Visora is a Generative Engine Optimization (GEO) software tool that helps SaaS founders, indie hackers, and small businesses improve their visibility in AI-powered search engines, including ChatGPT, Perplexity, and Claude. Unlike traditional SEO, which focuses on Google rankings, GEO targets the recommendation algorithms used by large language models (LLMs) to determine which brands and products to cite in their responses.
Visora scans AI search engines by submitting up to 10 industry-relevant queries and analyzing whether a brand appears in the generated answers. It scores visibility across four key dimensions:
- Appearance Rate: How often the brand is mentioned across AI-generated responses
- Citation Density: The depth and frequency of brand mentions within each response
- Sentiment Quality: Whether AI mentions are positive, neutral, or negative
- Source Quality: The authority of sources driving AI citations, such as G2, Capterra, Reddit, and Product Hunt
Using this data, Visora generates a GEO Score (0-100), identifies citation gaps compared to named competitors, and produces a prioritized action plan. The platform then generates ready-to-use content to address those gaps, including llms.txt files, FAQ Schema markup, Organization Schema, and submission-ready copy for platforms like Reddit, G2, Product Hunt, LinkedIn, and Futurepedia.
Key features include:
- Automated AI visibility scanning powered by the Perplexity API
- Competitor citation gap analysis with visual bar charts
- One-click content generation for each recommended action
- Weekly automated rescans for Growth plan users
- Score trend tracking across multiple scan sessions
- Shareable public report links for team collaboration
- Email notifications with scan summaries
Visora is a hosted, cloud-based SaaS product with plans starting at $29 per month. It is designed for non-technical users who want actionable steps to improve how AI systems perceive and recommend their product, without requiring SEO expertise.