# Top 10 EX.CO Alternatives & Competitors

(25)4.3 out of 5

While EX.CO is a leading solution in Content Creation Software, it's frequently compared with similar tools that offer different strengths. Content Creation Software is used by teams seeking easy to use, productive platforms with features like ai text generation, ai text-to-video, and ai text summarization, according to G2 reviews. When comparing EX.CO with other tools, reviewers most often evaluate customer service and content as key differentiators.   
 The best overall alternative to EX.CO is [StackAdapt](https://www.g2.com/products/stackadapt/reviews), rated ~4.7 stars on G2 from 889+ reviewers. It is frequently praised for customer support and team helpfulness. Other well-known alternatives to EX.CO are: 
- [AdRoll](https://www.g2.com/products/adroll/reviews) – known for ad management and campaign management (G2 star rating ~4.1)
- [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) – highly rated for audience targeting and targeting (G2 star rating ~4.3)
- [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) – offers audience targeting and advertising management (G2 star rating ~4.2)
- [Wistia](https://www.g2.com/products/wistia/reviews) – best suited for teams that need video quality and video management (G2 star rating ~4.6)

 Browse top options below. Based on G2 review data, EX.CO is most commonly used in industries like [Content Creation Software](https://www.g2.com/categories/content-creation), [Video Hosting Platforms](https://www.g2.com/categories/video-hosting-platforms), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp). Compare user ratings by vertical to find the best fit.

## Best Paid & Free Alternatives to EX.CO

- StackAdapt
- AdRoll
- AdRoll ABM (Formerly RollWorks)
- Facebook for Business
- Wistia
- Vimeo
- Innovid
- Gumlet

## Top 10 Alternatives to EX.CO Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how EX.CO stacks up to the competition, check reviews from current & previous users in industries like Publishing, Marketing and Advertising, and Sports, and find the best product for your business.

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/04b98438eca2b724b615f482ad2398d1/stackadapt.png "Product Avatar Image")
](https://www.g2.com/products/stackadapt/reviews)

[
StackAdapt
](https://www.g2.com/products/stackadapt/reviews)

By [StackAdapt](https://www.g2.com/sellers/stackadapt)

[

4.7/5(898)

](https://www.g2.com/products/stackadapt/reviews#reviews)

Product Description

With StackAdapt, ad buyers plan data-driven digital advertising campaigns across all devices, inventory and publisher partners. Plan the best campaigns.

Reviewers say compared to EX.CO, StackAdapt is:

Slower to reach roi

More expensive

Better at support

Categories in common with EX.CO:

[
Connected TV (CTV) Advertising Platforms
](/categories/connected-tv-ctv-advertising-platforms)[
Native Advertising
](/categories/native-advertising)[
Video Advertising
](/categories/video-advertising)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/3d8a73f469261c6614cb56ce5698db3f/adroll.png "Product Avatar Image")
](https://www.g2.com/products/adroll/reviews)

[
AdRoll
](https://www.g2.com/products/adroll/reviews)

By [NextRoll](https://www.g2.com/sellers/nextroll)

[

4.1/5(787)

](https://www.g2.com/products/adroll/reviews#reviews)

Product Description

Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually.

Reviewers say compared to EX.CO, AdRoll is:

Slower to reach roi

More expensive

Easier to set up

Categories in common with EX.CO:

[
Connected TV (CTV) Advertising Platforms
](/categories/connected-tv-ctv-advertising-platforms)[
Native Advertising
](/categories/native-advertising)[
Video Advertising
](/categories/video-advertising)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/76f9a5b7ec4c81d6e83a33fb8cef9d03/adroll-abm-formerly-rollworks.png "Product Avatar Image")
](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)

[
AdRoll ABM (Formerly RollWorks)
](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)

By [NextRoll](https://www.g2.com/sellers/nextroll)

[

4.3/5(655)

](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews#reviews)

Product Description

AdRoll ABM (Formerly RollWorks) seamlessly combines precise B2B audience segmentation and targeting solutions with a cross-channel demand-side platform into a single application. Powered by InIQ and BidIQ, our AI buyer insight engine and bid optimization engine, AdRoll ABM offers a powerful, yet easy-to-use, platform for B2B marketers to unlock precision to drive pipeline and revenue.

Reviewers say compared to EX.CO, AdRoll ABM (Formerly RollWorks) is:

Slower to reach roi

More expensive

Better at support

Categories in common with EX.CO:

[
Connected TV (CTV) Advertising Platforms
](/categories/connected-tv-ctv-advertising-platforms)[
Native Advertising
](/categories/native-advertising)[
Video Advertising
](/categories/video-advertising)

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/c234b0ee74b541afa9ab8821ce182db8/facebook-for-business.png "Product Avatar Image")
](https://www.g2.com/products/facebook-for-business/reviews)

[
Facebook for Business
](https://www.g2.com/products/facebook-for-business/reviews)

By [Meta Platforms, Inc](https://www.g2.com/sellers/meta-platforms-inc)

[

4.2/5(1,456)

](https://www.g2.com/products/facebook-for-business/reviews#reviews)

Product Description

Facebook for Business is a comprehensive suite of tools and services designed to help businesses of all sizes establish a strong online presence, engage with their target audience, and drive growth through the Facebook platform. By leveraging Facebook's vast user base, businesses can create customized pages, run targeted advertising campaigns, and utilize various features to showcase their products and services effectively. Key Features and Functionality: - Business Pages: Create and manage dedicated pages to represent your brand, share updates, and interact with customers. - Advertising Tools: Develop and execute targeted ad campaigns using Facebook's advanced targeting options to reach specific demographics and interests. - Facebook Shops: Set up an online storefront directly on Facebook, allowing customers to browse and purchase products without leaving the platform. - Messenger Integration: Communicate with customers in real-time through Facebook Messenger, providing support and building relationships. - Analytics and Insights: Access detailed performance metrics to understand audience behavior and optimize marketing strategies. Primary Value and Solutions: Facebook for Business empowers companies to connect with a global audience, increase brand visibility, and drive sales through a user-friendly platform. It addresses common business challenges such as limited reach, customer engagement, and online sales by providing tools that facilitate targeted marketing, direct communication, and seamless e-commerce integration. By utilizing Facebook for Business, companies can effectively promote their offerings, engage with customers, and achieve their business objectives in a cost-effective manner.

Reviewers say compared to EX.CO, Facebook for Business is:

Slower to reach roi

More expensive

Better at meeting requirements

Categories in common with EX.CO:

[
Native Advertising
](/categories/native-advertising)[
Video Advertising
](/categories/video-advertising)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/33886903f6b5913c51308b155e031a94/wistia.png "Product Avatar Image")
](https://www.g2.com/products/wistia/reviews)

[
Wistia
](https://www.g2.com/products/wistia/reviews)

By [Wistia](https://www.g2.com/sellers/wistia)

[

4.6/5(1,140)

](https://www.g2.com/products/wistia/reviews#reviews)

Product Description

Wistia provides video hosting for business.

Reviewers say compared to EX.CO, Wistia is:

Slower to reach roi

More expensive

Easier to set up

Categories in common with EX.CO:

[
Video Hosting
](/categories/video-hosting-platforms)[
Video Platform as a Service (VPaaS)
](/categories/video-platform-as-a-service-vpaas)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/3343847d9ace5c8723509cc1d21d7dd9/vimeo.jpg "Product Avatar Image")
](https://www.g2.com/products/vimeo/reviews)

[
Vimeo
](https://www.g2.com/products/vimeo/reviews)

By [Vimeo](https://www.g2.com/sellers/vimeo)

[

4.3/5(722)

](https://www.g2.com/products/vimeo/reviews#reviews)

Product Description

Vimeo makes creating video easy and attainable, regardless of budget, time or expertise. With Vimeo you can fully customize and control how your content is shared, viewed and managed to maximize the impact of every video.

Reviewers say compared to EX.CO, Vimeo is:

Slower to reach roi

More expensive

Easier to set up

Categories in common with EX.CO:

[
Video Hosting
](/categories/video-hosting-platforms)[
Video Platform as a Service (VPaaS)
](/categories/video-platform-as-a-service-vpaas)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/7844377924d91145050d4645c4f3ef6b/mediaocean-innovid.png "Product Avatar Image")
](https://www.g2.com/products/mediaocean-innovid/reviews)

[
Innovid
](https://www.g2.com/products/mediaocean-innovid/reviews)

By [Mediaocean](https://www.g2.com/sellers/mediaocean)

[

4.1/5(375)

](https://www.g2.com/products/mediaocean-innovid/reviews#reviews)

Product Description

Innovid is the leading independent ad tech platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences that people love. In 2025, Innovid and Flashtalking merged to create a transparent, scalable alternative to big-tech, walled-garden, and point solutions across CTV, digital, linear, and social channels. As part of Mediaocean, Innovid is tied into the industry’s core ad infrastructure for omnichannel planning, buying, and billing. Visit www.innovid.com to learn more.

Reviewers say compared to EX.CO, Innovid is:

Slower to reach roi

More expensive

Better at support

Categories in common with EX.CO:

[
Ad Networks
](/categories/ad-networks)[
Video Advertising
](/categories/video-advertising)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/a72f18656c5bb9922872c3f7348cd68b/gumlet.jpg "Product Avatar Image")
](https://www.g2.com/products/gumlet/reviews)

[
Gumlet
](https://www.g2.com/products/gumlet/reviews)

By [Gumlet](https://www.g2.com/sellers/gumlet)

[

4.7/5(358)

](https://www.g2.com/products/gumlet/reviews#reviews)

Product Description

Gumlet delivers image with right size and quality to your users. Now focus on business and not images.

Reviewers say compared to EX.CO, Gumlet is:

Slower to reach roi

More expensive

Easier to set up

Categories in common with EX.CO:

[
Video Hosting
](/categories/video-hosting-platforms)[
Video Platform as a Service (VPaaS)
](/categories/video-platform-as-a-service-vpaas)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/b946c402d6773fa031b66eec1682b15c/g2.png "Product Avatar Image")
](https://www.g2.com/products/g2/reviews)

[
G2 Marketing Solutions
](https://www.g2.com/products/g2/reviews)

By [G2](https://www.g2.com/sellers/g2)

[

4.6/5(5,704)

](https://www.g2.com/products/g2/reviews#reviews)

Product Description

G2 Marketing Solutions is a buyer intelligence and demand generation platform that enables businesses to reach and engage software buyers who are actively researching solutions. Built on G2’s marketplace, which attracts millions of buyers each year, the platform provides access to verified reviews, buyer activity data, and insights into how customers evaluate products, categories, and competitors. The platform includes capabilities such as Buyer Intent data, product profiles, review collection, and market intelligence to help organizations identify in-market accounts, improve visibility, and support go-to-market strategies. By leveraging real-time buyer behavior signals and integrating with sales and marketing tools, businesses can prioritize outreach, align with buyer readiness, and drive more efficient pipeline generation.

Reviewers say compared to EX.CO, G2 Marketing Solutions is:

Slower to reach roi

More expensive

Better at support

Categories in common with EX.CO:

[
Native Advertising
](/categories/native-advertising)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/3ad5b7231de4e014e69c2b22939390da/atlassian-loom.png "Product Avatar Image")
](https://www.g2.com/products/atlassian-loom/reviews)

[
Loom
](https://www.g2.com/products/atlassian-loom/reviews)

By [Atlassian](https://www.g2.com/sellers/atlassian)

[

4.7/5(2,412)

](https://www.g2.com/products/atlassian-loom/reviews#reviews)

Product Description

Communicate more effectively with video messaging for work. Individuals and teams can get started for free on our Starter plan.

Reviewers say compared to EX.CO, Loom is:

Slower to reach roi

More expensive

Easier to set up

Categories in common with EX.CO:

[
Video Hosting
](/categories/video-hosting-platforms)

## EX.CO Alternatives FAQs

Generated using AI

### How does EX.CO compare to StackAdapt?

According to G2 data, [EX.CO](https://www.g2.com/products/ex-co/reviews) holds an average rating of 4.3/5 from 25 reviews, while [StackAdapt](https://www.g2.com/products/stackadapt/reviews) boasts a higher average rating of 4.7/5 from 870 reviews, indicating stronger overall user satisfaction for StackAdapt. In dimension scores, StackAdapt leads EX.CO by 0.8 points in Better at Meeting Requirements (9.3 vs 8.5), 0.7 points in More Usable (9.1 vs 8.4), 1.1 points in Easier to Set Up (9.2 vs 8.1), 0.7 points in Easier to Admin (9.2 vs 8.5), 1.7 points in Better at Support (9.9 vs 8.2), and 0.5 points in Easier to Do Business With (9.8 vs 9.3). User sentiment further supports StackAdapt's advantage, with 121 mentions of Ease of Use, 116 mentions of Customer Support, and 98 mentions of Team Helpfulness, compared to EX.CO's 9 mentions of Customer Support and 4 mentions of Ease of Use. StackAdapt users praise its intuitive interface, comprehensive targeting options, and robust campaign management capabilities, while EX.CO users highlight strong customer service and video monetization features. Both platforms have some reported limitations in reporting and dashboard usability, but StackAdapt's larger user base and higher scores reflect broader adoption and satisfaction.

### What are the best alternatives to EX.CO?

According to G2, the best alternatives to EX.CO in the Content Creation category include [StackAdapt](https://www.g2.com/products/stackadapt/reviews) (4.7/5 stars, 870 reviews), [AdRoll](https://www.g2.com/products/adroll/reviews) (4.1/5 stars, 776 reviews), and [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) (4.3/5 stars, 650 reviews). Other notable alternatives are [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) (4.2/5 stars, 1455 reviews), [Wistia](https://www.g2.com/products/wistia/reviews) (4.6/5 stars, 1084 reviews), [Vimeo](https://www.g2.com/products/vimeo/reviews) (4.3/5 stars, 723 reviews), [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) (4.1/5 stars, 375 reviews), [Gumlet](https://www.g2.com/products/gumlet/reviews) (4.7/5 stars, 356 reviews), [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) (4.6/5 stars, 5519 reviews), and [Loom](https://www.g2.com/products/atlassian-loom/reviews) (4.7/5 stars, 2409 reviews).

### Which Content Creation tools do reviewers recommend instead of EX.CO?

Reviewers recommend [StackAdapt](https://www.g2.com/products/stackadapt/reviews) for its ease of use (121 mentions), excellent customer support (116 mentions), advanced targeting capabilities, and comprehensive multi-channel campaign management. It offers AI-driven programmatic marketing with strong audience segmentation and real-time optimization, making it a top choice for marketers seeking precision and usability. [AdRoll](https://www.g2.com/products/adroll/reviews) is favored for its user-friendly interface (107 mentions), powerful retargeting tools, and seamless multi-channel campaign management, especially for e-commerce brands. Its AI-driven personalization and data richness help maximize return on ad spend. For B2B marketers, [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) is highly recommended due to its ease of use (167 mentions), precise account-based targeting, intent data integration, and strong CRM integrations, enabling effective pipeline and revenue growth. Video hosting and content marketing professionals endorse [Wistia](https://www.g2.com/products/wistia/reviews) for its ease of use (302 mentions), robust video analytics, lead capture features, and seamless integrations with marketing platforms like HubSpot. [Gumlet](https://www.g2.com/products/gumlet/reviews) is praised for its fast video streaming, strong security features including DRM and watermarking, ease of setup, and affordability, making it an excellent alternative for secure and high-performance video hosting. Additionally, [Loom](https://www.g2.com/products/atlassian-loom/reviews) is recommended for quick, easy video messaging and screen recording, enhancing team communication and reducing meeting times with a simple, intuitive interface and AI-powered transcription features. These alternatives collectively offer enhanced features such as advanced AI-driven targeting, comprehensive multi-channel campaign management, robust video hosting with security, and streamlined communication tools that extend beyond EX.CO's current capabilities.

### Why do users choose StackAdapt over EX.CO?

Users choose [StackAdapt](https://www.g2.com/products/stackadapt/reviews) over [EX.CO](https://www.g2.com/products/ex-co/reviews) primarily due to its superior ease of use, comprehensive support, and advanced platform capabilities. StackAdapt leads by 1.7 points in Better at Support (9.9 vs 8.2) and by 1.1 points in Easier to Set Up (9.2 vs 8.1), reflecting a smoother onboarding and ongoing assistance experience. With 116 mentions of Customer Support and 121 mentions of Ease of Use, users consistently highlight StackAdapt's responsive, knowledgeable teams and intuitive interface. Additionally, StackAdapt offers extensive targeting options, multi-channel campaign management, and robust reporting tools praised in 77 and 40 mentions respectively, enabling users to optimize campaigns effectively. The platform's flexibility to handle both managed and self-service models, combined with no minimum spend requirements, appeals to a wide range of businesses. Users also value StackAdapt's proactive account management and strategic insights, which contribute to improved campaign performance and ROI. In contrast, EX.CO users appreciate its video monetization and customization but report fewer mentions of ease of use and support. StackAdapt's broader feature set, higher user satisfaction, and stronger support infrastructure make it the preferred choice for users seeking a comprehensive, user-friendly DSP solution according to G2 data.

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AI Writing Assistants
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