Visser Labs builds WooCommerce data management plugins used by store owners, developers, and catalog managers who need reliable, repeatable data workflows without custom development. The two flagship plugins are Store Exporter Deluxe and Product Importer Deluxe, which together handle the complete export and import lifecycle for WooCommerce stores.
Store Exporter Deluxe enables bulk export of 16+ data types — products, orders, customers, coupons, subscriptions, and bookings — into CSV, TSV, XLS, XLSX, and XML formats. Advanced filters let users target specific date ranges, order statuses, or product categories before exporting, and scheduled CRON exports automate recurring data workflows for syncing WooCommerce data with POS systems, accounting tools, and reporting dashboards without writing code.
Product Importer Deluxe handles bulk product uploads from CSV, TSV, TXT, XLS, and XLSX files, supporting simple, variable, grouped, external, and subscription product types. Three import modes give catalog managers full control: add new products only, update existing products only, or run both simultaneously. Full column mapping, real-time per-row import logging, and native support for custom meta fields and third-party plugin data make it a dependable tool for teams running regular inventory updates. Both plugins integrate with 85+ WooCommerce and WordPress extensions, including WooCommerce Subscriptions, Bookings, Events, and Product Vendors. A bundle license covering both plugins is available at $79 per year, and Store Exporter Deluxe is available as a standalone license at $39.50 per year.