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VWO Insights - Web

By VWO by Wingify

4.2 out of 5 stars

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VWO Insights - Web Reviews & Product Details

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Pricing

Pricing provided by VWO Insights - Web.

GROWTH

Starting at $139.00
Per Month

PRO

Starting at $328.00
Per Month

VWO Insights - Web Media

VWO Insights - Web Demo - Web Insights Dashboard by VWO
The Dashboard surfaces meaningful and actionable visitor behavior insights that is impacting your business's bottom line so you can get to it immediately and fix it.
VWO Insights - Web Demo - On Page Surveys by VWO
Ask customers the right question at the right time with our multilingual survey. Powered by AI, you can quickly generate relevant survey questions and also summarize survey responses without having to comb through the large data set.
VWO Insights - Web Demo - Form field analytics by VWO
To understand why users are not filling out your lead forms, form field analytics gives you detailed "why" behind the drop-offs - which field is most ignored, average time spent on each field, etc.
VWO Insights - Web Demo - Filter user segments in your analysis
Look for visitor behavior of a specific user cohort with VWO's granular segmentation capabilities.
VWO Insights - Web Demo - Dynamic website heatmaps by VWO
Visualize visitor interaction on your page with heatmaps, scrollmaps, clickmaps, and element lists. You can also navigate and see heatmaps of pop-ups, drop-downs, pages behind login, and all dynamic elements on your website.
VWO Insights - Web Demo - Session recordings by VWO
See your visitors in action with advanced player controls such as skip pauses, showing mouse trails, etc. View all session recordings of a visitor.
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VWO Insights - Web Reviews (61)

Reviews

VWO Insights - Web Reviews (61)

4.2
61 reviews

Pros & Cons

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EB
Enterprise (> 1000 emp.)
"Good tool, but needs improvements "
What do you like best about VWO Insights - Web?

VWO has a great dashboard and fairly easy to navigate results page. They are great in replying to all the inquiries and are pleasure to work with. The options for testing in the menu are fantastic and very user friendly, especially for first time users. It's overall a great tool to use without needing to involve any devs. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

VWO is rather cumbersome to implement. Use of the dynamic edit function is difficult to navigate if you are a new user, and have never worked with the tool before. It can be a little pricey. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Mid-Market (51-1000 emp.)
"Good A/B testing tool if looking for great features in one suite"
What do you like best about VWO Insights - Web?

Heatmaps were quite simple to create and very userful. Many options to setup tests including A/B test, split URL test and Multi variate test. Good content on blog to learn A/B testing Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

Not a simple tool as it use to be earlier. Too many features and some of them are not intuitive to use. Review collected by and hosted on G2.com.

Michael D.
MD
Director of Optimization
Marketing and Advertising
Small-Business (50 or fewer emp.)
"A Good Entry Tool to Conversion Rate Optimization"
What do you like best about VWO Insights - Web?

Ease of use, Clean dashboard, constantly developing new releases and features, testing library, accessible pricing options. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

The entire quality assurance process is pretty difficult with VWO, making edits to dynamic pages is nigh impossible out of the box. Customer support can be spotty. IMO the heat map functionality just doesn't work. Review collected by and hosted on G2.com.

Nathan A.
NA
Brand Manager
Internet
Mid-Market (51-1000 emp.)
"Essential Business Intelligence"
What do you like best about VWO Insights - Web?

VWO has an excellent suite of testing tools that all work together. Using these tools on a regular basis will mean real gains to your bottom line without having to increase traffic. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

Not much to dislike. Occasionally, I have trouble figuring out why one of my tests isn't working. But it's always my user error. Review collected by and hosted on G2.com.

Verified User in Online Media
AO
Mid-Market (51-1000 emp.)
"High value product optimization tool"
What do you like best about VWO Insights - Web?

I love VWO not only has so many great testing features but also provide survey/ heatmap/ scrollmap insights. It's so easy to use VWO to split traffic and create testing variants. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

VWO can't track multiple conversion goals so we integrate with google analytics and check testing result there. but VWO is really on top of all clients' feedback. They already in process of adding new features to make multiple conversion goal possible. Review collected by and hosted on G2.com.

Akash B.
AB
Digital Marketing Manager
Computer Software
Mid-Market (51-1000 emp.)
"Definitely Recommended for Your Website and Conversion Optimization"
What do you like best about VWO Insights - Web?

The VWO tool is quite easy to implement and use for a person with scarce technical know-how. I love the way each of their feature/ segment is accompanied by a detailed and very simple written tutorial. The control that VWO provides to implement optimization tests is something that makes any marketer to be in full control of what's happening. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

The heatmap section is something that I would like to see to be more user-friendly and intuitive. Review collected by and hosted on G2.com.

Marcos S.
MS
Diseñador maquetador web
Mid-Market (51-1000 emp.)
"An amazing tool to know your user behaviour"
What do you like best about VWO Insights - Web?

The vwo tool has everything I could thing of to evaluate your user behaviour on the site. Heatmaps, clickmaps, recordings ...

But, I really believe that their best asset is the customer relationship, you can count with a great team at any point, there is no doubt their will not answer you, no bug or problem you can have they will not be willing to help you and short it out. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

Due to the short of test I run, hundred of pages at onces, sometimes the clickmap or heatmap, doesn't works always works as smooth as I would expect.

I wish this functionality would get improved in the future, for the time being VWO team has always helped to fix any issue. Review collected by and hosted on G2.com.

Chase R.
CR
Ecommerce Product Manager
Information Technology and Services
Mid-Market (51-1000 emp.)
"Easy to use and scaleable enterprise optimisation platform"
What do you like best about VWO Insights - Web?

I like that it's relatively quick and easy to set up complex tests (with the help of my developers!), and that I can rely on the results they generate. The account management team is also top notch and I've relied on their fast, friendly help dozens of times. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

I think they could have waited to release their "beta" features like session recording and the new heatmaps and funnels, because they don't really work that well. I know they're not included in the cost but we held off buying similar services because these were in VWO. Unfortunately, they haven't really worked for us yet. Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
UC
Small-Business (50 or fewer emp.)
"Powerful A/B testing and conversion optimization tool"
What do you like best about VWO Insights - Web?

Besides offering a great product, what really stands out is VWO's excellent support service. They are very quick to respond and will offer a solution normally within a day, sometimes even within an hour. Overall, a very professional team from sales, account managers to every single support agent. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

When a specific test is running on several pages at the same time, setup doesn't always work smoothly which can lead to changes not being applied to all pages. I wish this functionality would get improved in the future, for the time being VWO team has always helped to fix any issue. Review collected by and hosted on G2.com.

Verified User in Internet
II
Mid-Market (51-1000 emp.)
"Strategic Marketing Analyst"
What do you like best about VWO Insights - Web?

the system is simple to use and gather all my tests necessities in one spot...

I also appreciate the excellent customer success manager we were assigned- very attentive and always giving the best solution to my inquires. Review collected by and hosted on G2.com.

What do you dislike about VWO Insights - Web?

screenshots in AB tests are not captured currently sometimes

not so positive about having a live heatmap- meaning, if i did changes in my site i will see the old clicks appearing on the new version. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by VWO Insights - Web.

GROWTH

Starting at $139.00
Per Month

PRO

Starting at $328.00
Per Month

ENTERPRISE

Starting at $775.00
Per Month
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VWO Insights - Web Features
Heat Maps
Session Replays
Monitoring
API / Integrations
QA Testing
Performance and Reliability
Conversion Opportunities
Side-By-Side Analysis
Mobile Device Analysis