AI
Ashley I.
Enterprise (> 1000 emp.)
"Flexibility"
4.5/5
What do you like best about Waymark?

Waymark gives me the flexibility to create professional commercials for my clients for free. I like that they've added new elements like additional voices, as well as font size. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

Would like to be able to change font colors. Also, it is very slow to upload videos to the brand. It also looses the script sometimes when you make a copy. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Waymark Review"
4/5
What do you like best about Waymark?

What I love most about Waymark, is that it offers smaller tier or secondary clients a high quality, white label option that will get them elevated content that they need for their needs, quickly. I particularly love the brand new AI features, as well as the new lineup of VO options...including accents. That's a fantastic addititon to Waymark. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

What I dislike about Waymark, is that although it is rapidly expanding it's library of options and making updates to the edit features to give the user more control over the overall edit process, this can come across as overwhelming to some clients or even Spectrum Reach employees that are not tech-savvy. For some users, when you give them too many options, it can become too much for them to handle, as they feel the scope of the edit in front of them is now too much to deal with. Perhaps this could be remedied by giving the website an additional, new, alternative client-interface, where instead of listing all the categories and options on the side in small font for the client to click through, the client is instead greeted with a splash page, and easy step by step instructions and drop down boxes to walk them through each step. I realize that there is an FAQ section, and it is indeed very helpful. But again, if a client is not technically inclined, it would be very easy for them to miss on the website. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Waymark has great potential and continues to improve with every new feature."
4.5/5
What do you like best about Waymark?

There are multiple different templates available to select from to match the style of your message. The AI voiceover feature is also helpful to add layers to the videos. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

Since it is still growing and improving, there are some bumps you run into with usability every now and then. I wish the video templates were more customizable sometimes so you could change small sections of the videos themselves rather than trying to find a whole new template to fit what you need. Like moving around text, adding or deleting text, how many pictures you have etc. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Goes above and beyond!"
5/5
What do you like best about Waymark?

Customer support: Andrew Flores, utmost professional in helping me produce a spot for new client incorporating many assets and under tight timing. We hit a home run and secured the new business! Thanks Andrew and Waymark team for your support. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

Need more time to learn more! Not a downside of Waymark. Review collected by and hosted on G2.com.

Verified User in Accounting
UA
Verified User in Accounting
Mid-Market (51-1000 emp.)
"Money Maker"
5/5
What do you like best about Waymark?

It's easy to use and the customer support is fast, friendly, and helpful.

It provides revenue opportunities this market would otherwise not see. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

It takes time to get to learn but once you get it, you get it! Review collected by and hosted on G2.com.

Verified User in Media Production
UM
Verified User in Media Production
Mid-Market (51-1000 emp.)
"Love this product!"
5/5
What do you like best about Waymark?

Super easy to use! Able to show spec ads in presentations. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

I haven't found anything so far! Love this platform! Review collected by and hosted on G2.com.

TD
Tim D.
Enterprise (> 1000 emp.)
"Fast and affordable videos"
4/5
What do you like best about Waymark?

Waymark is extremely efficient for generating spec video ads for clients and prospects. It helps me to advance sales by shifting focus to the clients' messaging which inherently moves the campaign forward. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

Still experiencing some pacing and pronunciation glitches when it comes to AI voice-overs. Would appreciate a larger library of still and video images. Review collected by and hosted on G2.com.

JR
Jon R.
Enterprise (> 1000 emp.)
"Saves time, saves AND makes money!"
4.5/5
What do you like best about Waymark?

It is simple to use, but yet flexible enough to enable you to create a spot that looks (and is) custom-made for that client. it can also be used pre-sale, in order to put a visual in front of a prospect who might otherwise have not considered video advertising. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

I would like to be able to save past versions of a spot, and/or have an "undo" button, so that I can correct any errors or unwanted changes. Also, I would love to be able to add a QR code without it being its own template, because the border takes up so much of the screen. Review collected by and hosted on G2.com.

WC
Waylon C.
Enterprise (> 1000 emp.)
"Fast and Effective Commercial Production"
5/5
What do you like best about Waymark?

It's very easy to use. I can quickly generate a new commercial and make edits before meeting with a prospect. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

At times, the pictures and videos imported are not relevant to the client. Review collected by and hosted on G2.com.

HB
Hailey B.
Mid-Market (51-1000 emp.)
"Waymark is changing the way of sales!"
5/5
What do you like best about Waymark?

Waymark is easy to use and already embedded with great attributes like stock footage and images, templates, and the AI script and VO. Review collected by and hosted on G2.com.

What do you dislike about Waymark?

I wish that I could adjust line spacing and remove graphics more often with the templates. And adding elements to the design would be great to have. Review collected by and hosted on G2.com.