What do you like best about Visualping?
Visualping saw a nerve-cracking problem in the real world, quantified it, and presented a suitable solution for marketers. You should check it out; it doesn't matter if you're a product marketer, content marketer, or working in any role across the marketing function in any industry. Here are my two cents on it.
I'm working in the higher EDU space for a U.S.-based business. Yes, it's crowded and comes with its own set of problems. Everyone's doing their best, and everyone has the best resources at hand. So, how do I make sure I'm one step ahead?
By getting continuous intel into my competitors in real-time. I want to stay informed about every fresh article, new product or service offering, or even minor alterations to my competitor's messaging as soon as they are available.
This happened recently, I received an email from Visualping telling me about a new category called, "Student Life" that popped up in my competitor's navbar.
I instantly checked the SEO implications for it and understood that it was worth chasing this new keyword. I researched similar keywords and found a couple of topics with loads of potential to bring traffic.
I shared this update with the business team managing the EDU vertical. They too were interested in chasing this tail. Voila, we had a new blog vertical with a strong magnetic pull for college students eager to read tips to make their lives better.
Moreover, I have set up monitoring for our own website. There are many internal teams working on the EDU business. So, sometimes, it's difficult to stay updated on everyone's agenda. It's chaotic working with seven different teams. Visualping was really helpful in keeping track of changes on the website for everyone. Review collected by and hosted on G2.com.
What do you dislike about Visualping?
I wouldn't exactly say downside, but yes, the product needs some improvements.
Recently, I received an email from Visualping telling me about the changes that were mere UI transitions of the "Suggested Blogs" section on the website. Review collected by and hosted on G2.com.