The diverse array of qualitative tools integrated into VWO Insight empowers UX researchers to perform comprehensive UX audits, pinpointing areas for improvement and uncovering valuable enhancement opportunities. Review collected by and hosted on G2.com.

Does not facilitate collaborative work or idea generation from any location within the organisation. Review collected by and hosted on G2.com.

Surveys and session recordings are goldmines for user data. It's easy to gather information with VWO. Review collected by and hosted on G2.com.

I wish I could access screen recordings within an A/B test instead of opening a seprate section of VWO. Review collected by and hosted on G2.com.

What I like best about the VWO Conversion Optimization Platform is that it is very user-friendly. Review collected by and hosted on G2.com.

VWO Conversion Optimization Platform is that the customer support sometimes lacks domain knowledge. Review collected by and hosted on G2.com.

The installation can be done on the go just by installing a very lightweight code, called SmartCode. One does not get into the hassle of a lengthy and time-consuming installation process.

The installation process, basic tutorial, and learning journey are something that one can quickly get from their user-friendly documentation. Review collected by and hosted on G2.com.

Their core editor tool gets clumsy when you make multiple customizations. Also, for a new user, it gets tricky to make customizations that cannot be done via the options present on the user interface. Review collected by and hosted on G2.com.

When we were researching for an analytics tool to benefit our discovery processes we found that VWO constantly came highly recommended. We signed up and quickly understand why, the funnels and goals are very easy to setup! Review collected by and hosted on G2.com.

There are not many I can think of. However sometimes I find the heatmap tool to be laggy and buggy. Review collected by and hosted on G2.com.

I really like the heat mapping scroll and test variation all on the same page. I also love that we are able to run ab test for survey with just a couple lines of code. Review collected by and hosted on G2.com.

The heat map sometimes run slow on my current set up, we have a SAAS product and occasionally it misses some areas. Review collected by and hosted on G2.com.

Great UI, lots of tutorials and support.

I especially like the A/B testing and the click & scroll maps. Review collected by and hosted on G2.com.

Its' ability to run a Web + Mobile simultaneously tests.. Review collected by and hosted on G2.com.

I like the ability to be able to review heat maps and the test variations all in one platform. It is very advanced and there is a lot of functionality within the segment setting that can’t be done in other tools. It also requires minimal upkeep as the data continues to keep updating and collecting. Review collected by and hosted on G2.com.

That there are multiple steps that you aren’t able to go back and forward between which makes it more time consuming. Sometimes there isn’t as much explanation on the tool as I would like which means that we have to speak to our main contact about instead, but they always answer questions well. Review collected by and hosted on G2.com.

The tool makes it easier to perform A/B tests on websites. It is easy to run one accounts, which has sub-accounts for each different client, so you can easily manage testing on multiple clients sites. Review collected by and hosted on G2.com.

I dislike the settings within the tests, and how they are grouped - it can sometimes take time to change a small thing in the test, as it can be confusing to understand where it is within VWO. Review collected by and hosted on G2.com.

Interactions tracking very easily configured, unlimited and ongoing heatmap collection, clickmap, scrollmap. Significance given for every interaction, segment, goal. Session recordings. Review collected by and hosted on G2.com.

Not possible to activate segments when the test has already been started once (even if it's paused and all data flushed), this is very frustrating because it's a basic feature and you expect to check how different segments performed for your test (so might be useful to not have it configurable, just by default activated and if the user doesn't want to segment, it doesn't harm). Review collected by and hosted on G2.com.