--- title: WebEngage Reviews meta\_title: 'WebEngage Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 768 reviews by the users' company size, role or industry to find out how WebEngage works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 768 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### WebEngage Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users find WebEngage's interface **easy to use** , enhancing engagement and streamlining their marketing automation processes. [(61 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1216807&qs=pros-and-cons#reviews) Users value the **powerful analytics and segmentation features** of WebEngage, enhancing campaign effectiveness and user insights. [(47 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1212938&qs=pros-and-cons#reviews) Users commend the **intuitive journey designer** of WebEngage, streamlining complex marketing workflows effortlessly. [(43 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1212537&qs=pros-and-cons#reviews) Users value the **helpful support** from WebEngage, enhancing their marketing automation experience and user engagement. [(42 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1216222&qs=pros-and-cons#reviews) Users value the **user-friendly features** of WebEngage, enhancing accessibility and improving engagement through intuitive tools. [(39 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1214148&qs=pros-and-cons#reviews) Users find the **learning curve steep** , making it challenging to fully utilize WebEngage's features effectively. [(23 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1213486&qs=pros-and-cons#reviews) Users experience **slow performance** with loading segments and dashboard responsiveness, which can be quite inconvenient. [(20 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1215908&qs=pros-and-cons#reviews) Users find the **time-consuming loading times** for segments and setups to be quite frustrating and inconvenient. [(17 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1214695&qs=pros-and-cons#reviews) Users find **missing features** frustrating, with slow enhancements and inaccessible options behind paywalls affecting their experience. [(16 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1215738&qs=pros-and-cons#reviews) Users experience a **steep learning curve** , finding the interface and setup complex for new users to navigate. [(14 mentions)](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1213541&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of WebEngage ##### 1. Ease of Use Users find WebEngage's interface **easy to use** , enhancing engagement and streamlining their marketing automation processes. [ See 61 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1216807&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "Effortless CRM with Outstanding Support" What do you like about WebEngage? I like WebEngage for its good insights and the fact that it is easy to track. Their on-time support is really appreciated. The initial setup of WebEng ![Monika K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Monika K.") MK Monika K. Enterprise (\> 1000 emp.) 4.5/5 "Empowers Campaigns with Advanced Analytics, Needs Better WhatsApp Integration" What do you like about WebEngage? I use WebEngage for communicating with customers, analyzing behavior, and optimizing their journey. I like that it's one place for analyzing, finding, ##### 2. Analytics Users value the **powerful analytics and segmentation features** of WebEngage, enhancing campaign effectiveness and user insights. [ See 47 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1212938&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "Effortless CRM with Outstanding Support" What do you like about WebEngage? I like WebEngage for its good insights and the fact that it is easy to track. Their on-time support is really appreciated. The initial setup of WebEng ![Monika K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Monika K.") MK Monika K. Enterprise (\> 1000 emp.) 4.5/5 "Empowers Campaigns with Advanced Analytics, Needs Better WhatsApp Integration" What do you like about WebEngage? I use WebEngage for communicating with customers, analyzing behavior, and optimizing their journey. I like that it's one place for analyzing, finding, ##### 3. Journey Creation Users commend the **intuitive journey designer** of WebEngage, streamlining complex marketing workflows effortlessly. [ See 43 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1212537&qs=pros-and-cons#reviews) See Related User Reviews ![Monika K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Monika K.") MK Monika K. Enterprise (\> 1000 emp.) 4.5/5 "Empowers Campaigns with Advanced Analytics, Needs Better WhatsApp Integration" What do you like about WebEngage? I use WebEngage for communicating with customers, analyzing behavior, and optimizing their journey. I like that it's one place for analyzing, finding, ![Faizan K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Faizan K.") FK Faizan K. Small-Business (50 or fewer emp.) 5.0/5 "Excellent Marketing Automation tool with in-depth analytics" What do you like about WebEngage? The In-App notification feature has been a great channel for increasing retention and engaging users at critical junctures to win them back using winb ##### 4. Helpful Users value the **helpful support** from WebEngage, enhancing their marketing automation experience and user engagement. [ See 42 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1216222&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "Effortless CRM with Outstanding Support" What do you like about WebEngage? I like WebEngage for its good insights and the fact that it is easy to track. Their on-time support is really appreciated. The initial setup of WebEng ![Monika K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Monika K.") MK Monika K. Enterprise (\> 1000 emp.) 4.5/5 "Empowers Campaigns with Advanced Analytics, Needs Better WhatsApp Integration" What do you like about WebEngage? I use WebEngage for communicating with customers, analyzing behavior, and optimizing their journey. I like that it's one place for analyzing, finding, ##### 5. Features Users value the **user-friendly features** of WebEngage, enhancing accessibility and improving engagement through intuitive tools. [ See 39 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1214148&qs=pros-and-cons#reviews) See Related User Reviews ![Faizan K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Faizan K.") FK Faizan K. Small-Business (50 or fewer emp.) 5.0/5 "Excellent Marketing Automation tool with in-depth analytics" What do you like about WebEngage? The In-App notification feature has been a great channel for increasing retention and engaging users at critical junctures to win them back using winb ![Ritwik S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ritwik S.") RS Ritwik S. Small-Business (50 or fewer emp.) 4.0/5 "Great marketing platform" What do you like about WebEngage? The dashboard structure is great and the new features added over the past year have been of good use. ### 5 Cons or Disadvantages of WebEngage ##### 1. Learning Curve Users find the **learning curve steep** , making it challenging to fully utilize WebEngage's features effectively. [ See 23 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1213486&qs=pros-and-cons#reviews) See Related User Reviews ![Viswajith D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Viswajith D.") VD Viswajith D. Small-Business (50 or fewer emp.) 5.0/5 "The best CRM Tool" What do you dislike about WebEngage? - Support Team availability - Higher Cost for scaling - UI / UX ![Pradyumn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pradyumn G.") PG Pradyumn G. Enterprise (\> 1000 emp.) 4.5/5 "Easy-to-Use WebEngage for Effective Targeting and Actionable Insights" What do you dislike about WebEngage? Some of its features needs technical knowledge to use smoothly. ##### 2. Slow Performance Users experience **slow performance** with loading segments and dashboard responsiveness, which can be quite inconvenient. [ See 20 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1215908&qs=pros-and-cons#reviews) See Related User Reviews ![Beena D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Beena D.") BD Beena D. Mid-Market (51-1000 emp.) 4.0/5 "Webengage is not just a martech tool but a marketing genius" What do you dislike about WebEngage? Quicker AI adaption in content & automation would be appreciated. ![Faizan K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Faizan K.") FK Faizan K. Small-Business (50 or fewer emp.) 5.0/5 "Excellent Marketing Automation tool with in-depth analytics" What do you dislike about WebEngage? The Campaign analytics only include click-through revenue, and there can be a feature to show a more detailed view of the revenue, including view-thro ##### 3. Time-Consuming Users find the **time-consuming loading times** for segments and setups to be quite frustrating and inconvenient. [ See 17 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1214695&qs=pros-and-cons#reviews) See Related User Reviews ![Faizan K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Faizan K.") FK Faizan K. Small-Business (50 or fewer emp.) 5.0/5 "Excellent Marketing Automation tool with in-depth analytics" What do you dislike about WebEngage? The Campaign analytics only include click-through revenue, and there can be a feature to show a more detailed view of the revenue, including view-thro ![Anupam  J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anupam  J.") AJ Anupam  J. Enterprise (\> 1000 emp.) 4.0/5 "WebEngage is an effective platform for marketing automation and one-time campaigns." What do you dislike about WebEngage? The reports are not as precise and easy to understand as they should be. Conversion tracking across some channels is also inaccurate, and sometimes it ##### 4. Missing Features Users find **missing features** frustrating, with slow enhancements and inaccessible options behind paywalls affecting their experience. [ See 16 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1215738&qs=pros-and-cons#reviews) See Related User Reviews ![Monika K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Monika K.") MK Monika K. Enterprise (\> 1000 emp.) 4.5/5 "Empowers Campaigns with Advanced Analytics, Needs Better WhatsApp Integration" What do you dislike about WebEngage? I find WhatsApp as a channel is not very efficient through WebEngage. It should be smooth, rather than adding templates twice. WebEngage should focus ![Beena D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Beena D.") BD Beena D. Mid-Market (51-1000 emp.) 4.0/5 "Webengage is not just a martech tool but a marketing genius" What do you dislike about WebEngage? Quicker AI adaption in content & automation would be appreciated. ##### 5. Steep Learning Curve Users experience a **steep learning curve** , finding the interface and setup complex for new users to navigate. [ See 14 mentions ](https://www.g2.com/products/webengage/reviews?filters%5Bsentiment_snippet%5D=1213541&qs=pros-and-cons#reviews) See Related User Reviews SA Shobhit A. Mid-Market (51-1000 emp.) 4.5/5 "Powerful Customer Engagement with Room for Improvement" What do you dislike about WebEngage? While WebEngage is a powerful platform, there are a few areas that could be improved. The initial learning curve is quite steep, especially for new us ![Md I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Md I.") MI Md I. 4.5/5 "Powerful Omnichannel Automation That Bridged Our Engagement Gap" What do you dislike about WebEngage? One area for improvement is the dashboard performance, particularly when loading large datasets or live segments; it can sometimes feel a bit sluggish ![Nikhil K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nikhil K.") NK Nikhil K. Assistant Vice President Mid-Market (51-1000 emp.) 4/13/2026 "Real-Time Omnichannel Tracking That Elevates the Customer Journey" 4/5 What do you like best about WebEngage? Real-time event tracking, along with nudge integration across omnichannel touchpoints, is possible through every medium in the customer journey. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Sometimes it takes too long to provide datapoints for the journey report. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? It provides us one platform with all possible modes of communication to clients with single click it allows our team to have mode defined journey creation and track its reports save lot of bandwidth of team and efforts. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Onyinye Love M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Onyinye Love M.") OM Onyinye Love M. Content Creator Mid-Market (51-1000 emp.) 1/30/2026 "Boosts Revenue with OmniChannel Magic" 4/5 What do you like best about WebEngage? I use WebEngage for omnichannel campaign management, and it really helps me boost my revenue from existing clients. One of the best features is how it lets me gain unified customer data, which is so valuable. I can personalize and automate campaigns easily, and it consolidates customer data from multiple sources. This helps bring data to the forefront, allowing me to decode customer behavior effectively and design my engagement strategy with precision. Plus, the initial setup was easy, which was a nice bonus. Review collected by and hosted on G2.com. What do you dislike about WebEngage? The AI feature could be improved as it needs to work faster. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? I use WebEngage for omnichannel campaign management, which helps boost revenue from existing clients. It provides unified customer data, allowing me to personalize and automate campaigns effectively. It helps design my engagement strategy by consolidating data from multiple sources and decoding customer behavior. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Avishek D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Avishek D.") AD Avishek D. Brand Manager Insurance Mid-Market (51-1000 emp.) 5/20/2026 "Seamless Multi-Channel Marketing Automation Platform" 5/5 What do you like best about WebEngage? ability to create highly personalized customer journeys and automate engagement seamlessly across channels, making marketing communication more targeted and effective. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Nothing as such, but the event analytics can be made better Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? WebEngage helps businesses improve customer engagement, retention, and conversions through personalized, automated communication across channels. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Raja D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Raja D.") RD Raja D. Asst. Marketing Manager Mid-Market (51-1000 emp.) 6/27/2026 "Seamless Integration and Rich Features" 5/5 What do you like best about WebEngage? Seamless integration process with rich features. Review collected by and hosted on G2.com. What do you dislike about WebEngage? At times, page load time is high. Although, support has helped a lot to overcome this Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? User level targeting. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Sandesh C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sandesh C.") SC Sandesh C. CRM Manager Small-Business (50 or fewer emp.) 11/9/2025 "Effortless Multi-Channel Campaigns with Excellent Support" 4.5/5 What do you like best about WebEngage? It shows spam alert in webengage emails subject lines, live segmentation and also can edit live journeys Review collected by and hosted on G2.com. What do you dislike about WebEngage? Takes too much of time in live segments like more than 20 minutes Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? WebEngage helps us centralize all our communication channels—email, push, SMS, and WhatsApp—under one platform, which makes campaign execution and tracking much more efficient. It allows us to automate user journeys, segment audiences based on behavior, and personalize communication at scale. This has improved our engagement rates, reduced manual effort, and helped us reactivate dormant users more effectively. Overall, it’s made our CRM process more data-driven and streamlined. Review collected by and hosted on G2.com. Show More 1/30/2026 Current UserValidated ReviewerSource: Organic ![Gautam V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gautam V.") GV Gautam V. Chief Digital Officer Airlines/Aviation Mid-Market (51-1000 emp.) 12/29/2025 "Unified User Data and Effortless Multi-Channel Campaigns" 4.5/5 What do you like best about WebEngage? The ability to unify user data and engagement in one platform. Making segmentation, journey creation, and multi-channel communication (email, push, WhatsApp, on-site) straightforward, scalable and giving us the visibility for campaign execution. from execution to reporting - it saves time. Setting up campaigns and triggers without tech's intervention saves time and energy. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Missing integrations with other products/marketing channels like Zoho crm. I feel its a constant innovation for Webengage to integrate other marketing platforms and the team should stay ahead of the curve like it does for product enhancements. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? WebEngage helps us focus our energies to retain uses by enabling multi-channel approach. Instead of focusing our ener directly address revenue leakage and low repeat behavior after user acquisition. In travel and e-commerce, users often browse, drop off, or delay decisions due to price sensitivity and comparison behavior. WebEngage allows us to re-engage these high-intent users with timely, behavior-based nudges across email, push, WhatsApp, and on-site channels. This improves funnel recovery, increases repeat visits and bookings, lifts conversion rates, and maximizes lifetime value from the same traffic—making growth more efficient without increasing acquisition spend. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Small-Business (50 or fewer emp.) 6/19/2026 "Friendly Support, but Documentation and API Discovery Need Improvement" 3.5/5 What do you like best about WebEngage? Good support centre. Friendly and replies on time. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Hard to get knowledge about the platform. Documentation could be much better. Very hard to find APIs within documentation. I would suggest making a separate documentation just for apis. Also it takes lot of time to reflect changes on webengage website. Like it takes 15-20 minutes to reflect a newly created user. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? Communication like email, push notification. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Aishwarya S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Aishwarya S.") AS Aishwarya S. 2/14/2026 "Effortless Integration with Superior Omnichannel Marketing" 4/5 What do you like best about WebEngage? I like WebEngage's Omnichannel feature and customer event mapping, as it allows us to target our customers through different channels like RCS and SMS, and map our store orders, making it easy to target store-only customers. I also appreciate the easy integration process with most major tools. The platform facilitates deeper segmentation possibilities and gives the flexibility of easy integration with third-party tools. The initial setup was very easy, taking a maximum of 3 to 4 days. Review collected by and hosted on G2.com. What do you dislike about WebEngage? I find creating reply-based campaigns on WhatsApp challenging. They could improve by having an inbuilt bot like Kwikengage BIK. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? WebEngage helps me create deeper and personalized recommendations, identify cohorts, and create cross-sell and upsell recommendations, enhancing retention and omnichannel marketing. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Akshay K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akshay K.") AK Akshay K. Retention Manager Small-Business (50 or fewer emp.) 12/21/2025 "Powerful Segmentation and Analytics with Excellent Support." 4.5/5 What do you like best about WebEngage? I like the segmentation part, especially the live segment feature & refresh list. New analytics event dashboard, which i use everyday. it was very easy to switch from the previous tool to the webengage. Implementation was very smooth. Last but not the least, great customer support. Review collected by and hosted on G2.com. What do you dislike about WebEngage? WebEngage missing the segment creation feature while setting up a campaign, instead, i have first create a segment, wait till its finished and then set up the campaign. It could helpful if webengage team integrate it in the coming days. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? The WebEngage is very helpful for the customer retention, our retention used be around 28-32%, past month we crossed 38%. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Rohit M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rohit M.") RM Rohit M. Product designer Information Technology and Services Small-Business (50 or fewer emp.) 1/20/2023 "A fantastic tool for analysis and customer insights" 5/5 What do you like best about WebEngage? Recommendation Templates & Visual Previews They’ve added visual pre-built templates for product recommendations (e.g., “Top Items”, “Personalised Suggestions”, “Relevant Products”) so you don’t always have to start from scratch. Collections with Advanced Criteria Builder More flexibility in filtering & sorting recommendations via “Collections” — you can use nested conditions (AND/OR logic), combine user attributes, events, campaign inputs in real time. Collapse Key for Push Notifications If you have multiple push notifications that are related (e.g., different status updates of an order), the new collapse key ensures only the latest relevant message is shown, not clutter. Upgrades to Funnels UI / Event Analytics The Funnels experience has been made more intuitive, featuring quick edits to funnel steps, the ability to view conversion times, filters by user attributes / segments / control groups, as well as the option to switch between views (charts/tables). Review collected by and hosted on G2.com. What do you dislike about WebEngage? Learning Curve & Onboarding The platform is feature-rich, but first-time users often feel overwhelmed. More interactive walkthroughs, contextual tooltips, or an AI-driven setup assistant could help reduce friction. Pricing Transparency WebEngage’s pricing is not openly listed and can be perceived as expensive for startups/SMBs. Tiered, transparent pricing or modular plans could attract a wider audience. UI/UX Consistency While the platform has improved its analytics and journey builders, some users report that different modules (dashboards, campaign setups, reports) feel disjointed. A more consistent design system across all modules could smooth the experience. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? WebEngage is a customer engagement tool that helps businesses improve customer retention and increase conversions. The platform provides a wide range of features such as personalization, segmentation, and communication triggering options that allow businesses to communicate effectively with their customers. One of the main problems that WebEngage is solving is the ability for businesses to understand how users interact with their website and mobile app and make data-driven decisions. The platform offers detailed analytics and reporting that can help businesses understand how users interact with their website and mobile app, and make data-driven decisions. Another problem that WebEngage is solving is the ability for businesses to personalize communication with customers. The platform allows businesses to segment users and personalize communication with them, which helps to ensure that the right message is delivered to the right user at the right time. In terms of how it benefits you, it depends on your specific needs and goals. If you are a business looking to improve customer engagement and drive conversions, WebEngage could be a valuable tool for you. It provides a wide range of features such as personalization, segmentation, and communication triggering options that allow businesses to communicate effectively with their customers. Additionally, the detailed analytics and reporting can help you understand how users interact with your website or mobile app and make data-driven decisions. Review collected by and hosted on G2.com. 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