do you like best about Whatagraph?**

I like the customization available on whatagraph to allow me to tailor reporting depending on the client's needs.

**What do you dislike about Whatagraph?**

I have not found any downsides of whatagraph

**Recommendations to others considering Whatagraph:**

Plan out what you would like in your reports and build them out from there.

**What problems is Whatagraph solving and how is that benefiting you?**

We were manually creating reports for clients before we using whatagraph. Now we have much more time to action our recommendations rather than working through clunky reporting.

  ### 9. Great to let my clients know our results!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Salvador C. | Marketing Agency Founder and CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Being able to automate reports for clients and the ability for personalization.

**What do you dislike about Whatagraph?**

Some errors on the widgets. Support resolves them very quickly, but sometimes there are errors.

**What problems is Whatagraph solving and how is that benefiting you?**

Reporting and monitoring results.

  ### 10. Great service, lovely people, always improving

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Whatagraph reports make clients super happy, massively cut down time recreating reports every quarter, and once you get the hang of the program, is super easy to use.

**What do you dislike about Whatagraph?**

There's a bit of a learning curve in generating more advanced widgets, and sometimes the way to display the graph you need is not intuitive, then you you need to reach out for help.

**What problems is Whatagraph solving and how is that benefiting you?**

We used to spend way too much time creating web and social reports manually, or just didn't send client reports because they took too much time. Now our reports are consistent, look more professional, and actually help us derive insights about our brand performance.

  ### 11. Easy to use, great support.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nick A. | Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

Easy to navigate and understand. Support has been amazing.

**What do you dislike about Whatagraph?**

Nothing, it's all good. Support has been amazing.

**What problems is Whatagraph solving and how is that benefiting you?**

How to easily provide simple to understand reports for Managers.

  ### 12. Beautiful, customizable, meaningful reports

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris D. | Managing Member, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2021

**What do you like best about Whatagraph?**

Whatagraph connects with just about any platform including custom data sources like Google Sheets. Their customer service is also super helpful and quick to respond to any questions. Reports can be sent automatically each month which saves me even more time.

**What do you dislike about Whatagraph?**

Not really a dislike, would be great if there were a few more platforms available in the smaller package.

**What problems is Whatagraph solving and how is that benefiting you?**

I've been using Whatagraph for 2 years to create client-specific, customizable reports for my digital agency clients. Clients can easily see the value of our partnership and I save a lot of time by now creating custom reports in Google Docs.

  ### 13. Awesome Platform!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Whatagraph is perfect for creating growth reports for all my clients. With the option to create templates, it makes it easy and efficient for me to create monthly reports to send to my clients!

**What do you dislike about Whatagraph?**

I have had some issues regarding metrics not measuring correctly, but the Whatagraph team/support has helped me solve the issues!

**Recommendations to others considering Whatagraph:**

No recommendations right now

**What problems is Whatagraph solving and how is that benefiting you?**

I monitor all my client's social platforms to see insights, areas of improvement and then I create recommendations monthly based on the results. The benefits are that each month we are able to adjust on strategies from the results that Whatagraph has provided us with.

  ### 14. Must-have marketing tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nadezhda P. | Marketing Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 06, 2021

**What do you like best about Whatagraph?**

Whatagraph saved me lot of time when creating all my reports, optimized my work and made the process much more efficient.  My clients love it,  I love it and I highly recommend it.

**What do you dislike about Whatagraph?**

There isn't one thing I would say, I don't like about it.

**What problems is Whatagraph solving and how is that benefiting you?**

I use Whatagraph for my day-to-day reports. Its very easy to use and saves a lot of time for me and my team.

  ### 15. Save time!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2021

**What do you like best about Whatagraph?**

The design of the report looks great so it easy to understand

**What do you dislike about Whatagraph?**

Automation, 
Since every customer required a different report that change on monthly basis like different goals so every month I'm editing each report ...

**What problems is Whatagraph solving and how is that benefiting you?**

Saving a lot of time for me and my workers ... 
Benefits that its easy to use and understand how to use it.

  ### 16. Simple and good-looking reporting tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Whatagraph makes it very simple to create efficient social media reporting templates that look good and in general don't take too much time.

**What do you dislike about Whatagraph?**

Sometimes I feel like there are certain data points that are not super easy to access, but I believe that's more because of the platforms from where it pulls information from.

**What problems is Whatagraph solving and how is that benefiting you?**

Whatagraph helps streamline social media reporting.

  ### 17. Excellent service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 21, 2021

**What do you like best about Whatagraph?**

Easily integrate all information into one report

**What do you dislike about Whatagraph?**

Cannot get information from carousels, dynamic ads from FB, not their problem, FB API cannot provide the information.

**What problems is Whatagraph solving and how is that benefiting you?**

easy access and easy reporting

  ### 18. Best reporting to bring everything together

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

I love the integration of different platforms and ability to generate reports easily and effectively.

**What do you dislike about Whatagraph?**

Whatagraph is a bit pricey for South Africans, but it is still worth the investment

**Recommendations to others considering Whatagraph:**

Whatagraph had made our system of reporting to clients effective, effecient and very professional.

**What problems is Whatagraph solving and how is that benefiting you?**

We are able to compile different insights into one report.

  ### 19. Social Media Manager

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kiefer N. | Social Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

I love how efficient this platform is. Has all the information I need and a support team that is there for you all the time.

**What do you dislike about Whatagraph?**

The only thing I would like to see more is features for Organic vs Paid.

**What problems is Whatagraph solving and how is that benefiting you?**

Reporting ROI for clients. With data it is much easier to showcase this.

  ### 20. Whatagraph has been a great tool for us. So organized and easy to use.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about Whatagraph?**

The whatagraph team is so supportive whenever we face issues with linking accounts or if we have any questions about metrics. They always go above and beyond to help us.

**What do you dislike about Whatagraph?**

Nothing. There are times when the reports face bugs but the whatagraph team is always quick to help and sometimes the issue is with facebook/ instagram and not whatagraph

**Recommendations to others considering Whatagraph:**

Go for it. It's very easy and quick to set up and the team is always happy to help

**What problems is Whatagraph solving and how is that benefiting you?**

Its so easy to use for reporting and theyre very reliable

  ### 21. Watagraph - Great and easy Social Media Reports

**Rating:** 4.0/5.0 stars

**Reviewed by:** Victor G. | Social Paid Expert, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

The Live reports part. Easy to share with colleagues or clients.

**What do you dislike about Whatagraph?**

When there is a disconnection with the APY from the platform.

**Recommendations to others considering Whatagraph:**

Feel free to try it. Once you start to you it, it's hard to do the same things as before, whitout it.

**What problems is Whatagraph solving and how is that benefiting you?**

Time saving solution to focus on results optimization.

  ### 22. Good reporting software

**Rating:** 5.0/5.0 stars

**Reviewed by:** Donata K. | Social media manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Whatagraph is a great reporting tool - it does everything it should do. You get what you were promised to get.

**What do you dislike about Whatagraph?**

Haven’t had any problems using whatagraph as of yet, everything is great.

**What problems is Whatagraph solving and how is that benefiting you?**

It eliminates human mistakes in reports and all the tiring manual work you have to do.

  ### 23. Marketing campaigns tracking  has become easier and cost less time.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 17, 2021

**What do you like best about Whatagraph?**

You can create reports for channels individually or mix data from multiple sources. Sometimes it wasn't very intuitive to setup everything, but customer support team has been responsive to all of our needs.

**What do you dislike about Whatagraph?**

UI can be improved. To do all connections and reports for the first time wasn't very easy.

**What problems is Whatagraph solving and how is that benefiting you?**

We use Whatagraph for meetings to see our progress in one dashboard. It helps to save time to run reports, we have less errors in data.

  ### 24. Whatagraph is an easy way to ease into Data Visualization

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 12, 2021

**What do you like best about Whatagraph?**

The preconfigured widgets allow any user to build informative reports without the need of a data person.

**What do you dislike about Whatagraph?**

It is a little light on some SAAS platform APIs.

**What problems is Whatagraph solving and how is that benefiting you?**

The biggest problem it solves is connecting all of our social platform data and building quick and user friendly reports.

  ### 25. Excellent platform, excellent service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Etienne G. | Independant Online Marketing consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Whatagraph?**

The platform is very well designed, the report look very good and the support is top-of-the-class.

**What do you dislike about Whatagraph?**

You can somehow always be limited with some features but overall does the job.

**Recommendations to others considering Whatagraph:**

Just go for it.

**What problems is Whatagraph solving and how is that benefiting you?**

Saving a lot of time with sending reporting to my clients

  ### 26. The Best & Good looking Reporting platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anthony B. | Fondateur & Directeur général, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Whatagraph?**

Easy interface, powerful reporting features, lots of sources, lots of customization possibilities, ability to cross data from different sources... The best Reporting platform I have tested on the market so far.

**What do you dislike about Whatagraph?**

Just excited to see what new feature they'll release soon...

**What problems is Whatagraph solving and how is that benefiting you?**

Making reports is a waste of time: I prefer spend time analyzing the report than making it, which has the most time value? Now, all my team saves hours in reporting and we have more time for strategy.

  ### 27. Easy-to-use reporting software

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2021

**What do you like best about Whatagraph?**

Easy to start and use. A good way to optimize and automate your reporting routine.

**What do you dislike about Whatagraph?**

The number of features could be frustrating at times.

**What problems is Whatagraph solving and how is that benefiting you?**

No more struggles to send visual and informative reports to my clients every month, and happy clients = happy account manager.

  ### 28. Great company!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Diana P. | Freelance Graphic Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2021

**What do you like best about Whatagraph?**

The company saved a lot of my time, and my clients are very happy with our new reports!

**What do you dislike about Whatagraph?**

What is least helpful about Whatagraph? No complaints about his company.

**Recommendations to others considering Whatagraph:**

It saves a lot of your time and makes information more understandable.

**What problems is Whatagraph solving and how is that benefiting you?**

Our marketing data analysis.

  ### 29. Great customer support!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

The customer support! Support agents hop in and quickly fix any issues we may have and help troubleshoot solutions.

**What do you dislike about Whatagraph?**

Some widgets are difficult to navigate on the platform.

**What problems is Whatagraph solving and how is that benefiting you?**

We are able to provide our clients with customized reports.

  ### 30. Great service that's constantly improving

**Rating:** 4.0/5.0 stars

**Reviewed by:** James D. | Technical Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

Assitance from the developers has been great, when it comes to bugs encountered or feature requests the support has been great.

**What do you dislike about Whatagraph?**

From a clients point of view, additional layout options would be handy.

**What problems is Whatagraph solving and how is that benefiting you?**

Multiple source reporting and automation.

  ### 31. Reports highly detailed and customizable visual

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marie C. | Traffic Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 01, 2021

**What do you like best about Whatagraph?**

Customizable visual of every widget, intuitive platform

**What do you dislike about Whatagraph?**

Sometimes the dates of the report are not good.

**What problems is Whatagraph solving and how is that benefiting you?**

If you have any problem, you can solve it with the chat assistance!

  ### 32. Great Customer Support

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2021

**What do you like best about Whatagraph?**

Customer Support is excellent. They always answer quickly and are very helpful.

**What do you dislike about Whatagraph?**

Unfortunately, not all the new Facebook metrics are available. For example, the Lead Generation Call option. Also had some problems with pulling in conversion data from Google Ads

**What problems is Whatagraph solving and how is that benefiting you?**

We can send automated reports to our clients every month. This means that we can do a quick review of the report's information before sending it off to the client. It takes minimal time.

  ### 33. Great reporting tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2021

**What do you like best about Whatagraph?**

Whatagraph has many qualities. Among others, the ability to fully customize reports (with the company's colors) and the automation of data retrieval. It is also very useful to be able to send automatic reports to clients at the beginning of the month.

**What do you dislike about Whatagraph?**

Some social networks do not yet allow 100% automation of all data.

**What problems is Whatagraph solving and how is that benefiting you?**

The time spent retrieving the data and formatting it. Whatagraph saves a huge amount of time!

  ### 34. Easy to use, great for clients

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2021

**What do you like best about Whatagraph?**

Whatagraph allows you to pull in data in an easy-to-understand client-friendly format.

**What do you dislike about Whatagraph?**

No dislikes at this time. They keep evolving the product to be better.

**What problems is Whatagraph solving and how is that benefiting you?**

Whatagraph allows you to pull in data in an easy-to-understand client-friendly format.

  ### 35. Great Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Customer service - I had trouble linking my accounts and the chat was helpful.

**What do you dislike about Whatagraph?**

I wish there was an undo button after you save a change.

**What problems is Whatagraph solving and how is that benefiting you?**

It is a good way to show reports and budgets on one page.

  ### 36. Client Success!

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

Whatagraph makes it easy to create user-friendly reports that the clients can follow and understand.

**What do you dislike about Whatagraph?**

Sometimes the connections don't work as well.

**What problems is Whatagraph solving and how is that benefiting you?**

Client reports and presentations—the benefit of being able to tell a story with data.

  ### 37. A Great platform for Analytics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2021

**What do you like best about Whatagraph?**

The different widgets offered in both the live and automated reports

**What do you dislike about Whatagraph?**

Pinterest should be available in automated reports, not just live

**What problems is Whatagraph solving and how is that benefiting you?**

We're able to show all the analytics that our clients care about most

  ### 38. What's not to love about Whatagraph??!!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marina C. | Owner

**Reviewed Date:** April 29, 2021

**What do you like best about Whatagraph?**

Ease of pulling reports and the design of the reports

**What do you dislike about Whatagraph?**

Some account disconnection issues, but that's really a moot point. Solid product

**What problems is Whatagraph solving and how is that benefiting you?**

Providing accurate analytics reports to my clients, in a manner that doesn't take up too much of my time.

  ### 39. Essential Reporting - Beautiful and Time-saving!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

The plug and play capabiliites--I've done this by hand for years. Plus, I can customize.

**What do you dislike about Whatagraph?**

I can't think of much that I dislike? Sometimes editing is a little clunky.

**What problems is Whatagraph solving and how is that benefiting you?**

Ready reporting--attractive reports, easy to understand.

  ### 40. Elegant Reporting Solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2021

**What do you like best about Whatagraph?**

The ease of use and the elegant presentation of the data is excellent.

**What do you dislike about Whatagraph?**

I'd like to see more integrations like SERank and BIQ SEO tools.

**What problems is Whatagraph solving and how is that benefiting you?**

I'm able to extract the KPI's that are important to me which saves me time.

  ### 41. WhataGraph Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about Whatagraph?**

The  ease of creating good looking reports

**What do you dislike about Whatagraph?**

Changing individual campaigns for each graph

**What problems is Whatagraph solving and how is that benefiting you?**

Being able to see a clear picture of progress ads have or have not made

  ### 42. Enjoy the service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yegor M. | Business Development Executive (CEE Region), Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about Whatagraph?**

I really enjoy the number of pre-made templates and the detail they go into

**What do you dislike about Whatagraph?**

Expansion of functionality in the future is what i expect ;)

**What problems is Whatagraph solving and how is that benefiting you?**

Monitoring

  ### 43. Overall good platform, need to work on seamless connectors of different apps

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Easy to build report, have a lot of metrics

**What do you dislike about Whatagraph?**

Complicated process to build custom reports. Need more templates and easy customization options.

**What problems is Whatagraph solving and how is that benefiting you?**

Client reporting is our primary use of Whatagraph.

  ### 44. Best reporting product never used

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jean Eudes Y. | Fondateur • Directeur Marketing &amp; Produit, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

The design offered, thé New monitoring Dashboard feature

**What do you dislike about Whatagraph?**

No MarkUp margin feature to add poney on top or spending on réal Time (for Agency)

**What problems is Whatagraph solving and how is that benefiting you?**

Reporting and monitoring

  ### 45. Has great functionalities, but misses a few as well

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2021

**What do you like best about Whatagraph?**

Whatagraph is very easy to use, very intuitive. The service team is very helpful.

**What do you dislike about Whatagraph?**

There's a limit to what you can do with Whatagraph, and when you want to make full use of it with a Dashboard that shows the entire scope of your marketing, there might be cheaper solutions.

**What problems is Whatagraph solving and how is that benefiting you?**

Showing clients in detail the results of their campaigns is a great boon.

  ### 46. Good tool for monthly reporting!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2021

**What do you like best about Whatagraph?**

It's convenient to generate reports with existing templates. The visualization looks clear and helps to review monthly performance in an easier way.

**What do you dislike about Whatagraph?**

- Probably sometimes, it causes a mess when you try to build custom metrics.
- Cannot change font
- Integration is not stable and always needs to be reconnected.

**What problems is Whatagraph solving and how is that benefiting you?**

Monthly reporting

  ### 47. True time saver!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2021

**What do you like best about Whatagraph?**

The tool saves me a lot of time in reporting. Used the old CSV files to track it all but WG makes this process easier!

**What do you dislike about Whatagraph?**

Easier navigation and a public roadmap would be good.

**What problems is Whatagraph solving and how is that benefiting you?**

Whatagraph has saved me a lot of time in reporting and has made the tracking process so much smoother and easier.

  ### 48. Nice app

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2021

**What do you like best about Whatagraph?**

Accessibility, easy to handle, and detailed info

**What do you dislike about Whatagraph?**

Too many widgets it gets confusing to choose

**What problems is Whatagraph solving and how is that benefiting you?**

Consolidating all info in one sheet

  ### 49. Provides Amazing Insight and Super Easy to Use - Alex W

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about Whatagraph?**

I think the visualisation of the reports is amazing,and it is so easy to use.

**What do you dislike about Whatagraph?**

I don't dislike anything as such, but improving functionalities might add to it.

**What problems is Whatagraph solving and how is that benefiting you?**

The main problem-solving benefit is that it saves a considerable amount of time and resources. Saving time and resources for our organisation equates to a cost-saving.

  ### 50. Great product, adding features/integrations

**Rating:** 4.0/5.0 stars

**Reviewed by:** Joel A. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2021

**What do you like best about Whatagraph?**

I like how easy it is to report the accounts we connected

**What do you dislike about Whatagraph?**

Formatting options, maybe different templates

**What problems is Whatagraph solving and how is that benefiting you?**

it makes reporting faster and clear to see


## Whatagraph Discussions
  - [Can I get a free trial with Whatagraph?](https://www.g2.com/discussions/can-i-get-a-free-trial-with-whatagraph) - 3 comments, 1 upvote
  - [How much does Whatagraph cost?](https://www.g2.com/discussions/how-much-does-whatagraph-cost) - 3 comments, 1 upvote
  - [How many integrations does Whatagraph support?](https://www.g2.com/discussions/how-many-integrations-does-whatagraph-support) - 3 comments, 1 upvote

- [View Whatagraph pricing details and edition comparison](https://www.g2.com/products/whatagraph/reviews?page=5&section=pricing&secure%5Bexpires_at%5D=2026-08-01+05%3A59%3A44+-0500&secure%5Bsession_id%5D=b112c300-b5dd-42a6-968b-d8b850d67cc3&secure%5Btoken%5D=2866e914a70bef3e867cb880f83800ed75ccad30875a0be410b1bad5dc65f19f&format=llm_user)

## Whatagraph Features
**Reports**
- Reports Interface
- Steps to Answer
- Graphs and Charts
- Dashboards

**Reports**
- Reports Interface
- Share Reports
- Steps to Answer

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Marketing Operations**
- ROI Tracking
- Data Collection
- Multi-User Access
- White Label

**Visualization**
- Graphs and Charts
- Dashboards
- Formats

**Data Updates**
- Historical Snapshots
- Real-Time Updating

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Multichannel Tracking

**Collaboration**
- Sharing
- Co-Editing

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Self Service **
- Calculated Fields
- Data Column Filtering
- Data Discovery

**Advanced Analytics**
- Data Visualization
- Big Data Services

**Building Reports**
- WYSIWYG Report Design
- Integration APIs

**Platform**
- Mobile User Support
- Customization 
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Breadth of Partner Applications

**Data Updates**
- Historical Snapshots
- Real-Time Updating
- Email Reports

## Top Whatagraph Alternatives
  - [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) - 4.7/5.0 (449 reviews)
  - [Databox](https://www.g2.com/products/databox-databox/reviews) - 4.4/5.0 (189 reviews)
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