
I was most impressed by the unified inbox. I manage clients' social media accounts, and switching between Facebook, Instagram, and LinkedIn used to be time - consuming. Having everything in one place, messages, comments, mentions, really simplifies my day-to-day work. Post scheduling is convenient and easy, without any unnecessary steps. I also tried the automated direct messages feature, which I didn't expect to be useful, but it's actually quite useful for small businesses that can't respond immediately. Setup was quick, and the profiles connected seamlessly. Review collected by and hosted on G2.com.
The reporting section could use some work, it gives you the basics but if you want more detailed breakdowns you hit a wall pretty fast. Also some features like geo targeting are locked behind higher plans which is a bit frustrating when you're just testing things out. The mobile experience feels a bit clunky compared to the desktop version. Nothing that's a dealbreaker but there's room to improve. Review collected by and hosted on G2.com.