[ wetrack... Reviews ](https://www.g2.com/products/wetracked-io/reviews) [ wetrack... Reviews ](https://www.g2.com/products/wetracked-io/reviews) # wetracked.io Features ##### ## Social Functionality (1) Social Functionality Product functionality for social advertising. Show More ##### ## Campaign Management (15) Campaign Dashboard Overview of all media purchases and campaigns in a single interface. Campaign Optimization Enables marketer to set metrics by which their campaigns are automatically optimized. Reach Amount and quality of inventory partner sites on which ads can be placed. Bulk Editing Enables marketers to edit campaigns in bulk as opposed to one piece at a time. Batch Uploading Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. Brand Safety Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation. Fraud Protection Ensures marketer's ad reach and performance is not inflated by bots or spam websites. Frequency Capping Allows marketer to set a limit on how many times a consumer sees their ad. Budget Pacing Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. Creative Optimization Tools offered for creating and optimizing creative components of campaigns. Rich Media Capabilties Supports rich media display and video ads that involve user interaction. In-App Ads Allows for ads to be placed in mobile apps. Mobile Rich Media Capabilities Supports rich media mobile ads that involve user interaction. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Retargeting Ads Ads that target individuals who have previously interacted with a brand or visited a specific website Show More ##### ## Targeting (5) Targeting Able to target desired audiences based on demographics and behavior variables. Retargeting Able to retarget previous impressions to your site across the web to increase conversion rates. Geo-Targeting Able to tailor ads based on consumer general region, state or designated market area (DMA). Contextual Targeting Able to match the marketer's ad with specific content on a site or page. Audience Targeting Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Show More ##### ## Platform (25) API / Integrations Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc. Custom Reports Able to create custom reports to cater to specific metrics and key performance indicators. User, Role, and Access Management Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. Performance and Reliability Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. Enterprise Scalability Provides features to allow scaling for large organizations. Customization Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. Workflow Capability Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. Internationalization Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world. Notifications Alerts marketer of the performance of particular campaigns. Budget Management Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure Display Ad Management Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads. Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Ad Inventory Management Manage advertised inventory that is featured and tracked across marketing campaigns Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Document Management Store, manage, and track all electronic documents in a centralized location File Management Create, save, and store files Workflow Management Create, design and manage workflows for repetitive tasks Email Management Manage, store and organize emails within the system or via third-party apps Display Ad Management Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads. Calendar Management Track and manage schedules and meetings via an integrated calendar Task Management Create, manage and track all task activities and progression Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Deadline Management Specify or track the date/time a project, task, etc., is due for completion Client Management Manage contact details and communication with clients Project Management Plan and coordinate all the resources, costs and time needed to execute assignments Show More ##### ## Platform Interoperability (1) Close Ecosystem API Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. Show More ##### ## Development (2) Pre-built Connectors Facilitiates API development and integrations with prebuilt connectors, templates, and examples. Custom Connectors Provides the ability to create connectors from existing services and APIs in catalog. Show More ##### ## Management (2) Reporting and Analytics Provides dashboards to gain real-time insights into API performance, usage, and errors. Data Mapping Facilitates to and fro data map according to the data model between applications/web services. Show More ##### ## Integration Options (4) ERP Systems Provides integrations to ERP Systems. Accounting Systems Provides integrations to accounting Systems. CRM and Marketing Automation Systems Provides integrations to customer relationship management and marketing automation systems. EDI Provides integrations to EDI service providers. Show More ##### ## Agentic AI - E-Commerce Tools (3) Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Show More ##### ## Agentic AI - Social Media Advertising (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Additional Functionality (38) Ad hoc Reporting Generate one-off reports that meet information requirements Event Logs A chronological record of actions or occurrences within a network, software, or process Access Controls/Permissions Define levels of authorization for access to specific files or systems AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Workflow Management Create, design and manage workflows for repetitive tasks Debit/Credit Card Processing Accept and process credit/debit card transactions Root Cause Analysis Identify and analyse the reasons behind accidents Conditional Logic Capability of a software or system to make decisions and perform actions based on specified conditions Generative AI Use AI to generate content in the form of text, images, videos, etc. Search/Filter Search and filter data across systems to locate required information by entering keywords or certain criteria Response Management Planning and managing of resources and procedures to mitigate the impact of events and incidents Prioritization Arrange tasks based on the level of priority or urgency Dispute Management Investigate and resolve disputes/issues using workflow, audit trails, and other system tools Custom Fraud Rules Rules that can be customized/created based on business requirements for fraud prevention Real-time Alerts Receive notification of issues as soon as they occur Evidence Management Administration and control of evidence related to investigations/cases Rate of Return Analysis Case Management Work on a set of tasks related to a particular charge, patient, legal issue or any other complex entity or process API Application programming interface that allows for integration with other systems/databases Task Management Create, manage and track all task activities and progression Transaction Monitoring Monitor or audit historical and current transactions to analyze customer account activities Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Payment Tracking Track sent and received payments, invoices, and bills. Payment Fraud Prevention Tools to prevent payment fraud, such as identity authentication, risk analysis, seller protection, etc. Customizable Templates Pre-designed layouts that can be customized to match preferences and requirements Refund Management Oversee the process of issuing refunds Data Synchronization Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency Business Process Automation Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes Risk Scoring Assess and score risks using risk matrices Predictive Analytics Predict future data based on historical data sets Chargeback Tracking Track usage and chargeback for disputed transactions/expenses AML Compliance Anti-money laundering compliance helps businesses uncover suspicious financial activity Financial Transaction Approval Approve legitimate financial transactions after reviewing for fraud or other risks Third-Party Integrations Set up connections to third-party platforms to improve business processes Source Tracking AI/Machine Learning Software program that continuously adjusts its behavior based on observed data Claims Tracking Process of tracking new and submitted claims and the status of submitted claims Real-Time Reporting Active reporting of data and metrics Show More ## Top-Rated Alternatives [ ![BigSpy](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_00f318d2322ca8db0d96edb2357d28a3/bigspy.png "BigSpy") BigSpy 4.6/5(651) ](https://www.g2.com/products/bigspy/reviews) [ ![Tidio](https://images.g2crowd.com/uploads/product/hd_favicon/5a3c39079f10e3e53bd18da51a13870e/tidio.svg "Tidio") Tidio 4.6/5(1,960) ](https://www.g2.com/products/tidio/reviews) [ ![Elfsight](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6187799fc6668b996594387a66d6019e/elfsight.png "Elfsight") Elfsight 4.8/5(907) ](https://www.g2.com/products/elfsight/reviews) [ View All Alternatives ](https://www.g2.com/products/wetracked-io/competitors/alternatives) ##### Categories on G2 [ Social Media Advertising ](https://www.g2.com/categories/social-media-advertising)[ E-Commerce Data Integration ](https://www.g2.com/categories/e-commerce-data-integration)[ E-Commerce Tools ](https://www.g2.com/categories/e-commerce-tools) [ Other Digital Advertising ](https://www.g2.com/categories/other-digital-advertising) Show More ##### Explore More [ Which HCM software offers the best employee self-service features? ](https://www.g2.com/discussions/which-hcm-software-offers-the-best-employee-self-service-features)[ What is the most reliable knowledge base software for remote teams? ](https://www.g2.com/discussions/what-is-the-most-reliable-knowledge-base-software-for-remote-teams)[ What is the top-rated task management solution for enterprises? ](https://www.g2.com/discussions/what-is-the-top-rated-task-management-solution-for-enterprises) [ Best voice recognition software for small businesses ](https://www.g2.com/discussions/best-voice-recognition-software-for-small-businesses)[ Top relational database options for small businesses ](https://www.g2.com/discussions/what-are-the-top-relational-database-options-for-small-businesses)[ Pros and Cons Details ](https://www.g2.com/products/wetracked-io/reviews?qs=pros-and-cons) Show More [ Which HCM software offers the best employee self-service features? ](https://www.g2.com/discussions/which-hcm-software-offers-the-best-employee-self-service-features)[ What is the most reliable knowledge base software for remote teams? ](https://www.g2.com/discussions/what-is-the-most-reliable-knowledge-base-software-for-remote-teams)[ What is the top-rated task management solution for enterprises? ](https://www.g2.com/discussions/what-is-the-top-rated-task-management-solution-for-enterprises) [ Best voice recognition software for small businesses ](https://www.g2.com/discussions/best-voice-recognition-software-for-small-businesses)[ Top relational database options for small businesses ](https://www.g2.com/discussions/what-are-the-top-relational-database-options-for-small-businesses)[ Pros and Cons Details ](https://www.g2.com/products/wetracked-io/reviews?qs=pros-and-cons)