---
title: Waywire Reviews
meta_title: 'Waywire Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Waywire works for a business like yours.
date_modified: '2026-04-07'
parent_category:
  name: Video
  url: https://www.g2.com/categories/video
---


# Waywire Reviews
**Vendor:** Waywire  
**Category:** [Other Video Software](https://www.g2.com/categories/other-video)
## About Waywire
Waywire was a video-sharing platform launched in April 2013, co-founded by then Newark Mayor Cory Booker, Nathan Richardson, and Sarah Ross. The platform aimed to empower users, particularly millennials, to curate and share video content, fostering a more personalized and interactive news experience. By aggregating videos from various sources, including professional media outlets and user-generated content, Waywire sought to democratize information dissemination and provide diverse perspectives on current events. Key Features and Functionality: - Video Curation: Users could collect and organize videos from multiple sources, creating personalized channels that reflected their interests and viewpoints. - Social Integration: The platform allowed users to share curated content across social networks, facilitating discussions and engagement among peers. - User-Generated Content: Waywire enabled individuals to upload their own videos, contributing to a diverse content ecosystem and amplifying underrepresented voices. - Partnerships with Content Providers: The platform collaborated with over 60 content providers, including major media outlets, to offer a wide range of videos covering various topics. Primary Value and User Solutions: Waywire addressed the need for a more personalized and participatory news consumption experience, especially among younger audiences. By allowing users to curate and share video content, it provided a platform for diverse voices and perspectives, challenging traditional media's dominance and fostering a more inclusive dialogue. The integration with social networks enhanced user engagement and facilitated the spread of information tailored to individual interests. In October 2013, Waywire was acquired by Magnify.net, a video aggregation and curation platform. Following the acquisition, Magnify.net rebranded its enterprise software business as Waywire in April 2014, continuing to offer video curation solutions to online publishers and other clients.






- [View Waywire pricing details and edition comparison](https://www.g2.com/products/waywire/reviews?open_modal_url=%2Fproducts%2Fwaywire%2Fwishlists%3Fhost_path%3D%252Fproducts%252Fwaywire%252Freviews%26source%3Dpdp_avatar&section=pricing&secure%5Bexpires_at%5D=2026-08-08+18%3A24%3A35+-0500&secure%5Bsession_id%5D=85b2e135-cd73-4bab-81f6-aacdd9dd1324&secure%5Btoken%5D=170c9475a415243a11574f57a768494db50b37311ab1ccb62e5a859c980ce997&format=llm_user)

## Waywire Features
**Additional Functionality**
- Metadata Management
- Version Control
- Collaboration Tools
- Rapid Creation
- Video Tagging
- Social Promotion
- Filtering
- Commenting/Notes
- Privacy Options
- Multi-Channel Marketing
- Mobile Screen Support
- Video Editing
- Live Streaming
- Inside the Video Search
- Brand Overlay
- Customizable Branding
- Presentation Streaming
- Alerts/Notifications
- Multimedia Support
- Real-Time Analytics
- Video Creation
- Content Library
- Screen Recording
- Closed Captions
- Image Library
- Website Analytics
- Video Archiving
- Video Support
- Customizable Templates
- Visual Analytics
- Drag & Drop
- Multi-Channel Distribution
- Workflow Management
- Access Controls/Permissions
- Engagement Tracking
- Multiple Format Support
- Labeling
- Social Media Integration
- API
- Single Sign On
- File Management
- Template Management
- Social Sharing
- Communication Management
- Tagging
- Search/Filter
- Generative AI
- SSL Security
- Video Streaming
- Reporting & Statistics
- Content Management
- AI Copilot
- Video Looping
- Video Management
- Activity Dashboard
- Reporting/Analytics
- Third-Party Integrations
- Bulk Uploading

**Additional Functionality**
- Social Sharing
- Customizable CTAs
- Multi-Channel Distribution
- Account Based Marketing
- CRM Integration
- Activity Tracking
- Social Promotion
- SEO Management
- Visual Analytics
- Campaign Management
- Generative AI
- Real-Time Data
- Email Management
- Communication Management
- Social Media Monitoring
- Media Library
- Engagement Tracking
- Video Tagging
- Video Editing
- Filtering
- Social Media Integration
- User Management
- Social Advertising
- Templates
- Email Marketing
- Third-Party Integrations
- Commenting/Notes
- User Interaction Tracking
- Customizable Branding
- Lead Generation
- API
- Drag & Drop
- Recording
- Behavior Tracking
- Tagging
- AI Copilot
- Activity Dashboard
- ROI Tracking
- Collaboration Tools
- Surveys & Feedback
- Video Hosting
- Video Streaming
- Content Management
- Multi-Channel Marketing
- Lead Capture

## Top Waywire Alternatives
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