WABB is a WhatsApp automation platform specifically designed to support small and medium-sized businesses (SMBs) in enhancing customer engagement, optimizing support operations, and maximizing sales opportunities. By offering a flexible, no-code chatbot builder, seamless integrations, and powerful automation features, WABB enables businesses to stay connected with their customers 24/7—without increasing overhead costs. The platform is particularly well-suited for SMBs that are looking to modernize their communication processes. In an environment where traditional channels like email and phone calls are becoming less effective, WABB provides a highly responsive, conversational interface that aligns with how today’s customers prefer to communicate. WABB’s core features include: A drag-and-drop bot builder with support for sequences and conditional logic Broadcasts and campaigns for customer outreach Webhook and API integrations that connect seamlessly with third-party tools AI-powered responses for intelligent automation Advanced analytics to track performance, engagement, and user behavior Live-Chat with ability to add your team-members These capabilities allow businesses to automate repetitive tasks, reduce support costs, respond to customer queries in real time, and prevent lost sales due to missed messages. The platform also helps reduce churn and increase customer loyalty by enabling ongoing, personalized communication throughout the customer journey. WABB is built by the team behind BotConversa, a successful chatbot platform launched in the Brazilian market, which scaled to over 30,000 customers. Leveraging that experience, WABB brings a similar vision to the global SMB space, focusing on affordability, ease of use, and reliability. By combining intelligent automation with WhatsApp’s ubiquity, WABB empowers small businesses to build stronger customer relationships, streamline operations, and compete more effectively in today’s fast-paced digital landscape.